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Transcript
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
Field of Study
Grade
Semester
Topic
Skills
Text
Time Allocation
: English
:X
: 1st Semester
: Advertising
: Reading & Writing
: Analytical Exposition
: 2 X 30 minutes
A. Core competence
Giving respond to meaning in narrative, spoof and analytical exposition,
monologue text accurately, fluently and acceptably in daily life context
B. Basic competence
Understanding meaning in short functional text and narrative, spoof and
analytical exposition in daily life context
C. Indicator(s)
Students may be able to:
a. identify rhetorical steps in an analytical exposition text
b. make their own analytical exposition text
D. Learning Materials
A. Theory
1) Explanation about text communicative objective
To persuade the readers that something should or should not be the case or
be done
2) Generic structure

Thesis
: Statement or announcement of issue concern

Arguments
: Reasons for concern that will lead to recommendation
1
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
 Reiteration
: Statement of what should or should not happen or be
done based on the given arguments
3) Language Features

Using Simple Present Tense
Adapted from: https://nurinuryani.wordpress.com/kumpulan-tugas/analytical-exposition/)
B. Example
1) Two analytical exposition texts
A
The purpose of advertising is to tell the consumer about any new product or service or
any new promotion on the existing product and service. We need it so we can make
good decisions when we go shopping. Advertising tells us when new and improved
products become available and lets us know which ones have the best price.
Through advertising we learn about new products. For example, many grocery stores
now sell prepackaged lunches. These are very handy for busy parents. They can give
these lunches to their children to take to school. Busy parents don’t have time to look at
every item on the store shelf, so without advertising they might not know about such a
handy new product.
Even products we are familiar with may be improved, and advertising lets us know
about this. Most people use cell phones, but new types of cell phone service become
available all the time. There are different plans that give you more hours to talk on the
phone, you can send text messages and photos, and next week probably some even
newer type of service will be available. By watching advertisements on TV it is easy to
find out about new improvements to all kinds of products.
2
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
Advertisements keep us informed about prices. Prices change all the time, but everyone
can look at the ads in the newspaper and see what the latest prices are.
Advertisements also inform us about sales. In fact, some people buy the newspaper
only in order to check the prices and plan their weekly shopping.
Advertisements improve our lives by keeping us informed about the latest products
developments and the best prices. Advertisements serve a useful purpose.
Adapted from http://www.ieltsexam.net/general_practice_tests/59/IELTS_General_Writing_Task_2/547/
B
The world that we live in today is dominated by advertising. Adverts are on television,
on the internet, in the street and even on our mobile phones. However, many of the
strategies used to sell a product or service can be considered unacceptable.
The fact that constant images and signs of advertising we cannot escape from
wherever we look can be very disturbing and annoying at times. Take for example
advertising on the mobile phone. With the latest technology mobile companies are now
able to send advertising messages via SMS to consumers' phones whenever they
choose. Although we expect adverts in numerous situations, it now seems that there
are very few places we can actually avoid them.
A further aspect of advertising that I would consider unethical is the way that it
encourages people to buy products they may not need or cannot afford. Children and
young people in particular are influenced by adverts showing the latest toys, clothing or
music and this can put enormous pressure on the parents to buy these products.
In addition, the advertising of tobacco products and alcohol has long been a
3
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
controversial issue, but cigarette adverts have only recently been banned in many
countries. It is quite possible that alcohol adverts encourage excessive consumption
and underage drinking, yet restrictions have not been placed on this type of advertising
in the same way as smoking.
In conclusion, many aspects of advertising do appear to be morally wrong and are not
acceptable in today's society; since people are constantly being encouraged to buy
products or services that might be too expensive, unnecessary or even unhealthy.
Adapted from http://www.ieltsbuddy.com/essay-for-ielts.html
2) Comprehension questions
The questions below are about the passage your pair read. Answer these
questions by asking to your pair.
1. What is the writer’s opinion toward advertising?
2. Why does the writer support the idea of advertising?
3. What is the example given in the passage with reference to the benefit of
advertising which let us learn about new products?
4. To whom this benefit is helpful according to the passage?
The questions below are about the passage your pair read. Answer these
questions by asking to your pair.
1. What is the writer’s opinion toward advertising?
2. Why does the writer support the idea of advertising?
3. What is the example given in the passage with reference to the disturbing
and annoying aspects of advertising?
4. What is the writer’s prediction to the effect of adverts on cigarettes and
alcohols?
4
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
C. Exercise
1) Text analysis
Complete the provided outline with full sentences.
Thesis: What is the thesis statement of the text?
______________________________________________________________________
______________________________________________________________________
1st argument: What is the topic sentence of the 1st body paragraph?
______________________________________________________________________
______________________________________________________________________
2nd argument: What is the topic sentence of the 2nd body paragraph?
______________________________________________________________________
______________________________________________________________________
3rd argument: What is the topic sentence of the 3rd body paragraph?
______________________________________________________________________
______________________________________________________________________
Reiteration: What is the topic sentence of the closing paragraph?
______________________________________________________________________
______________________________________________________________________
D. Evaluation

Production
Make an outline of analytical exposition text using this topic:
5
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
Some people say that advertising encourages us to buy things we really do
not need. Others say that advertisements tell us about new products that may
improve our lives.
Which viewpoint do you agree with?
Use at least 3 specific reasons (arguments) to support your answer. Do not
forget to restate your point of view in your conclusion using different wording.
Develop the outline into an analytical exposition text. Support each reason and
argument with explanation and example.
E. Learning Activities
1) Pre activity
Teacher
Students
Greeting the students
Greeting the teacher
Reviewing the previous
Reviewing the previous
meeting lesson about
meeting lesson about
analytical exposition text
analytical exposition text
about advertising
about advertising
Time allotment
10’
2) Learning new materials
Teacher
Students
Giving two kinds of text
Receiving two kinds of
about advertising, paired
text about advertising,
Time allotment
6
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
students given different
paired students given
texts
different texts
Asking students to read
Reading the text
the text individually
individually
Asking students to work
Working in pair to
in pair to answer the
answer the second
second questions by
questions by
interrogating their pair
interrogating their pair
answer to the questions
answer to the questions
Asking some of the
Some of the students
30’
students retell their friends retell their friends answer
answer to the class
to the class
Discussing the answer
Discussing the answer
Asking students to mark
Marking the generic
the generic structure of
structure of the reading
the reading text they
text they read
read
Discussing the answer
Discussing the answer
3) Closing activity
Teacher
Students
Giving a topic for the
Receiving a topic for the
students to be
students to be developed
developed by their own
by their own
Asking students to make
Making an outline of their
an outline of their own
own text (Thesis
text (Thesis statement,
statement, arguments,
arguments, and
and reiteration)
Time allotment
20’
reiteration)
7
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
Asking student to submit
Submitting their works
their works
Summarizing the lesson
Paying attention to the
and giving feedback
teacher
8
SMA Regina Pacis Jakarta
Jl. Palmerah Utara no. 1
West Jakarta - Indonesia
Principal of SMA Regina Pacis Jakarta
English Teacher
…………………………………
…………………..………………
NIP.
NIP.
Advisor
……………………………………………
NIP
10
Appendix A
Worksheet
1. An analytical exposition text A (example)
The purpose of advertising is to tell the consumer about any new product or service or
any new promotion on the existing product and service. We need it so we can make
good decisions when we go shopping. Advertising tells us when new and improved
products become available and lets us know which ones have the best price.
Through advertising we learn about new products. For example, many grocery stores
now sell prepackaged lunches. These are very handy for busy parents. They can give
these lunches to their children to take to school. Busy parents don’t have time to look at
every item on the store shelf, so without advertising they might not know about such a
handy new product.
Even products we are familiar with may be improved, and advertising lets us know
about this. Most people use cell phones, but new types of cell phone service become
available all the time. There are different plans that give you more hours to talk on the
phone, you can send text messages and photos, and next week probably some even
newer type of service will be available. By watching advertisements on TV it is easy to
find out about new improvements to all kinds of products.
Advertisements keep us informed about prices. Prices change all the time, but everyone
can look at the ads in the newspaper and see what the latest prices are.
Advertisements also inform us about sales. In fact, some people buy the newspaper
only in order to check the prices and plan their weekly shopping.
Advertisements improve our lives by keeping us informed about the latest products
developments and the best prices. Advertisements serve a useful purpose.
Adapted from http://www.ielts-
exam.net/general_practice_tests/59/IELTS_General_Writing_Task_2/547/
2. An analytical exposition text B (example)
The world that we live in today is dominated by advertising. Adverts are on television,
on the internet, in the street and even on our mobile phones. However, many of the
strategies used to sell a product or service can be considered unacceptable.
The fact that constant images and signs of advertising we cannot escape from
wherever we look can be very disturbing and annoying at times. Take for example
advertising on the mobile phone. With the latest technology mobile companies are now
able to send advertising messages via SMS to consumers' phones whenever they
choose. Although we expect adverts in numerous situations, it now seems that there
are very few places we can actually avoid them.
A further aspect of advertising that I would consider unethical is the way that it
encourages people to buy products they may not need or cannot afford. Children and
young people in particular are influenced by adverts showing the latest toys, clothing or
music and this can put enormous pressure on the parents to buy these products.
In addition, the advertising of tobacco products and alcohol has long been a
controversial issue, but cigarette adverts have only recently been banned in many
countries. It is quite possible that alcohol adverts encourage excessive consumption
and underage drinking, yet restrictions have not been placed on this type of advertising
in the same way as smoking.
In conclusion, many aspects of advertising do appear to be morally wrong and are not
acceptable in today's society; since people are constantly being encouraged to buy
products or services that might be too expensive, unnecessary or even unhealthy.
Adapted from http://www.ieltsbuddy.com/essay-for-ielts.html
3. Comprehension questions A
The questions below are about the passage your pair read. Answer these
questions by asking to your pair.
1. What is the writer’s opinion toward advertising?
2. Why does the writer support the idea of advertising?
3. What is the example given in the passage with reference to the benefit of
advertising which let us learn about new products?
4. To whom this benefit is helpful according to the passage?
4. Comprehension questions B
The questions below are about the passage your pair read. Answer these
questions by asking to your pair.
1. What is the writer’s opinion toward advertising?
2. Why does the writer not support the idea of advertising?
3. What is the example given in the passage with reference to the disturbing
and annoying aspects of advertising?
4. What is the writer’s prediction to the effect of adverts on cigarettes and
alcohols?
5. Blank outline (A & B)
Complete the provided outline with full sentences.
Thesis: What is the thesis statement of the text?
______________________________________________________________________
______________________________________________________________________
1st argument: What is the topic sentence of the 1st body paragraph?
______________________________________________________________________
______________________________________________________________________
2nd argument: What is the topic sentence of the 2nd body paragraph?
______________________________________________________________________
______________________________________________________________________
3rd argument: What is the topic sentence of the 3rd body paragraph?
______________________________________________________________________
______________________________________________________________________
Reiteration: What is the topic sentence of the closing paragraph?
______________________________________________________________________
______________________________________________________________________
6. Controlled composition
Make an outline of analytical exposition text using this topic:
Some people say that advertising encourages us to buy things we really do
not need. Others say that advertisements tell us about new products that may
improve our lives.
Which viewpoint do you agree with?
Use at least 3 specific reasons (arguments) to support your answer. Do not
forget to restate your point of view in your conclusion using different wording.
Develop the outline into an analytical exposition text. Support each reason and
argument with explanation and example.
Read the questions carefully and answer them based on the information provided in
the passage.
1) Does the writer think that the high sales of popular consumer goods nowadays
reflect the real needs of society?
2) What is the example given by the writer to explain the benefits of
advertisement guiding people through the market?
3) What is meant by the writer’s statement ‘commercials no longer promote
products, but lifestyles’ in paragraph 3?
9. Blank outline (example)
Complete the provided outline below
Thesis
______________________________________________________________________
______________________________________________________________________
1st argument
______________________________________________________________________
______________________________________________________________________
2nd argument
______________________________________________________________________
______________________________________________________________________
Reiteration
______________________________________________________________________
______________________________________________________________________
10. An analytical exposition text A (exercise)
The purpose of advertising is to tell the consumer about any new product or service or any new
promotion on the existing product and service. We need it so we can make good decisions
when we go shopping. Advertising tells us when new and improved products become available
and lets us know which ones have the best price.
Through advertising we learn about new products. For example, many grocery stores now sell
prepackaged lunches. These are very handy for busy parents. They can give these lunches to
their children to take to school. Busy parents don’t have time to look at every item on the store
shelf, so without advertising they might not know about such a handy new product.
Even products we are familiar with may be improved, and advertising lets us know about this.
Most people use cell phones, but new types of cell phone service become available all the time.
There are different plans that give you more hours to talk on the phone, you can send text
messages and photos, and next week probably some even newer type of service will be
available. By watching advertisements on TV it is easy to find out about new improvements to
all kinds of products.
Advertisements keep us informed about prices. Prices change all the time, but everyone can
look at the ads in the newspaper and see what the latest prices are. Advertisements also inform
us about sales. In fact, some people buy the newspaper only in order to check the prices and
plan their weekly shopping.
Advertisements improve our lives by keeping us informed about the latest products
developments and the best prices. Advertisements serve a useful purpose.
Adapted from http://www.ieltsexam.net/general_practice_tests/59/IELTS_General_Writing_Task_2/547/
11. An analytical exposition text B (exercise)
The world that we live in today is dominated by advertising. Adverts are on television, on the
internet, in the street and even on our mobile phones. However, many of the strategies used to
sell a product or service can be considered unacceptable.
The fact that constant images and signs of advertising we cannot escape from wherever we
look can be very disturbing and annoying at times. Take for example advertising on the mobile
phone. With the latest technology mobile companies are now able to send advertising
messages via SMS to consumers' phones whenever they choose. Although we expect adverts
in numerous situations, it now seems that there are very few places we can actually avoid them.
A further aspect of advertising that I would consider unethical is the way that it encourages
people to buy products they may not need or cannot afford. Children and young people in
particular are influenced by adverts showing the latest toys, clothing or music and this can put
enormous pressure on the parents to buy these products.
In addition, the advertising of tobacco products and alcohol has long been a controversial issue,
but cigarette adverts have only recently been banned in many countries. It is quite possible that
alcohol adverts encourage excessive consumption and underage drinking, yet restrictions have
not been placed on this type of advertising in the same way as smoking.
In conclusion, many aspects of advertising do appear to be morally wrong and are not
acceptable in today's society; since people are constantly being encouraged to buy products or
services that might be too expensive, unnecessary or even unhealthy.
Adapted from http://www.ieltsbuddy.com/essay-for-ielts.html
13. Blank outline A & B (exercise)
Complete the provided outline of your pair reading text below by interviewing him or her
about text they read about.
Thesis
______________________________________________________________________
______________________________________________________________________
1st argument
______________________________________________________________________
______________________________________________________________________
2nd argument
______________________________________________________________________
______________________________________________________________________
Reiteration
______________________________________________________________________
______________________________________________________________________
14. Controlled production (topic)
Make an outline of analytical exposition text using this topic:
Some people say that advertising encourages us to buy things we really do
not need. Others say that advertisements tell us about new products that may
improve our lives.
Which viewpoint do you agree with?
Use specific reasons and examples to support your answer.
Appendix B
Answer keys
3) Comprehension questions A
5. Advertising has many benefits such as to learn about new products and their price.
6. Because advertisement provides many benefits for us.
7. Busy parents now can easily choose the best prepackaged lunches for their
children out of similar products.
8. To people who do not have time to look at every item on the store shelf.
4) Comprehension questions B
5. Sometimes strategies of advertising are not acceptable for they are annoying and
unethical.
6. Because sometimes the strategies of advertising are annoying and unethical as
well as supporting controversial products.
7. Advertising on the mobile phone which always pop-up uncontrollably.
8. The alcohol adverts may encourage excessive consumption and underage
drinking.
5) Outline (A & B)
6) M
A
Complete the provided outline with full sentences.
Thesis: What is the thesis statement of the text?
Advertising tells us when new and improved products become available and lets us
know which ones have the best price.
1st argument: What is the topic sentence of the 1st body paragraph?
Through advertising we learn about new products.
2nd argument: What is the topic sentence of the 2nd body paragraph?
Even products we are familiar with may be improved, and advertising lets us know
about this.
3rd argument: What is the topic sentence of the 3rd body paragraph?
Advertisements keep us informed about prices.
Reiteration: What is the topic sentence of the closing paragraph?
Advertisements improve our lives by keeping us informed about the latest products
developments and the best prices.
B
Complete the provided outline with full sentences.
Thesis: What is the thesis statement of the text?
However, many of the strategies used to sell a product or service can be considered
unacceptable.
1st argument: What is the topic sentence of the 1st body paragraph?
The fact that constant images and signs of advertising we cannot escape from wherever
we look can be very disturbing and annoying at times.
2nd argument: What is the topic sentence of the 2nd body paragraph?
A further aspect of advertising that I would consider unethical is the way that it
encourages people to buy products they may not need or cannot afford.
3rd argument: What is the topic sentence of the 3rd body paragraph?
It is quite possible that alcohol adverts encourage excessive consumption and underage
drinking, yet restrictions have not been placed on this type of advertising in the same
way as smoking.
Reiteration: What is the topic sentence of the closing paragraph?
In conclusion, many aspects of advertising do appear to be morally wrong and are not
acceptable in today's society; since people are constantly being encouraged to buy
products or services that might be too expensive, unnecessary or even unhealthy.
7) Controlled composition
(Students’ writing product)