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Transcript
Matthew Banks, Senior Program Officer,
Business & Industry, WWF US
Pete Pearson, SuperValu
Matt Banks, Senior Program Officer,
Business & Industry Program - Climate Change,
WWF US
Total Presentation Time = 45 Minutes
Part 1:
SUPERVALU Overview – Pete
WWF Overview – Matt
A 47-year history
World Wildlife Fund was formed as a charitable trust in 1961
in Switzerland with the original mission of:
“The conservation of world fauna, flora, forests, landscape, water, soils and other natural resources by the
management of land, research and investigation, and publicity, coordination of efforts, cooperation with other
interested parties and all other appropriate means."
Who is WWF?
Results-oriented
Leading independent
conservation organization
Global Network
5 million members
Proven 40+ year
conservation
track record
13,000 projects
Science-based
Offices in 50
countries
Map of the Global 200 Ecoregions
What we do
• WWF's mission is the conservation of nature. Using the best
available scientific knowledge, we work to preserve the
diversity and abundance of life on Earth
– promoting more efficient use of resources and energy and the
maximum reduction of pollution.
– promoting sustainable approaches to the use of renewable
natural resources
– protecting natural areas and wild populations of plants and
animals
Carbon: Reducing Emissions
The Challenge
•
WWF’s Response
Climate Change is a key global
threat that WWF has identified as
undermining its other
conservation initiatives
•
•
WWF’s Climate Savers program
Estimated 50 million tons of
voluntary emissions reductions
since the program’s inception in
1999
Climate Savers
28 partners
Est . 1999
50 million tons
Climate Savers - Overview
• WWF’s global platform to transform companies into pioneers of
climate and energy solutions.
• Goal:
– Set standards of excellence in
emissions reductions
– Demonstrate that companies
can grow their business while
reducing their emissions
• Method:
– Set ambitious, ‘best in class’ absolute GHG reduction targets
– Communicate successes to consumers, policy makers, and other
business leaders to inspire further action
Part 2:
History – the first date between SUPERVALU & WWF
Selling it internally
Seeing it grow
Two year partnership
The WWF Program – Climate Savers
WWF at SUPERVALU the program
MOU on Climate Savers
Efficiency stuff in the stores
Carbon
Sustainable Seafood
Refrigeration
Part 3:
Financial Support – Be honest about why financial support is
expected and necessary
The importance of relationships in the world of sustainability
(Pete)
SUPERVALU - Benefits internally + externally (reputation)
Has it differentiated us in the industry?
Setting a standard of excellence through strategic partnerships
(Matt)
Vision for taking the partnership further:
What are future goals?
Bagless stores?
Communication with Suppliers and Peer groups?
Additional carbon goals?
A Trusted Brand
*Source: Edelman Study on Trust and Credibility, 2003
A Global Brand
Unaided recognition in
the U.S. of 50%
Aided recognition in
the U.S. of 80+%
8th most trusted
among ALL brands in
the U.S.
60% awareness of
WWF in Germany,
France, & Spain
85% strong likeability
across Europe
2nd most trusted
among ALL brands in
Europe
Business Really is Key to
Solving the Problem
• Climate change is caused by processess that are related
to the production and use of energy and materials in
industrial processes
• Most entities that control the stocks and flow of
petrochemicals, fossil fuels, trees, animals and other
relevant items are businesses
• Business has a stark choice
– Take responsibility now
– Make transformation to a low carbon future happen
faster
– Or…Take responsibility later and be blamed for
consequences
Food for Thought
• Addressing climate protection is a big investment
• Sometimes this means money, sometimes it means investing time
and in change
• The more engagement, the greater the returns on investment
• Climate Savers helps invest by reducing risks, identifying climate
change related rewards in the marketplace, and companies taking
responsibility
• Society is going to demand more on climate from companies
• Climate Savers leads companies to develop a guiding ethic/ business
plan
• An ethic = a committed vision declaring publicly how a company will
deliver its response to climate change
On a Mission to Cut
CO2 Since 1999
• Mobilize multi-national companies to take action
• Dispell the myth that the costs of reducing carbon emissions is
just too high
• Showing real cuts can add up – annual reductions of over 14
million tons by 2010
• Educating countless business and elected leaders about the
urgent need for early action
• Demonstrating innovative ways to reduce energy
consumption and deploy clean energy technology
• Shaping and supporting low-carbon strategies and business
planning
• Setting sector-leading targets that are ambitious and best-inclass
SUPERVALU PARTNERS WITH WORLD
WILDLIFE FUND TO REDUCE EMISSIONS
•
•
•
Absolute reduction in carbon footprint with projected growth
10% reduction in 2012 emissions based on 2007 baseline
Comparable to electricity use of 352,416 average US homes for one year
Financial Impact
Annual Cost of Business of Scope 1 & 2 Emissions:
– Electricity - $380 Million
– Natural Gas - $60 Million
– Refrigerant - $6 Million
– Diesel - $127 Million
– Total - $573 Million
WWF Global Mission Statement
To stop the degradation of the planet's natural environment and to build a future
in which humans live in harmony with nature, by:
 Conserving the world's biological diversity
 Ensuring that the use of renewable natural resources is sustainable
 Promoting the reduction of pollution and wasteful consumption
+
 Enhanced credibility and trust
 Better cost management
 Improved risk management
 Inspired consumers and employees
Why Choose WWF?
• Deep scientific knowledge of environmental issues
• Global presence, perspective and influence
• Proven excellence in execution and partnership management
• Unique approach focused on market drivers
• Recognized as a trusted, credible brand
“We begin to make human systems and industries fitting when we recognize that
all sustainability is local. Recognize interdependence. The elements of human
design are entwined with and depend upon the natural world…”
“We need a constantly expanding array of data, views, and interpretations if
we re to make wise sense of the world. We need to include more and more
eyes. We need to be constantly asking: Who else should be here? Who else
should be looking at this?”