Download Scaling up Sustainability Along Came a Spider…Liverpool

Climate Change: what’s it got to do with us?
VAGA at the Edinburgh Festival 2009
Alison Tickell
Director, Julie’s Bicycle
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We need a deep cut in emissions to
avoid dangerous climate change
– If no action taken temperatures
could rise 7ºC by 2100
– We are approaching tipping
points that could dry out the
Amazon and melt polar icecaps
Scientists are clear that we need to
reduce emissions by at least 50%
worldwide by 2050, 80 - 90% in
industrialised countries
International goals for Copenhagen
Dec 2009
Reductions?
• Global: trajectory for
quadrupling CO2
concentrations above
industrial levels (1990)
• 1990 - 1995 up 3%
• 1995 - 2000 up 6%
• 2000 - 2005 up 15%
• 2000: Global carbon
budget of 1000 gigatonnes
of GHG emissions to keep
within a 2oC global
warning.
• 2009 we have used 300Gt.
John Schellenhuber
Legislation coming our way . . .
GLOBAL
Kyoto Protocol
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signed by more than 150 countries officially came into
force in 2005, sets statutory limits on emissions of 6
greenhouse gases from rich developed countries
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Emissons Trading
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Emissions trading allows industrialised countries to buy
and sell emissions amongst themselves via cap and trade
schemes. Each unit of carbon credit gives the owner the
right to emit one metric tonne of carbon dioxide or other
equivalent greenhouse gas.
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Joint Implementation
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Allows developed countries to acquire ERC (Emissions
Reduction Credits) by funding emissions reductions
projects in other developed countries,
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Clean Development Mechanism Allows developed
countries to acquire CER (Certified Emissions Reductions)
by funding emissions reductions projects in developing
countries.
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EU Emissions Trading Scheme
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EU Directive re Building Insulation
EU Renewables Directive 15% of UK energy should
come from renewable sources by 2020.
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Waste Electronic and Electrical Equipment (WEEE)
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COP 15, Copenhagen 2009
UK
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Climate Change Act puts into statute the UK’s
targets to reduce carbon dioxide emissions
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by at least 80 per cent by 2050 and at least 34%
per cent by 2020, against a 1990 baseline.
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UK Emissions Trading Scheme
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Climate Change Levy
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Climate Change Agreements
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Renewables Obligation
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Energy Performance Certificates
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A-G rating of the energy efficiency and carbon
emissions on bildings. public buildings : Display
Energy Certificate (DEC).
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Carbon Reduction Commitment (large
businesses whose annual half-hourly metered
electricity use is above 6000MWh.)
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Current consultation in mandatory
emissions reporting for smaller companies,
Autumn 2009
So?
• Julie’s Bicycle formed in Spring 2007 to develop cross-industry
partnership for action on climate change.
• Oxford University’s Environmental Change Institute was
commissioned to do First Step : UK Music Industry Greenhouse
Gas Emissions 2007– an estimation of the annual greenhouse
gas emissions produced by the UK music market.
Emissions of the UK Music Market 2007
Total = ~ 540,000 t CO2e
Live Performance Sector = ~ Two-Thirds of Emissions
Source: Bottrill et. al (2008). First Step: Greenhouse Gas Emissions for UK Music Industry
2007. Environmental Change Institute, Oxford University, Oxford.
80% challenge: from this…
Music Recording
Music Venues
Live Music Logistics
Audience Travel
. . . to this
Music Recording
Music Venues
Live Music Logistics
Audience Travel
And so. . .
2008
Buildings team: Paul Latham
Ig tools and targets
CD packaging team : Tony
Wadsworth
Impacts and Opportunities: 10% reductions
Audience travel team : Melvin
Benn
Jam Packed: UKERC partnership
2009
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Digital research
Touring Research
igreenmyband
Green Guide
Circa 50 audits
Music Festivals
Large Festival: 1731 t
Medium Festival: 563 t
Small Festival: 86 t
Audience Travel
• Working group led by Festival Republic MD Melvin Benn,
with support from wider constituency of promoters
• Research : Jam Packed
– To describe patterns in audience travel
– To understand festival audience attitudes
– Data from 14 festivals
• Findings
– Average car occupancy => 2.36 to 2.77 people & 60% of car travel
was with 2 or less people
– Average distance => 70-140m one-way (greenfield/peri-urban)
– 72% chose the coach b/c the only ticket type available
Audience Travel continued
Conclusions
• Indirect control of industry => added complexity to influence
• Need to incentivise increase car occupancy & mode switching
• Need a joint approach with promoters, LA, transport operators &
audience.
Recommendations
• Build partnerships
• Develop Information Resources
• Support Leisure Travel Innovations
• Monitor Audience Travel Emissions
• Travel Strategies and Communication
• Bi-Annual High Level Roundtable for Leisure Travel
• Bi-Annual Leisure Travel Summit
Download Festival
Energy:
• Lighting: campsites and stage
• Generators: reduce demand and improve efficiency
Waste:
• Deposit scheme & recycling incentives cut waste to landfill by 30%
• Biodegradable containers and cutlery
• Programs delivered to mobile phones
Travel:
• Shuttle buses from local train stations to cut down on car use
• Promoting liiftshare schemes for fans to share rides to the festival
• Promoting offsetting of audience and artist travel
Frieze Art Fair
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Emissions breakdown:
Art shipping 32%
Diesel 32%
Waste 11%
Production transport 9%
Food 7%
Business Travel 6%
Office 2%
Other 1%
Audience Travel
dwarves the event
impact
Frieze Art Fair - Recommended Actions
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Biodiesel
All shipping by road and sea
Local, vegan, organic catering
Rationalise heating and cooling
Local procurement (materials and staff
Compost all food waste
Reuse/recycle all timber and MDF waste
Investigate on-site power generation
• Actions (ex biodiesel) could result in reductions of at least 45%
The Industry Green Framework and IG
Mark
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creative community
mechanism to measure and
annually reduce GHGs
Compliant with Defra, GHG
Protocol and PAS 2050
publicly demonstrate
environmentally responsible
practice
debuted on the BRIT Awards
compilation album 2009
Offices, Venues, Festivals,
Touring, CD packaging,
Theatres, Studios. . .
The Julie’s Bicycle IG tools
Green Guides and Green Artists
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Green Music Guide
Green Theatre Guide
Orchestras
Touring
Merch
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iGreenmyband
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An ARTIST led practical
initiative using same approach
as JB in the round but for
creative community,
What next?
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Thank you
[email protected]
www.juliesbicycle.com