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[The Place logo] Marketing and PR support – Fagin’s Twist tour The Place is working with Tony Adigun (Avant Garde Dance) to produce Fagin’s Twist, a re-imaging of Oliver Twist for the 21st century. It will premiere in at Dance East in Ipswich in April 2016 before embarking on an extensive UK tour, which will include an extended two week run at The Place. We are seeking a freelance marketing and PR officer to devise and implement a marketing and PR campaign to cover the regional tour venues, not including the dates at The Place (although it will be necessary to work closely with the Communications department at The Place to ensure a joined up approach). It is not necessary to be based at The Place although some in-house office time will be expected during the course of the contract. Travel to the venues to establish good working relationships in the early stages will also be expected. The fee is £3000 to commence in early February and run until October. Job description To devise and implement a marketing and PR campaign for the Fagin’s Twist tour. Agree targets and outcomes for the campaign in advance with the Director of Communications and Director of Theatre To oversee and manage the production of the tour print To put together the necessary documents to support venues market the performance efficiently (in the form of a Marketing and Press pack for instance) and liaise with venues to ensure they have all key marketing materials. To manage a tour advertising, print, design and distribution budget Provide marketing, PR and social media assets to regional venues. Liaise with regional venues to identify local press and marketing opportunities, identify local audience and support them in the delivery of the campaign. Work with Avant Garde and The Place to deliver a joined up social media campaign, in conjunction with the regional venues. In conjunction with The Place’s Press and Media Manager identify press opportunities for Tony Adigun and The Place as producers of Fagin’s Twist. Work closely with the Director of Communications, Marketing Manager and Press and PR Manager to ensure brand cohesion and joined up activity Keep the Director of Communications and Producer fully updated with regular activity reports Attend the premiere in Ipswich and other performances on the tour as needed. Provide an evaluation and recommendation report to The Place on how best to maximise sales Person specification Essential Desirable Considerable professional experience in arts marketing Experience of working in contemporary dance A successful track record in devising and implementing marketing campaigns and strategies Good understanding of the recent developments in arts marketing practice, including online marketing Experience of working in or with regional tour venues Digi-savvy: experience of emarketing and delivering social media campaigns A good communicator and experience of liaison and negotiation with creative artists, producers and other stakeholders Strong organisational skills and the ability to meet deadlines A creative and imaginative approach to marketing and an excellent eye for detail Knowledge of and enthusiasm for contemporary dance How to apply Please send a CV and covering letter to [email protected] Closing date for applications: 12 noon, Wed 20 Jan 2016 Applicants will need proof that they are able to legally work in the UK.