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概要写作评分要点
• Cover all the key points 理解准确，涵盖全部要点
• Write in correct language 准确使用相应的语法结构和
词汇
• Use proper conjunctions 有效使用语句间的连接成分，
结构紧凑
• Avoid copying the original sentences 完全使用自己
的语言
What is the style of the Passage?
A. Exposition ( 说明文）
B. Argumentation ( 议论文）
C. Narration（记叙文）
概要写作难点 1
•
How to get the key points or topic sentences quickly and correctly?
Para 1&2：
Advertising plays a major role in the competitive business
world. Many industries take advantage of the power of
advertising to attract or to win customers away from their
business competitors. The influence of advertising is so huge
that it causes many people to buy things that they do not
want at start.
抓住主题句或关键信息，忽略次要信息
Advertising encourages people to buy thing they don’t
want through misleading ideas. Advertising is proven to be a
successful tool to stress the features of their product to
the public even though it is regarded undesirable such as
cigarettes, drugs, alcohol and so on. For example, Dunhill, a
cigarette company which sponsors many football teams,
seems to bepromoting
cigarettes
to example
the public. Without the
忽略具体事例
detailed
sponsorship, the company will be less known to the public,
resulting in less sales of cigarettes.
Preschools focus on getting the children to
communicate better with other children as well as
________________________
adults around them. Preschool –education also
focuses on encouraging children’s creativity
___________ and
encouraging them to express
their thoughts and
_________________________________
ideas
______ through speaking and drawing as well.
Preschools also usually include simple exercises and
outdoor games to make sure of the________________________
physical fitness
of the children. Preschools also help develop
children’s basic ________________________
mathematical skills. In a word, the
goals of preschool- education is to develop a child’s
overall growth.
Its goal is to develop children’s overall growth,
focusing on children’s communication with
others, creativity, expressing ideas, physical
fitness and basic mathematical skills.
概要写作难点 2
topic sentences：
Advertising plays a major role in the competitive business world
Advertisements
be important/be of importance
Advertisements are of vital importance in business.
topic sentences：
Advertising encourages people to buy things they don’t
want through misleading ideas such as cigarettes.
unnecessary goods
persuade sb. into doing
句子变为短语
with incorrect / inaccurate information
With incorrect information, ads persuade customers into
buying unnecessary goods like cigarettes.
topic sentences:
Besides that, advertising has a large impact on the
decisions made by the people in their everyday life.
Affect/ Have an effect on
Consumers can be affected to make unwise choices,
such as eating junk food.
topic sentences:
However, advertising plays a part in helping
consumers to compare a product in terms of price,
quality, reliability and so on.
Useful information
用概括性文字
Advertising can benefit people by providing
some useful information about goods
概要写作难点 3
How to polish the writing?
Advertisements are of vital importance in
business. On the one hand, with incorrect
information , ads persuade customers into buying
unnecessary goods like cigarettes. Meanwhile,
Consumers can be affected to make unwise
choices, such as eating junk food. On the other
hand, advertising can benefit people by providing
some useful information about goods.
表时间顺序：then, before, next…….
表并列：also, too, as well as…..
表原因：because (of), owing to, due to…….
表结果：therefore, thus, so …….
表相反：on the contrary, by contrast…..
表转折：yet, however……
表递进：besides, moreover, in addition……….
Challenge yourself !
1. Scientists have been finding that long-term use of
these fertilizers can cause damage to the land and,
even more dangerous, to people's health.
2. What are some of the problems caused by chemical
fertilizers?
3. With these discoveries, some farmers and many
customers are beginning to turn to organic farming.
4. Organic farmers also use many other methods to keep
the soil fertile.