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Sociology of Pleasantville Social Contract - “an agreement, entered into by individuals implicitly, that results in the formation of the state or of organized society, the prime motive being the desire for protection, which entails the surrender of some personal liberties” Everything will be “Pleasant” if everyone knows their place Attractiveness • Attractiveness brings people closer (we tend to attempt to bond with people at our own attractiveness level – similarities attract) • Jennifer with Skip, Bud with Margret • David becomes friends with Mr. Johnson (Soda Jerk) Interpersonal attraction Tendency to evaluate another person in a consistently positive way. • Application of the concept of an attitude to specific individuals • Bud is already like (plot of show) everyone has positive attitudes towards his “different” way of thinking Reciprocity of liking • A likes B & B likes A • If A likes or believes in something B doesn’t like: • • • • B can change mind B can convince A to change mind B can decide its not worth it B can dump A Affiliation • Individuals vary in their need for affiliation, some have a high need others have a low need (loners) • We tend to want to affiliate with others under fearful conditions (stressed – thunderstorm in bowling alley) • Bowling League • Chamber of commerce Feminism • Carol Gilligan’s “Developmental theory” that men are less likely to share their feelings