Download JOB DESCRIPTION Job Summary Company: Quicklink Ltd Location

JOB DESCRIPTION
Job Summary
Company: Quicklink Ltd
Location: Swansea, SA1
Industry: Broadcasting/Media
Job Type: Full Time, Permanent
Years’ Experience: 5+ Years
Career Level: Manager
Salary: Negotiable
Marketing Manager
Reporting to the Sales Director, the Marketing Manager will use their full mix experience to take
ownership for all marketing activity with a focus on the development and delivery of a fully
integrated marketing strategy for the Quicklink brands. Working collaboratively with the Senior
Management Team and leading the marketing team, you will play a key role in delivering long term
sustainable profitable growth for the business.
Role Summary:
To be responsible for developing and maintaining marketing strategies to meet agreed company
objectives.
To evaluate customer research, market conditions, competitor data and implement marketing plan
alterations as needed.
To oversees all marketing, advertising and promotional staff and activities.
The main responsibilities will be:
Demonstrate technical marketing skills and company product knowledge.
Develop an annual marketing plan in conjunction with the sales department. This should detail the
year’s activity to meet agreed company objectives and to increase brand awareness within the
channel and distribution.
Budget management. To deliver all marketing activity within the agreed budget.
Manage all aspects of print production, receipt and distribution.
Achieve frequent, timely and positive media coverage across all available media.
Develop a complete product lifestyle strategy for the products to ensure opportunities are fully
exploited to maintain profitability and grow market share (from product launch to 'end of life').
To conduct market research in order to identify market requirements for current and future
products.
To develop and implement a company-wide plan to push product, working with all departments for
its execution
To analyse potential strategic partner relationships for product lines
To manage exhibition and corporate events
To manage the promotion of Quicklink through its online web presence
Maintain effective internal communications to ensure that all relevant company functions are kept
informed of marketing objectives
Explore emerging markets with the view to developing new routes to market.
Develop and maintain data in order to grow an understanding of the market environment by scoping
and quantifying market trends, competitor performance and market dynamics.
Create pricing strategies through effectively analysing market data.
Take responsibility of marketing budgets in order to maximise ROI.
Develop and maintain the short to medium-term product forecast to aid the supply chain process
and prioritise the sales focus.
Job Specifications:
Approximately 4-6 years of experience in the marketing industry.
Experience with a company in the technology sector.
Degree Educated
Qualified chartered marketer
Extensive experience of developing, maintaining and delivering on marketing strategies to meet
company objectives.
A strong understanding of customer and market dynamics and requirements.
A willingness to travel for attendance at annual exhibitions
A proven ability to oversee all marketing, advertising and promotional staff and activities.
Strong analytical and project management skills.
Confident and dynamic personality.
Strong creative outlook and a “make it happen” attitude.
Strong visual storytelling and presentation development skills
A meticulous attention to detail and the ability to work to tight deadlines
Proven product marketing experience
Strong analytical and numerical skills with strong attention to detail -able to demonstrate marketing
experience -commercial awareness and a strong communication and analytical skills.
The ability to assess business opportunities for sales and volumes but also to push back to accounts
regarding marketing investment and price points.