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Transcript
Marketing Direct
Information pack
Marketing Direct
As part of a national publisher Trinity Mirror, Marketing Direct can
undertake the planning, design and print, scheduling, pricing and
booking of either high volume national campaigns or smaller regional
and local ones.
Trinity Mirror has an unrivalled wealth of expertise in local and
regional distribution and can provide your business with all the
resources needed for a successful campaign.
Benefits of Door Drop Marketing
 Pinpoint precise areas for your distribution to match specific campaign
objectives by using geo-demographic targeting systems.
 Place your sales message directly into the hands of potential customers in
their own homes.
 Increased impact as part of an integrated advertising campaign.
 Leaflets have a high retention – they are permanent & portable.
 Cost efficient method of data-capture
Trinity Mirror Marketing Direct Services
Design
Targeting
Printing
Distribution
Transportation
Distribution Methods
Newshare
Distribution alongside freely distributed newspaper titles along
with other advertising items. Back-checking ensures that
householders have received the items.
Solus
Delivery of a single item. This form of delivery is particularly useful
when targeting an area that isn’t covered by a newspaper.
Inserts
Items mechanically inserted into paid for national and regional
publications.
Print Opportunities
As part of the complete service offered by Marketing Direct can design and
print your promotional material, whether it be for your own use or for door
drop campaigns.
 Leaflets / Flyers
 Brochures / Magazine
 Business cards / Letterheads / Compliment Slips
 Tabloids
 XXL Posters
 Post It Notes
For more information please contact:
Claire Pratt – Regional Leaflet & Direct Print Manager
0121 234 5256
[email protected]
Penny Michaela-Winter – Key Accounts Manager
01
021 626 6612
[email protected]