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Ivan Pavlov (1849-1936) Classical conditioning procedure S R Classical conditioning procedure US UR Classical conditioning procedure S R + US UR Classical conditioning procedure CS CR + US UR Stimulus Generalization, stimulus discrimination, extinction Extinction: how we know it isn’t forgetting 1) Spontaneous Recovery 2) Rapid Reaquisition 3) Disinhibition Higher Order Learning Human Applications of Classical Conditioning 1) Money 2) Fear (simple phobias) 3) Drug addiction 4) Advertising Instrumental Conditioning Foundations Thorndike’s Puzzle Boxes Thorndike’s Puzzle Boxes One cat’s data (all of the others are similar): Burrhus Frederick Skinner The Skinner Box Some basic terminology R -- Rfer Response-reinforcer relationship Positive Rfer Consequence: Negative Rfer Positive (presented) Negative (removed) positive reinforcement negative punishment (reward) (omission) Positive punishment negative reinforcement (escape) Why you should never use positive punishment: Why you should never use positive punishment: -emotional side-effects -imitation -person delivering punishment becomes an aversive CS (leads to escape or avoidance responses) How to punish effectively: -should occur for every instance of the behaviour (not caught) -no escape from the punishment (bail) -should occur immediately following behaviour (time to trial) -should not be paired with a positive reinforcer (TV, concerts) -alternative response made available (skill building, education) -should be as intense as possible the first time (first offence leniency) Instrumental extinction R -- 000 Some initial side-effects with operant extinction: 1) Increase in response frequency 2) Increase in response vigor (force) 3) Increase in response variability A fourth element: the discriminative stimulus SD (S+) S (S-) Shaping in Four Easy Steps 1) identify the target, current behaviours 2) Construct a list of “successive approximations” to the target 3) Starting with the first item on the list, reinforce until frequency is stable 4) Put the behavior on extinction until next “successive approximation” behavior is performed, return to step 3. Shaping in Four Easy Steps 1) identify the target, current behaviours 2) Construct a list of “successive approximations” to the target 3) Starting with the first item on the list, reinforce until frequency is stable 4) Put the behavior on extinction until next “successive approximation” behavior is performed, return to step 3. Partial Reinforcement Schedules Cumulative Recorder Partial Reinforcement Schedules VR FR FI VI