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Emergence of Carbon Labeling: Why all the trouble? Jiseok Kim Commissioned Researcher APEC SME Innovation Center Consequences of a wrong price tag Out of Business Price of dumping CO2 in atmosphere? Very low or ZERO It doesn’t sound like much. Index Status Global CO2 concentration Up by 40% (@393 PPM) Global temperature Up by 0.7 ℃ Moisture content Up by 5% Ocean acidity Up by 30% But consequences can be very expensive Hurricane Sandy Everyone knew it was coming… People had taken measures to prevent damage Cuba (Oct. 26 2012) New Jersey, U.S. New Jersey U.S. New York, U.S. Hurricane Sandy damage assessment The costs could not be avoided Droughts can be expensive too. And they now last much longer. 2012 UK winter flood with serious economic implications It can be like a subprime mortgage crisis DEFRA may not renew their agreement for flood defense in 2013. 200,000 homes will have no insurance No mortgage Slower economy …and UK droughts Life-threatening Property-damaging Dry places get drier. Wet places get wetter Queensland Sydney Melbourne Queensland: Once in a hundred-year flood in 2010 and 2011 Queensland flood (2010-2011) Damage: $5.6 billion $2.8 billion raised for flood relief by budget cuts $1 billion additional fund by delaying infrastructure projects Flood levy implemented (2011) for everyone who earns more than $50,000 per year Flood insurance or relief fund become mandatory for state government Burden on Society Life without climate change Life with climate change Solution: Implement policies and measures to achieve carbon reduction. Steady reduction in carbon emission need to be made Delivery tools Type Example Binding National reduction target UK: 80% Carbon tax Australia: $23 USD (2012-2013) Cap and Trade on large emitters California, Australia, EU Vehicle CO2 emission standard US, EU Dedicated ministry Australia: Department of Climate Change and Energy Efficiency New Power plant emissions standard UK: 450g/kwh National CCS None yet Zero CO2 electricity future with Renewables, Nuclear power, and Clean fossil fuels Electricity imports / exports 900 800 Non-thermal renewable generation Nuclear power 700 TWh / year 600 500 Combustion + CCS 400 Unabated thermal generation 300 200 100 0 2007 unabated use (grey) of fossil fuel must be gone 2020 Domestic demand 2035 2050 29 National level policies are important but not enough Emission unrelated to consumer choice Emission related to consumer choice Consequences of a wrong price tag Benefits of carbon label - Help consumers make more conscious choice - Raise consumer awareness - Improve business management - Enhance business competitiveness - And more Carbon label: An important complement to our incomplete price tag $329 $399 $499 95 kg CO2e 105 kg CO2e 170 kg CO2e Carbon label: an important factor for b2b business as well 9 kg CO2e 12 kg CO2e 10 kg CO2e 5 kg CO2e It can get much worse if we don’t take action www.metoffice.gov.uk/climate-change Change is happening but happening too slowly “The transition to a low-carbon, inclusive green economy is happening far too slowly and the opportunity for meeting [scientific advice on emissions targets] is narrowing annually,” - Achim Steiner, executive director of UNEP. Carbon labeling can accelerate the transition. Thank you Contact: [email protected]