Download Marketing Director Job Posting

Marketing Director Job Posting
Company: 94.9 CHRW – Radio Western
Location: London, Ontario, Western University
Hours: 37.5 with overtime as required; 1 year contract plus benefits; includes occasional
evenings and weekends
Start Date: February 9, 2015 (negotiable)
Overview: Develop marketing and promotional vehicles using radio, print, online and social
media to increase awareness of CHRW, utilization by student and community listeners, and
assist in revenue generation. Recruit, train and supervise interns and volunteers to provide
meaningful experience and assist in accomplishing department goals.
Responsibilities:
•
•
•
•
•
•
•
•
•
Create and execute marketing & promotional campaigns using radio as the central
medium and incorporating CHRWRadio.ca, social media and other online tools.
Integrate programming sponsorship & sales promotions with CHRW Programming.
Work with the USC Advertising & Marketing Office Representative to create and
execute sponsorship opportunities and sales promotions.
Create and manage station promotional & live broadcast events.
Recruit, train and coach interns and volunteers via one-on-one sessions, small group
workshops and on the job training giving them practical experience.
Liaise with student and community organizations and encourage utilization of CHRW
as a promotional vehicle for their events.
Update portions of CHRWRadio.ca and Social Media sites with graphics and video.
Train volunteers on microphone technique and audio editing using Adobe Audition.
Ensure marketing department conforms to CHRW policies.
Skills, Experience & Background:
•
•
•
•
•
•
•
•
Demonstrate history of providing solutions for marketing and promotional issues.
Proven experience in creating and successfully executing marketing plans and
branding strategies.
Supervising, coordinating and providing a positive experience for volunteers.
2 to 3 years of experience in marketing and/or promotions.
Valid driver’s license.
Digitally savvy; audio recording equipment and editing software such as Adobe
Audition; graphic programs such as Photoshop; video editing using FCP or Adobe
Premiere would be an asset.
Experience in a Campus/Community Radio environment would be an asset.
High School Diploma required; post-secondary education would be an asset
Please see http://chrwradio.ca/marketingdirector for a complete job description.
Forward resume & portfolio for review by January 22 at 5pm to:
Grant Stein, Station Manager
[email protected]
No phone calls please. Only those deemed qualified will receive notification of
interviews.