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Transcript
NCTI Company Overview
NCTI is in the business of people, with over 30 years of experience in the field of human behavior. Our offerings are vast
and based on the industries we serve. Our innovative products impact the lives of people each and every day. Our
programs are used in Fortune 1000 companies, the U.S. Armed Forces, Government Agencies, Universities, Healthcare
and Non-Profits. Please see more at www.realcolors.org and www.ncti.org.
Digital Marketing Manager
The ideal candidate is creative, proactive, has a positive attitude, and is well organized and adept at managing deadlines
and priorities. To succeed in this role, you must be able to adapt to numerous software platforms, and have strong
quantitative skills. This position will design, coordinate and manage marketing campaigns, review analytics and work
closely with Senior Management to develop Marketing Strategies.
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Analyze and provide Marketing Strategies for both brands.
Develop and deploy Email Marketing Campaigns
Monitor and report on key metrics and make recommendations for changes that will increase effectiveness based
on findings.
Manage Customer Relationship Management (CRM) platform, customize to maximize effectiveness of data
(Experience required).
Design Drip Campaigns on Prospect and Client behaviors
Assist in preparing RFPs, PowerPoint presentations, etc.
Manage and capitalize on LinkedIn relationships
Assist with daily operations
Job Requirements
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Bachelor's degree in Marketing, Advertising, Communications, Journalism, Business
Minimum of four years of marketing work experience, B2B preferred
Excellent project management and organizational skills are essential
Knowledge/Skills Required
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Demonstrated ability to work independently, meet concurrent deadlines, organize time and priorities and work
well as a dedicated member of a team
Proficiency in Google Analytics, MS Office, PowerPoint
Proficiency in WordPress, Constant Contact, Photoshop, HTML, SEO/SEM, Social Media (Facebook, Instagram,
Twitter)
Problem solver, resourceful, and organized
Solid analytical, evaluation, and interpretation skills
Excellent verbal and written communication skills
Exceptional Benefits
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Competitive compensation
Full benefits package including health, vision, dental insurance, Short-Term Disability, Long-Term Disability,
Life Insurance, Flexible Spending Accounts (Medical and Dependent Care)
Attractive vacation, sick and holiday pay
401(k) savings plan