Download Carlo Francis Cantavero, Jr.

Carlo Francis Cantavero, Jr. 1901 Palm Beach Lakes Blvd. Suite #404, West Palm Beach, FL 33409
(203) 435-0607 [email protected]
Portfolio: www.styleapple.com; Find a Designer: “Carlo Cantavero”
Summary
Mid Level to Sr. Art Director and Production Artist with very strong print design and production
background, and web design experience, seeking to bring high work ethic, keen attention to detail, and excellent client care to a dynamic company with aggressive creative outlet where my contributions will enhance
their brand, productivity and growth.
Industry expertise includes identity, branding, marketing, promotion, advertising, packaging and
publishing; both print and web.
Category expertise includes retail, hospitality, travel, arts & entertainment, nonprofit, beauty/fashion, sports,
luxury goods, education, media services, legal services, financial services, health/wellness, real estate, automotive.
Software Skill Set includes Creative Suite 4 (InDesign, Photoshop, Illustrator, Acrobat, Flash,
Dreamweaver), Quark Xpress, Microsoft Office (Word, PowerPoint, Excel), html; Mac and PC platforms.
Supplemental expertise and strengths include photo research, editing and retouching; photo shoot
direction; project management; copywriting; copyediting.
Professional Experience
June 2006 to present
Freelance Art Director/Creative Consultant/Production Artist
Contract and freelance project work for diverse group of companies on temporary and as-needed basis, both short term and long
term. Assignments range from design to layout production art for both print and web.
Client and Project Work list:
n Flagler Beach Historical Museum, Flagler Beach, FL
• Donate design of emblems and promotions for museum galas and townwide events.
• Conception, design and production of promotion of Flagler Beach Easter Weekend block party event along with solicitation for
local restaurant participation, all within one month prior to event.
n Orange Blossom Tennis Association, Orlando, FL
• Donate design of Team and Tournament Apparel and Commemorative items for Team and Annual Open Tennis Competitions.
n Esses Media, New York, NY
• Design Director and Sole Production Artist for Great Restaurants Of Fairfield, Westchester and the Hudson Valley, an annual compendium of restaurant profiles serving Fairfield County, Westchester County and Sophistication In Westchester, an annual high-end
lifestyle magazine and guide for Westchester County.
• Supervised and executed all editorial content, as well as prepress for both magazines (Great Restaurants: 8 years, Sophistication: 3 years)
• Established design identity and layout templates for Sophistication.
n Hometown Entertainment, Wilton, CT
• Art Director for Music/Beauty marketing/brand development
• Aided in creation and production of componentry and packaging for existing line of Time Bomb skin care and launch of body
care line for UK recording artist Lulu.
• Created comprehensive product models for online photography and QVC UK television.
• Participated in creation and production of componentry and packaging for Myface Cosmetics, as well as all sales support materials.
n Amscan, Inc., Elmsford, NY
• Layout/Production Artist for Party Supply and Giftware company.
• Creation of all page production templates for party supply catalog upon department upon transition to InDesign layout platform.
n Media Networks Inc., Stamford, CT ........................................................................Magazine Advertising Media Sales company
n Acorda Therapeutics, Elmsford, NY . .................................................................. Clinical Department of Therapeutics company
n Alcone Marketing Group, Norwalk, CT ......................................................................Brand Marketing/Promotions/FSI agency
n Daymon Worldwide Design, Stamford, CT .............Creative Services Department of International CPG/Package Design Firm
n CurvExpo, Riverside, CT ...........................................................................Evening Wear/Intimate Apparel National Trade Show
n Lifetime Learning, Stamford, CT . ........................................................................ Educational Literature and Collateral company
n My College Advisor, Hawthorne, NY .............................................................................. College Application Advisory company
n 2K Games, New York, NY ...................................................................................................................Simulation Game company
October 2003 to April 2006
PRWeek Magazine, New York, NY
Weekly trade magazine serving the public relations industry; Flagship title of Haymarket Media, Inc.
Art Director
• Design, photo editing and retouching, layout and mechanical production of features and select news pages, and all promotion/
advertising materials, for title and brand extensions…both print and web.
• Designed and updated in-house sales support materials and assorted marketing materials for ad sales and circulation departments
on demand.
• Chaired weekly Promotion meetings to compile promotional workflow and determine other project management needs for all
office departments within the title.
Sept. 1997 to October 2002
The GFS/Levinson Group, New York, NY
Advertising boutique in lower Manhattan
Senior Art Director
With a staff of two (copywriter and art director):
• Conceived and executed new ads and/or campaigns for print, outdoor and broadcast media and new business pitches.
• Directed photography shoots for print and outdoor media; researched and purchased stock art; performed digital retouching.
• Prepared final prepress materials for all advertising media.
Client list:
n New York City Marriott
n EL AL Airlines
n Renaissance Hotels & Resorts
n Einstein Moomjy Carpet Stores
n Screenvision Cinema Advertising
n Tri-State Consumer Insurance
n American Stock Exchange
n Irwin Toys
Early Career Experience
Aug. 1995 to Sept. 1997
Franklin Spier, Inc., New York, NY
Computer Graphic Artist and Studio Manual Comp Artist for advertising agency serving book publishers, cable TV channels
and Broadway shows
Aug. 1989 to July 1995
Southern Conn. Newspapers, Inc., Stamford, CT
9/93 to 7/95 — News/Editorial Graphic Designer of Features and News pages and infographics for two daily newspapers.
7/90 to 9/93 — Spec Ad/Advertorial and Marketing Promotion Artist for Display Advertising Department
7/91 to 9/93 — Graphic Systems Coordinator & Liaison to IT Department for computer hardware and software needs.
8/89 to 6/90 — Layout Artist/Production Assistant for Display advertising department.
Accolades
1999 & 2000 Retail Ad World 1994 Newspapers Advertising
Association Co-op Conference
Award of Excellence
1994 Connecticut Art Directors Club
Award of Excellence:
Periodicals/Consumer CADC 19th Annual Awards Show 1994 Society of Professional Journalists
2nd Place: Non-page 1 design 1993 Society of Newspaper Design
Award of Excellence:
Entertainment Page
Bronze Award: Features Portfolio SND Best of Newspaper Design—15th Edition 1991 Newspaper Advertising
Cooperative Network
3rd Place: Newspapers w/under
50,000 circulation. 1991 International Newspaper
Marketing Association
Merit Award: Newspapers w/under
50,000 circulation. 1991 INMA Best of Print
Education
2/2010 to 11/2010
Norwalk
Community College,
Norwalk, CT
Certificate in
Web Design
9/1995 to 5/1996
New York University
New York, NY
Coursework in
Magazine Publishing
5/1989 to 9/1996
School of Visual Arts
New York, NY
Coursework in
Graphic Design/
Video Production
References
Furnished upon request
9/1985 to 5/1989
Boston University
Boston, MA
College of
Communication
Bachelor of Science in
Mass Communication
5/1989 to 10/1989
Dale Carnegie,
Stamford, CT
Effective Speaking and
Human Relations