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Welcome ! Please sign in. FIRST SEMESTER: PERIOD 1: Sports & Entertainment Marketing / Period 2: Financial Literacy SECOND SEMESTER: PERIOD 1: Sports & Entertainment Marketing /Period 2: Financial Literacy COURSE OVERVIEW TEACHER EXPECTATIONS HOMEWORK EXPECTATIONS TEXTBOOKS AND SUPPLEMENTARY MATERIALS HOW CAN YOU HELP YOUR CHILD SUCCEED? COMMUNICATION: OUR CLASSPAGE AND THE PORTAL AFTER SCHOOL HOURS: M-TH AVAILABILITY (YOUR CHILD MUST LET ME KNOW IF THEY PLAN ON STAYING). 1:40-2:10PM PROJECTS: ASSIGNED IN CLASS AND AT HOME(seldom). ALL PROJECTS WILL BE LISTED ON THE CLASSPAGE. What can I do to help my child? Mrs. Shupin’s Classroom rules Be in the classroom and seated when the bell rings. Follow directions the first time they are given. Bring all materials to class daily. Stay in your seat unless you have permission to do otherwise. Be respectful of others. No sleeping or putting heads down in class. No food or drink in the classroom (unless you have permission). Cell phones are not permitted in class. There will be no warnings, cell phones will be taken away. Positive Consequences Verbal recognition Written recognition Good conduct grade Special teacher incentives Negative Consequences Warning Teacher/Student Conference Intervention: Detention / Temporary assignment to alternative classroom Parent Contact Office Referral Student’s signature ____________ Parent’s signature Grading: Tests/Quizzes= 33.33% of average Homework= 33.33% of average Participation=33.335 of average. I will be available for extra help every day after school in room E-105. Please let me know during the day if you will be staying after school. If you have any questions or concerns, please email me at [email protected]. X______________________________________ X__________________________ Student’s Signature BOOK NUMBER________ date JACKSON SCHOOL DISTRICT Business Department Sports & Entertainment Marketing Course Proficiencies Grades 10-12 Description of Course Content: Sports and Entertainment Marketing is a specialized course designed to offer students an opportunity to gain knowledge and develop skills related to the growing sports and entertainment industry. Students will develop skills in the areas of facility design, merchandising, advertising, public relations/publicity, event marketing, sponsoring, ticket distribution, and career opportunities as they relate to the sports and entertainment industry. Simulation software will be used for hands-on experience. Description of Expected Learning: The student will be able to: Describe the basic concepts of marketing. Define target market and market segmentation. Define and describe sports marketing and entertainment marketing. Compare and contrast sports marketing and entertainment marketing. Recognize the impact of ethical behavior in sports & entertainment economics. Explain the purpose of sports & entertainment promotions. Discuss the role of travel and tourism in sports and entertainment. Describe the challenges of international marketing in sports and entertainment. Explain the purpose of marketing-information management. List and describe the steps involved in marketing research. Discuss sports marketing strategies. Discuss entertainment marketing strategies. List and describe the components of the product mix. Explain the high cost of sports and entertainment events. Explain how products are positioned in the marketplace. Explain the importance of sports and entertainment distribution. Discuss the government’s influence on pricing. Explain the relationships among supply, demand, and price. Define the business cycle and describe its impact on sports and entertainment. List and define four elements of promotion. List and describe the steps involved in developing effective advertising. Discuss recent promotional trends and ways to stay current with trends. Define endorsements and discuss their restrictions. List the steps involved in the sales process. Explain sales strategies for attracting groups to sports and entertainment. Discuss how laws impact sports and entertainment marketing. Explain the need for salary caps Describe risks and safety strategies at concert events. List careers in the sports & entertainment industry. Technology has revolutionized the financial services industry, creating demanding positions in need of talented applicants who have mastered both the technical and soft skills, including the ability to communicate effectively, solve problems, and work as team members. This course will introduce students, through the use of project-based instruction, to the foundations of finance and the role finance, credit, savings, investments, and consumer responsibilities play in business and personal lives. Various technological tools such as concepts and applications of Microsoft Office software, use of the Internet for research and writing, and college and career information through Naviance software are additional skills that will be utilized throughout school, work, and life. Sports and entertainment marketing is a specialized course designed to offer students an opportunity to gain knowledge and develop skills related to the growing sports and entertainment industry. Students will develop skills in the areas of facility design, merchandising, advertising, public relations/publicity, event marketing, sponsoring, ticket distribution, and career opportunities as they relate to the sports and entertainment industry. Simulation software will be used for hands-on experience. Please contact me anytime you have any concerns. Remember: Yellow on the portal means the grades haven’t been posted yet! PLEASE LET ME KNOW IF YOU NEED A HARD COPY OF ANY OF THE DOCUMENTS. THESE ARE ONLY OFFERED TO PEOPLE THAT DO NOT HAVE A COMPUTER AT HOME, SINCE THE DISTRICT IS “GOING GREEN.” Einstein was 4 years old before he could speak. Isaac Newton did poorly in grade school and was considered "unpromising." When Thomas Edison was a youngster, his teacher told him he was too stupid to learn anything. He was counseled to go into a field where he might succeed by virtue of his pleasant personality. F.W. Woolworth got a job in a dry goods store when he was 21, but his boss would not permit him to wait on customers because he "didn't have enough sense to close a sale." Michael Jordan was cut from his high school basketball team. Bob Cousy, a legendary Boston Celtic basketball player, suffered the same fate, but he too is a Hall of Famer. A newspaper editor fired Walt Disney because he "lacked imagination and had no original ideas." Winston Churchill failed 6th grade and had to repeat it because he did not complete the tests that were required for promotion. Babe Ruth struck out 1,300 times, a major league record.