* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project
Download Sports and Entertainment Marketing Ms. McDermott Name: Lesson
Survey
Document related concepts
Marketing strategy wikipedia , lookup
Guerrilla marketing wikipedia , lookup
Advertising campaign wikipedia , lookup
Youth marketing wikipedia , lookup
Multicultural marketing wikipedia , lookup
Marketing plan wikipedia , lookup
Digital marketing wikipedia , lookup
Marketing mix modeling wikipedia , lookup
Green marketing wikipedia , lookup
Viral marketing wikipedia , lookup
Direct marketing wikipedia , lookup
Street marketing wikipedia , lookup
Global marketing wikipedia , lookup
Transcript
Sports and Entertainment Marketing Ms. McDermott Name: Lesson 1.3 Questions, Period 2A/B Save this document to a memory stick or your P Drive and answer the following questions based on the directions in bold. Submit this assignment to me through email. Choose the best answer for the two questions below by highlighting your choice. 1. Which of the following can be considered entertainment? a. Performing arts, such as theater, ballet, and symphony concerts b. Participation in sports competitions c. Whatever people are willing to spend their time and money watching d. Both a and c 2. Which of the following statements is not true? a. Television is considered a mature distribution medium. b. The first televised sports spectacular was a baseball game. c. The Internet enables marketers to receive instant customer feedback. d. All of the above are true. Answer the two questions below in 2-4 complete sentences using information from the textbook. 3. Compare the audience interaction of live theater to a reality TV show that uses an Internet site for messaging and voting. 4. How has the Internet affected entertainment marketing? Predict how the Internet will change entertainment marketing in the future.