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A LOT of you are missing the conflict paper from Monday! Make sure its in YOUR spiral! Should be attached! Comm Apps Spreading of information to help or hurt a cause Telling only the side you want people to know Propaganda appeals to emotion rather than intellect Testimonial A famous person endorses a product idea or person. Usually this famous person is a celebrity or an athlete Bandwagon- everyone is doing it Sex Appeal- if you use this product you will be more attractive and sexy Avante Garde- plays on our fears of being left out of something. Will use phrases like “Be the first to have… or Don’t be left out, get… today Snob Appeal- by having this product you will appear rich, or better than everyone else The slogan is so attractive that the audience does not challenge its true meaning “ultra,” “Extra Strength,” Loaded wordsemotional Repeats the name or logo of the product or includes a visual of it. Hear or see the name or product AT LEAST 3 or more times -Gallery Furniture -Head-On -The Dump When the commercial is created in a way to be humorous to the general public. The speaker criticizes a person or product with little or no reason or evidence “slamming the competition” Appeal to the common, ordinary people This tactic is used often by politicians When you GET something for making a purchase. Kids club, toy, coupon, rebate, etc What is the age of the target audience? What is the social status of the target audience? Is the audience male, female, or both? What is the education level of the audience? Watch TV Commercials and figure out what propaganda is used. As a class we will watch commercials and pick out Propaganda. Your group will create your own commercial to market your product using propaganda Create a Print ad for a REAL company Include the following: Company Name, Logo, & Slogan Product 3 types of Propaganda ▪ Must use the following: ▪ Glittering Gen ▪ Reward ▪ Any other your choice Chose from: Nike McDonalds Skittles