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CHAPTER 13 Common Stock Market: I Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 1 Learning Objectives • Where stocks are traded • Categorization of markets in terms of exchange-listed stocks (national and regional exchanges), Nasdaq-listed overthe-counter stocks, and non-Nasdaq overthe- counter stocks • Four types of markets where stocks are traded: first, second, third and fourth Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 2 Learning Objectives (continued) • Structure of the NYSE and Nasdaq • Alternative trading systems, ECN’s and crossing networks • Alternatives available to a broker for trade execution • Role and regulation of dealers in exchange and OTC markets in the USA • Reasons why issuers raise equity funds outside their domestic stock market Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 3 Overview of Trading Locations in the U.S. • There are two basic types of trading in the secondary market for equities • Organized exchanges (also called central auction specialist systems) which are specific geographic locations called trading floors, where buyers/sellers meet • The trading mechanism is the auction system Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 4 Overview of Trading Locations in the U.S. (continued) • over-the-counter (OTC) trading (also called multiple market maker systems), which results from geographically dispersed traders or market makers electronically linked to one another • The trading mechanism is a negotiated system whereby buyers negotiate with sellers Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 5 Overview of Trading Locations in the U.S. (continued) • Electronic communications networks (ECN's) are independently owned and operated and have recently developed as a platform for trading common stocks Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 6 Overview of Trading Locations in the U.S. (continued) • Major national stock exchanges • New York Stock Exchange (NYSE) (about 2000 listed companies) Big Board • American Stock Exchange (AMEX) (about 700 listed companies) Curb • The major OTC market is Nasdaq (more listed companies than NYSE but less market capitalization) Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 7 Overview of Trading Locations in the U.S. (continued) • Practical categorization of traded stocks • Exchange listed stocks • Nasdaq listed OTC stocks • Non-Nasdaq OTC stocks Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 8 Overview of Trading Locations in the U.S. (continued) • Four major types of markets on which stocks are traded • First Market: trading which occurs on organized, physical exchanges • Second Market: trading in the OTC market of stocks not listed on an exchange Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 9 Overview of Trading Locations in the U.S. (continued) • Four major types of markets on which stocks are traded • Third Market: trading of listed stocks in the OTC market • Fourth Market: institutional transactions which occur without an intermediary or exchange Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 10 Stock Exchanges • listed stocks are those that are traded on exchanges • The right to trade securities or make markets on an exchange floor is granted to individuals or firms called a member, who buys a seat on the exchange Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 11 Stock Exchanges (continued) • stocks that are listed on regional exchanges are – stocks that could not qualify for a national exchange – dual listed stocks, which are listed on both regional and national exchanges Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 12 Stock Exchanges (continued) • New York Stock Exchange • NYSE is a hybrid market and uses both continuous auction and call auction market structure • The majority of members are designated commission brokers, and they execute trades on behalf of clients via the specialist structure Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 13 Stock Exchanges (continued) • Commission broker, an employee of one of the nearly 500 securities houses • Independent floor brokers execute orders for other exchange members who have more orders than they can handle alone • Registered traders individual members who buy and sell for their own account Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 14 Stock Exchanges (continued) • A NYSE specialist is a market maker for each stock and is required to buy and sell those shares from other members and maintain an orderly market for that stock • Specialists maintain the limit order book which contains the prearranged quantities and prices which the specialist receives from brokers Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 15 Stock Exchanges (continued) • Specialists have four major functions at the exchange • As a dealer, they buy and sell for their own inventory and provide liquidity if there are no investors on the other side of a new transaction • They serve as agents for other exchange members, executing orders on their behalf Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 16 Stock Exchanges (continued) • Specialists have four major functions at the exchange • Given their presence in the exchange, specialists help to act as catalysts (brokers) by bringing buyers and sellers together • Finally, they serve as auctioneers, quoting current bid and ask prices that are determined by market conditions Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 17 Stock Exchanges (continued) • Specialists must always give precedence to public orders over trading for their own account • . When acting as an agent, they execute customer orders • When acting as a principal, they assume responsibility of maintaining a fair and orderly market Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 18 Stock Exchanges (continued) • Commissions have become negotiable • Because of the ability to negotiate commissions the discount brokers have become a in increasingly popular method for executing orders in the market Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 19 The OTC Market • The OTC Market • The OTC market trades unlisted stocks • Dealers make markets in stocks and trade with each other and with retail customers • Bid-ask spreads are the main source of dealer profits • The National Association of Securities Dealers (NASD) regulates the market Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 20 The OTC Market (continued) • NASDAQ Stock Market • The Nasdaq (National Association of Securities Dealers Automated Quotations founded in 1971) is an ECN (electronic communication network) which links thousands of geographically dispersed market-making participants and memberdealers across the country Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 21 The OTC Market (continued) • NASDAQ Stock Market • The Nasdaq is divided into two tiers • Nasdaq National Market System (NNM) – approximately 3600 stocks traded on the NNM • Small Capitalization Market – approximately 800+ stocks traded on the Small Cap Market Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 22 The OTC Market (continued) • NNM dealers must • Continuously post firm two-sided (bid and ask) quotes for the issues that they maintain in inventory • Report trades on a timely basis • Be subject to immediate execution against their posted quotes Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 23 The OTC Market (continued) • NNM dealers must • Integrate the limit orders of customers into their quoted prices • Give precedence to customer limit orders and not place a quote on any system different from their Nasdaq quote Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 24 The OTC Market (continued) • Other OTC Markets • OTC Bulletin Board, owned and operated by the NASD, is where a majority of trades occur outside of the Nasdaq • Pink Sheet, a subscription service Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 25 The Third Market • Third market is the trading of listed exchange stocks in the OTC market, by dealers (not members of an exchange) • Dealers that make markets in the third market operate under the regulatory jurisdiction of the NASD Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 26 The Fourth Market: Alternative Trading Systems • Fourth market is the direct trading of stocks between two customers without the use of a broker • This is direct trading of securities among institutions, thereby avoiding brokerage and dealer costs Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 27 The Fourth Market: Alternative Trading Systems (continued) • Electronic Communications Networks • ECN’s are privately owned broker and dealers that operate as market participants within the Nasdaq system – Limit order book open for continuous trading to subscribers who may enter and access orders displayed on the ECN Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 28 The Fourth Market: Alternative Trading Systems (continued) • The largest ECN’s • Instinet, NYSE Euronext, Archipelago and Nasdaq Brut • Crossing networks are batch processes that aggregate orders for execution at specified times – Provide anonymity and reduced cost, and are designed to minimize trading costs Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 29 Execution of an Order • Brokers have a choice as to which market to execute stock transactions • Payment for order flow monetary inducement to route orders to regional exchanges and third market makers Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 30 Execution of an Order (continued) • Alternatively the broker may – Route the order to an ECN that automatically matches buy and sell orders at specified prices – Route the order to another division of the firm to be fulfilled from the firm’s inventory (a process called internalization) Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 31 Other Types of Common Stock Trading • Offshore Trading – Broker/dealers may trade exchange listed or Nasdaq equities offshore via foreign exchanges or trading desks – Such transactions must be reported to the U.S. marketplace the next day. Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 32 Other Types of Common Stock Trading (continued) • Rule 144A Securities – Allows trading of nonfungible unregistered securities among qualified institutional buyers (QIB) by creating a “safe harbor” from SEC registration requirements – QIBs are institutions with $100 million invested in securities Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 33 Other Types of Common Stock Trading (continued) • American Depository Receipts – (ADRs) are negotiable certificates in registered form, issued in the United States by a U.S. bank, which certify that a specified number of foreign shares have been deposited with an overseas branch of the bank that acts as a custodian in the country of origin. Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 34 The Role and Regulation of Dealers in Exchange and OTC Markets • Background of Regulatory Issues – To address the problems associated with fragmentation in the 60’s and 70’s, the Securities Act of 1975 was enacted • Intermarket Trading System (ITS) – electronic system that displays quotes posted on all the exchanges where a stock is listed and provides the intermarket execution Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 35 The Role and Regulation of Dealers in Exchange and OTC Markets (continued) • Background of Regulatory Issues • Consolidated Quotation System is a display system providing data on trades of listed stocks in different market centers • NASDAQ Pricing Controversy • SEC Cost Study Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 36 The Role and Regulation of Dealers in Exchange and OTC Markets (continued) • Decimalization – In 2001, the NYSE, AMEX and NASDAQ all used actual decimal or "penny" quotes rather than the older conventions such as sixteenths or eighths • Regulation FD (Full Disclosure) – In 2000, corporations were restricted from providing disclosure to only select groups of market participants Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 37 Trading Stocks Outside the Country Where Domiciled • Global Depositary Receipts – When shares are issued in other markets, banks issue documents which represent those securities • American Depositary Receipts – This is the domestic form of GDR’s – Sponsored ADR’s – Non-sponsored ADR’s Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 38 Trading Stocks Outside the Country Where Domiciled (continued) – Sponsored ADR’s • A foreign corporation seeks to have its stock traded in the United States and only one depository bank issues the ADRs. – Non-sponsored ADR’s • One or more banks or brokerages can assemble a large block of the shares of a foreign corporation and issue ADRs without the participation of the foreign corporations Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 39 Summary • Common stock represents ownership or equity on a corporation • Secondary trading occurs either on the NYSE, the AMEX, five regional exchanges and the OTC • Listing of international shares (GDR’s, ADR’s) reduces financing costs and broadens ownership Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall. 40