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Let’s Review: Which schedule? • Door-to-door salespeople • People checking the oven to see if the cookies are done • Airline frequent-flyer programs that offer a free flight after every 25,000 miles of travel Continuous vs. Partial Schedules • Continuous are excellent for training behavior quickly – Quick results must be reinforced after every desired behavior occurs – Issue: extinguishes too quickly • Best way to have desired behavior stick – use a partial schedule – More resistant to extinction Reinforcement • Positive vs. Negative reinforcement OC Term Description Examples Positive Reinforcement Add a desirable stimulus Getting a hug, receiving a paycheck Negative Reinforcement Remove an aversive stimulus Fastening seatbelt to turn off beeping Punishment: opposite of reinforcement • Punisher = any consequence that decreases frequency of behavior • Positive vs. Negative punishment Positive vs. Negative Punishment Type of Punisher Description Possible Examples Positive punishment Administer an aversive stimulus Spanking, parking ticket Negative punishment Time-out from privileges, revoked driver’s license Withdraw a desirable stimulus Controversies and difference in delineation • Arizona introduces exceptionally harsh sentence for first-time drunk drivers – it did not affect the drunk driving rate • Kansas City started patrolling a high crime area to increase the sureness and swiftness of punishment – Crime rate dropped dramatically • What’s the conclusion? Punishment and Parenting: 4 Drawbacks according to psychologists who agree that physical punishment is wrong • Punished behavior is suppressed, not forgotten – Suppression, although temporary, aims to negatively reinforce parents’ behaviors for punishing • Punishment teaches discrimination – Have you ever been punished for something and learned just that you had to stop the behavior in a certain environment, but continued it elsewhere? • Punishment can teach fear – Teacher who punishes often may create avoidance of students in classroom • Physical punishment may increase aggressiveness by modeling aggression as a way to cope with problems Baumrind’s Parenting Research: Punishment may be effective in some cases • Based on principle that punishment tells you what not to do, reinforcement tells you what to do – A swat is used only as backup to milder disciplinary tactics, like a time-out, removing them from reinforcing surroundings – Swatting with a generous dose of reasoning Conclusion: Change the conversation for punishment that is successful • Punishment is only effective if paired with reinforcement – doesn’t mean that punishment should be used in every scenario • Language is as important as intensity of action – “Clean your room or no dinner!” vs. “You’re welcome to join us for dinner after your room is cleaned.” Role of Cognition in Operant Models • Latent Learning – learning occurs, but is not apparent, until incentive is in place – Studying rats in mazes (Tolman and Honzik) – Cognitive map: mental representation of the layout of one’s environment Cognition in operant cont’d: • Insight Learning – Wolfgang K, Mentality of Apes – Sudden awareness of solution to a problem • Ex: using a short stick to reach a longer stick to reach some fruit Biological Predispositions and Operant Conditioning • Biological constraints predispose organisms to learn associations that are naturally adaptive – Birds can peck to get food and flap wings to avoid shock, but they can’t flap to gain food or peck to avoid shock as the behaviors aren’t available to a natural tendency – Instinctive drift: animals revert to their biologically predisposed patterns In the end, it’s all about motivation… • Intrinsic vs. extrinsic Observational Learning: Social Learning Observational learning • Learning that takes place by watching another individual model the learning task and then imitating the behavior Albert Bandura • Bobo Doll Experiment: https://www.youtube.com/watch?v=hHHdovKHDNU – Implications for humans • Frustration-aggression principle – Ex: potential neg. effects of violent TV or pos. effects for children with appropriate role models How does it work biologically? • Mirrors in the brain: Emotions are contagious – Mirror neurons: neural basis for observational learning based in the frontal lobe • Underlies our intensely social nature and need to affiliate – PET scans show mirror neurons that support empathy and imitation • Known as Theory of Mind (empathy driven ability to infer another’s mental state) – ASD individuals have “broken mirrors” • Prosocial vs antisocial – “do as I say, not as I do” teaches what? Antisocial Effects • May help explain why abusive parents can have aggressive children • Effects of television – Bullying is an effective way to control others – Sex is easy and pleasurable without consequence TV Stats • During the late 20th century – Average child viewed 8000 TV murders, 100,000 acts of violence before finishing elementary school (not from cable) – In 1996-1997, out of 3,000 programs, 6/10 featured violence • 74% of violence went unpunished • 58% didn’t show victims pain • Nearly half involved “justified violence” of an attractive perpetrator Violence Viewing Effect • Violence-viewing effect: violence viewing leads to violent behavior – Careful though! Correlation doesn’t prove causation 1. Based in imitation (remember Bobo) 2. Prolonged exposure also desensitizes viewers, they become indifferent • • Studies show males who view sexually explicit shows or movies tend to become progressively less bothered by rape and slashings Conclusion: watching cruelty fosters indifference