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Chapter 13 Prejudice: Causes and Cures Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. PowerPoint Presentation Prepared By Fred W. Whitford Montana State University Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Chapter Outline I. Prejudice: The Ubiquitous Social Phenomenon Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice Prejudice is ubiquitous; it affects all of us -- majority group members as well as minority group members. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice Prejudice is dangerous, fostering negative consequences from lowered self-esteem to genocide. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice Over the past 30 years, blatant discrimination has been reduced; however, prejudice still exists in subtle -- and sometimes blatant -forms. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice • Prejudice and Self-Esteem Being a member of an oppressed group can lower a person’s self-esteem. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice • A Progress Report Real progress has been made for women and minorities in the last few decades. However, it would be a mistake to think that prejudice is no longer a serious problem in the United States. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Chapter Outline II. Prejudice, Stereotyping, and Discrimination Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice, Stereotyping and Discrimination • Prejudice: The Affective Component Prejudice is a hostile or negative attitude toward a distinguishable group of people, based solely on their membership in that group. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice, Stereotyping and Discrimination • Prejudice: The Affective Component Prejudiced people direct their prejudice towards members of the group as a whole, ignoring distinguishing characteristics. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice, Stereotyping and Discrimination • Stereotypes: The Cognitive Component A stereotype is a generalization about a group of people in which identical characteristics are assigned to virtually all members of the group, regardless of actual variation among the members. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice, Stereotyping and Discrimination • Stereotypes: The Cognitive Component Stereotypes are not necessarily emotionally laden and do not necessarily lead to discrimination. However, the potential abuse due to stereotyping can be blatant. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Prejudice, Stereotyping and Discrimination • Discrimination: The Behavioral Component Discrimination is an unjustified negative or harmful action towards a member of a group, simply because of his or her membership in that group. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Chapter Outline III. What Causes Prejudice? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? Whether or not there is a biological root to prejudice, as evolutionary psychologists would expect, is unknown; it is clear that prejudice occurs between biologically similar people who hold different beliefs. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition One explanation for prejudice is that it is the inevitable byproduct of information processing. Examples of mental processes include categorization, the use of schemas and heuristics, and faulty memory processes. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition The first step in prejudice is the creation of groups. Once we have mental categories, we group stimuli into them by similarities, downplaying differences between members of a group and exaggerating differences between members of different groups. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition In-group bias is the especially positive feelings and special treatment we reserve for people we have defined as part of our in-group. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition Tajfel (1982) postulates that the underlying motive behind in-group bias is self-esteem maintenance and enhancement. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition Another consequence of social categorization is out-group homogeneity, the perception that those in the out-group are more similar to each other than they really are, as well as more similar than the members of the in-group are. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition There are two reasons why it is almost impossible to get a person holding a deepseated prejudice to change his or her mind. First, it is primarily the emotional aspect of attitudes that makes a prejudiced person hard to argue with. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition Second, people with strong prejudices have a firmly established schema for the target group(s). Thus, the use of logic fails to reduce prejudice. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition Studies have shown that over 30 years, stereotypes regarding established groups have remained fairly stable, becoming somewhat less negative over time. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition Devine (1989) developed a theory about how stereotypical and prejudiced beliefs affect information processing. Her theory is based on the distinction between automatic and controlled information processing. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition According to her theory, when we process information about another, first the stereotypes that we know about are automatically triggered, then in the controlled process we decide whether or not to accept the stereotype. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition According to Fazio and colleagues (1995), much variability exists in people’s automatic processing of negative stereotypes. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition They suggest that there are three kinds of people: (1) those who do not have an automatic negative reaction to members of a given group, (2) those who do have an automatic negative reaction but have no problems expressing their prejudice, and (3) those who have an automatic negative reaction but want to suppress it. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition Bargh et al. (1995) have shown that automatic prejudice can be triggered when certain ideas about the target group come to mind. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Think: Social Cognition An illusory correlation is the tendency to see relationships, or correlations, between events that are actually unrelated. Illusory correlations are most likely to occur when the events or people are distinctive or conspicuous; minority group members are so by definition. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • How We Assign Meaning: Attributional Biases People’s tendencies to engage in attributional biases, like the fundamental attribution error, increase the pervasiveness and persistence of stereotypes. When dispositional attributions about an entire group of people are made, it is called the ultimate attribution error. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • How We Assign Meaning: Attributional Biases The Bell Curve ignited the latest chapter in an old debate on whether or not there are racial differences in intelligence. The question to consider is whether the reason for differences is dispositional or situational. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • How We Assign Meaning: Attributional Biases Steele and Aronson have shown that at least one major contributing factor is situational. They define stereotype threat as the apprehension experienced by members of a minority group that their behavior might confirm a cultural stereotype. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • How We Assign Meaning: Attributional Biases When an out-group member behaves in a way that disconfirms our stereotypes, we are likely to make a situational attribution for his or her performance, leaving the stereotype intact. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • How We Assign Meaning: Attributional Biases Blaming the victim is the tendency to blame individuals for their victimization; ironically, it is motivated by a desire to see the world as a fair and just place where people get what they deserve. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • How We Assign Meaning: Attributional Biases The self-fulfilling prophecy is the case whereby people (a) have an expectation about what another person is like, which (b) influences how they act toward that person, which (c) causes that person to behave in a way consistent with people’s original expectations. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • How We Assign Meaning: Attributional Biases Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • Prejudice and Economic Competition: Realistic Conflict Theory Realistic Conflict Theory is the theory that limited resources lead to conflict between groups and result in increased prejudice and discrimination. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • Prejudice and Economic Competition: Realistic Conflict Theory Several historical studies document that prejudice, discrimination, and violence against out-group members is positively correlated with the scarcity of jobs or other resources. Correlational and experimental data exist that support group conflict theory. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • Prejudice and Economic Competition: Realistic Conflict Theory Scapegoating is the tendency for individuals, when frustrated or unhappy, to displace aggression onto groups that are disliked, visible, and relatively powerless. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Conform: Normative Rules Through both explicit and implicit socialization, we are trained in the norms of our culture. Stereotypes and prejudiced attitudes are part of this normative package. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Conform: Normative Rules Institutionalized racism refers to the racist attitudes that are held by the vast majority of people because we live in a society where stereotypes and discrimination are the norm. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Conform: Normative Rules Institutionalized sexism refers to the sexist attitudes that are held by the vast majority of us for the same reason. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Conform: Normative Rules In societies in which racism and sexism are institutionalized, normative conformity leads to the tendency to go along with the group in order to fulfill their expectations and gain acceptance. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • The Way We Conform: Normative Rules Modern racism is prejudice revealed in subtle, indirect ways because people have learned to hide their prejudiced attitudes in order to avoid being labeled as racist. This type of racism is shown when people outwardly act unprejudiced while inwardly maintain prejudiced attitudes. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. What Causes Prejudice? • Subtle Sexism Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Chapter Outline IV. How Can Prejudice Be Reduced? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • The Contact Hypothesis The contact hypothesis is the idea that merely bringing members of different groups into contact with each other will erode prejudice. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • When Contact Reduces Prejudice: Six Conditions Allport (1954) suggested that six conditions are necessary for intergroup contact to reduce prejudice. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • When Contact Reduces Prejudice: Six Conditions Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • When Contact Reduces Prejudice: Six Conditions 1. Mutual interdependence 2. A common goal 3. Equal status of group members 4. Having informal interpersonal contact 5. Having multiple contacts with several members of the outgroup 6. When social norms are in place that promote equality Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • When Contact Reduces Prejudice: Six Conditions A situation where two or more groups need each other and must depend on each other to accomplish a goal that is important to them defines mutual interdependence. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • Why Early Desegregation Failed Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • Why Does Jigsaw Work? A jigsaw classroom is a classroom setting designed to reduce prejudice and raise the self-esteem of children by placing them in small desegregated groups and making each child dependent on the other children in the group to learn the course material and do well in the class. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • Why Does Jigsaw Work? One reason for the effectiveness of the jigsaw classroom is that it succeeds in breaking down in-group versus out-group perceptions. This learning environment also places people in a “favor-doing” situation and leads them to like the people they help. In addition, the jigsaw classroom works because it fosters empathy. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. How Can Prejudice Be Reduced? • Why Does Jigsaw Work? The cooperative learning movement has become a major force in the field of public education, and provides a powerful tool in the battle against prejudice. Unfortunately, the spread of cooperative learning is gradual. Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What are the consequences of prejudice? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions How is prejudice different from discrimination? What are the three components of a prejudiced attitude? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions How do gender stereotypes affect achievement attributions of men’s and women’s successes and failures? What type of attributions are made by individuals and society for the successes of men compared to those of women? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What is an example of discrimination? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What role does human thinking have in the causes of prejudice? How does social categorization increase prejudice? What are motives behind the in-group bias? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What is the out-group homogeneity effect and how does it contribute to prejudice? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions Focusing on the affective and cognitive components of prejudice, why is it difficult to change prejudice? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What does Devine’s (1989) twostep model of cognitive processing explain about prejudice? What has research by Fazio and Bargh and their respective colleagues discovered about the variability in people’s automatic prejudice? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What is an illusory correlation? What factors lead to the formation of this type of correlation and how does this process promote prejudice? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What is the ultimate attribution error? What are the consequences of committing this error? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What is stereotype threat and what does it help to explain? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What is the relationship between the belief in a just world and blaming the victim? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions How does the self-fulfilling prophecy perpetuate prejudice and discrimination? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions According to the realistic conflict theory, what are the causes of prejudice and discrimination? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What is the scapegoat theory and why do people need scapegoats? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions According to social learning theory, what maintains and perpetuates prejudice and discrimination at the societal level? What forms does societal prejudice and discrimination take? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions How is the expression of racism in today’s society different from its expression fifty years ago? What are findings that support modern racism? How have research techniques adapted to study this “new” racism? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What are effective strategies to reduce prejudice? What characteristics of intergroup contact are necessary for the contact hypothesis to reduce prejudice and discrimination? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions What are the characteristics of the jigsaw classroom? What are the benefits of the jigsaw classroom? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc. Study Questions Why is the jigsaw classroom effective? What does this learning environment encourage? Aronson Social Psychology, 5/e Copyright © 2005 by Prentice-Hall, Inc.