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Transcript
BMB MARKETING UNIT Create your own study guide!!!!!!!!!!!!!!!!!!! Look up the answers to the following: Types of Utility: Form, Place, Time, Possession, Information Define Know how these are added to a product to increase the value Target market – define Marketing mix – define Parts of the marketing mix – what are they?? How do these affect a business? The focus of marketing is always the ____________________. Functions of Marketing: Know them Define them Be able to apply them to situations SWOT – define Be able to apply the SWOT analysis to a situation