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COLLEGE MARKETING & SALES INTERNSHIP Fall 2015 Title: College/University Marketing & Sales Internship at the Berglund Center. Hours Required: Hours vary based on school’s credit hour requirements. However, a flexible schedule is required and this internship is event-driven and based on concerts, family entertainment shows, and selected grassroots marketing events throughout the semester that occur on evenings and weekends. Internship runs from September – December. Internship Description: Spectra by Comcast Spectacor, manager of the Berglund Center, among several other entities, is looking for a full-time college student (junior or senior preferred), or graduate student to serve as a College Marketing and Sales Intern for events held at the Berglund Center. This is a paid Internship - $8/hour College Credit can be earned through this internship but it is not required. The College Marketing & Sales Intern will: Under the supervision of the Director of Marketing and Marketing Manager, participate in the development and execution of grassroots marketing campaigns on their campus and/or in their home towns promoting selected Berglund Center events, with primary focus on the family shows and concerts. Learn to conduct marketing research studies to establish and execute effective marketing plans. Learn to develop non-cash agreements with campus/hometown media outlets (school paper, radio station and/or TV) promoting the Berglund Center events. Recognize and understand the components of sponsorship, public relations, sales and operations and its use and importance in our industry. Assist marketing department with other objectives and projects as needed. Participate in all event or game-day activities, promotions and set-up. Assist Group Sales Manager qualifying leads and updating department databases *Resumes are now being accepted. Contact: Jonathan Carlin Marketing Manager P: 540.853.5372 [email protected]