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Transcript
MOHAMMAD WAMIS KHAN
Contacts: +91 9956290815, +918953841007 ~ E-Mail:[email protected]
Rich Blend of Corporate Social, Business Development, Sales & Marketing,
Training & Development; Seeking Managerial Role
in a highly reputed growth Oriented Organization
Professional Abridgement

A result driven professional with more than 7+ years’ of rich experience in Sales & Marketing, Business
Development, Team Handling, Strategic Planning, Relationship Management and Key account
Management & Customer Service.
ACHIEVEMENTS:
 CEAT LIMITED:

Awarded Best Territory Leader in Range Score all over India during the Month of Dec’11, Jan’12 &
Feb’12.

Awarded VP’s ROLL OF HONOUR all over India twice (2010 & 2012).

Awarded Best Ranger every month for N2.

I’ve successfully completed the CEAT Sales Excellence National Academy, Gurgaon from world’s
No.1 consultancy Mckinsey.

JK TYRES & INDUSTRIES LIMITED:

Awarded Best Sales Officer in all over India no. 4th in the Month of April’11.
WORK EXPERIENCE:
Presently working as a Territory Leader Sales & Marketing in CEAT Limited, Allahabad
(Sep’11-Till Date)

Look after channel sales for CEAT range of products (Truck and N. Truck) in Allahabad and nearby area
e.g. Pratapgarh, Karwi, Chitrakoot, Kaushambi etc...

Look after all BTL Activities e.g. Sales Promotion, Campaign, Brand Pull Activity etc...

Look after primary and secondary sales.

Continuously review the competitor's product, price & Activity.

To work on SAP module.

To look after collection and sales.

Handling all aspects of Sales, Marketing & Service for Key Account Customers.

Possess excellent communication with exceptional interpersonal, problem solving, leadership, teambuilding & presentation skills.

Establishing strategic alliances / tie-ups with financially strong and reliable distributors and dealers,
resulting in deeper market penetration and reach.

Undertaken sales planning, budgeting and sales administration, dealer, exclusive and distributor
network management.

Evolving market segmentation & penetration strategies to achieve targets.
Worked as a Sr. Sales Officer in J.K. Tyres & Industries Limited, Bareilly (Nov’10-Aug’11).

Worked on channel sales (Primary) & service of JK range of Products for Bareilly depot and nearby area
e.g. Rampur, Shahjahanpur, Badaun, Pilibhit etc...

BTL activities in the assigned area.

Done the Campaign and Brand pull activity in the area e.g. Customer Interaction programme, Driver
Training Programme.

Look after primary sales.

Looked after collection and sales.

Continuously reviewed the competitor's product & price.

Handling of all aspects of sales & Marketing for Key Account Customers.
Worked as a Territory Leader Sales in CEAT Limited, Bareilly (Sep’08-Oct’10)
1

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







Responsible for marketing and sales of Products through dealers, Exclusive Dealers (CEAT Shoppe, CEAT
Hub) & distributors.
Research & survey of the market throughout Bareilly and nearby area.
Continuously reviewed the competitor's product & price.
Responsible for presentation to customers.
Preparing proposals/approach document, interaction with customers for understanding requirements.
Preparing marketing collaterals like presentation, Questioner etc.
Buildup the customer relationship.
Collection and Analysis of primary data.
Responsible for maintaining stock according to dealer’s requirements.
Tracking competitor activities & providing valuable inputs & new features addition for fine tuning the selling
& the marketing strategies.
Worked as a Sales Officer in VIP Industries Limited, Kanpur (Sep’07-Aug’08)








Responsible for marketing and sales of Products through dealers, Exclusive Dealers & distributors.
Research & survey of the market throughout Kanpur and nearby area.
Continuously reviewed the competitor's product & price.
Preparing proposals/approach document, interaction with customers for understanding requirements.
Preparing marketing collaterals like presentation, Questioner etc.
Collection and Analysis of primary data & Secondary data.
Responsible for maintaining stock according to dealer’s requirements.
Tracking competitor activities & providing valuable inputs & new features addition for fine tuning the selling
& the marketing strategies.
Worked as a Business Officer in Kurlon Limited, Lucknow (Mar’06-Aug’07)
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Responsible for marketing and sales of Products through dealers, distributors.
Research & survey of the market throughout Lucknow and nearby area.
Continuously reviewed the competitor's product & price.
Preparing marketing collaterals like presentation, Questioner etc.
Collection and Analysis of primary data.
Responsible for maintaining stock according to dealer’s requirements.
Tracking competitor activities & providing valuable inputs & new features addition for fine tuning the selling
& the marketing strategies.

Evolving market segmentation & penetration strategies to achieve targets.
Managerial Skills:
 Strong vision and willingness to work hard to take the Organization into a level of desired fame by
exhibiting high standards and performance, benchmarked against the best in the sector.
 Monitoring and controlling the Team & motivating them to achieve the Targets.
 Ability to work independently with minimal supervision and attain group goals.
 Strong organizational and interpersonal skills, including the ability to prioritize workload.
 Possesses the ability to deal effectively with a variety of personnel and executive leadership.
Professional Highlights
Having varied experience in Tyre Trade, Luggage Industry, Mattress Industry, Sales & Business
development with strength in high-tech corporate system. During the assignment in Organisation has been
involved from the inception to establishment of many task and responsibilities, wherein has implemented
different functions rigidly and successfully too.
Qualification Highlights
 MBA in Sales & Marketing from NIRM, Ahmedabad.
Area of Expertise
Strategic Planning: Authoring business strategies and strategic utilization and deployment of
available resources to achieve organizational business objectives. Establishing corporate goals, short
2
term and long term budgets and developing business plans for the achievement of these goals.
Sales & Mktg. support/co-ordination with Dealers and CFA. Achieving Targets with sales
Team/Depot/CFA as per company’s Policies and guidelines.
Key account & Relationship Management: Building and maintaining healthy and high yield
business relations with major clientele, ensuring maximum customer satisfaction by achieving
performance parameters delivery & quality norms. Maintaining cordial relations for the profitability
of the business. Maximizing customer satisfaction level by monitoring complaints related to services
and facilities, providing efficient services. Handling customer grievances and resolving issues.
Planning for effective customer acquisition to reach the pre set targets.
Training & Development/Team Management: Imparting / organizing Product awareness and
training for channel partners’ sales force & respective key account representative. Leading, training
& monitoring the performance of team members to ensure efficiency in sales operations and
meeting of individual & group targets. Analysing team performance in their day to day activities.
Sales/Marketing Operations: Ensuring territory coverage to touch all opportunities on a
scheduled basis. Developing processes to obtain leads through sourcing opportunities to leverage
prospects/clients. Developing & executing effective marketing plans to assure achievement of
agreed-to volume, market share and profit objectives. Managing sales & marketing operations;
implementing sales promotional activities as a part of product launch, brand building and market
development effort. Maintaining MIS; analyzing marketing trends and tracking competitors’ activities
and providing valuable inputs for product enhancement and fine tuning sales & marketing strategies .
Business Development: Identifying prospective clients, generating business from new accounts &
developing them to achieve consistent profitability. Forecasting sales operations every month and
quarter.
KRAs & Main Responsibility:
In charge of Mktg. & Sales of the company’s Product and CFA in Territory.

Sales Promotion Activities for the company’s Product.

Sales & Mktg. support/co-ordination with Dealers, Distributors and CFA.

Achieving Targets single headedly/Depot/CFA as per company’s Policies and guidelines.

Feedback to the company of Market scenario and competitor’s activities.

Analyzing Market Potential, Product Launch on the target companies on various parameters like
Product Type, Existing problems.

Conducting product trial at client’s facility to demonstrate better solution, ease of application, time
saving & other intangible benefits. Relating the suggested solution to the client’s core business
activities, explaining the cost effectiveness of the solution and the value addition it is going to make.

Negotiations leading to conversion of proposals into orders and Building relationship with the client
for repeated business and brand recollection. Managing these accounts by key account and channel
partners in different geographical areas.
Personal Vitae
Date of Birth
Language Known
Marital status
Contact Address
Date
:
:
:
:
6th April’1984
English, Hindi
Married
90, Chawni Ashraf Khan, Opp. Qaiser Yar Khan Gate,
P.O. Izzat Nagar, Bareilly (U.P.)
:
Signature
Place
:
3