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Job Description
Job title: Sales & Marketing Assistant
Base: The Brain Charity, Norton Street, Liverpool. L3 8LR
Responsible to: The Business, Finance & Resources Manager
Hours: 37.5 Hours per week
Summary of role description:
The Sales & Marketing Assistant will increase the number of room hire bookings the
charity takes, the number of people using the café and the number of people buying
our merchandise and other items.
To do this they will find new customers and use techniques such as telemarketing,
online advertising, social media and hard copy advertising such as newspaper /
magazines to promote the charities products and services.
They will help customers by ensuring that all orders are correctly dealt with and
followed through successfully.
They will also develop excellent relationships with customers and constantly seek to
increase customer satisfaction levels and increase their business with us.
Key responsibilities
Sales
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Make sales calls to existing and potential new customers.
Visit potential customers to seek out new business and perform
pitches/presentations.
Representing the charity at trade exhibitions, events and demonstrations.
Identifying new customers and business opportunities.
Work with finance staff to make sure invoices and payments are issued and
collected in appropriate timescales.
Administration
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Take bookings for room hire via phone, e-mail or face-to-face.
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Ensure all customers are well supported and that their queries are responded
to quickly.
Provide customers with quotations.
Update and maintain the room booking diary.
Record sales and send copies to the finance staff.
Monitor and respond to online orders and distribute any items purchased.
Promote and arrange the delivery of our in house catering service to room
hire clients and liaise with our café staff to make and confirm catering orders.
Marketing
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Work together with the Communications Team to produce high quality
advertising materials, pitches and presentations.
Develop the charity’s online shop by writing text and seeking out new images.
Organise campaigns/promotions to boost purchasing such as sales.
Work with the Communication team to create social media campaigns.
Work with the Communication Team to create and publish advertisements in
relevant publications and online.
Perform basic market research to find out how our customers rate our
services and products and use information to improve the products and
services.
Work with the Communications team to set the pricing of merchandise and
other items to be sold by the charity.
Other
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Provide cover for evenings and weekend room hire bookings within the
building where required.
To attend and support a minimum of 4 whole centre events over the course of
a year.
Take responsibility for being up to date with the charity’s current policies and
procedures and to work to these.
Cary out any other reasonable tasks which may be required by the charity
from time to time.
Person Specification
Area
Detail of requirements
Qualifications
Educated to CSE/GCSE level
or relevant vocational qualifications
Skills & Abilities
Sales / telesales / advertising / marketing /
communications qualification
Excellent communication skills
Essential
/
Desirable
E
D
E
Personal
attributes
Knowledge &
Experience
Other
A confident and determined approach
E
Excellent telephone skills
E
Creative thinker
D
Presentation skills
A driven personality
D
E
Resilience - and the ability to cope with rejection
E
Great interpersonal/communication skills
E
Committed to the principles of equality
E
Can-do attitude
E
Organised and well presented
Experience in a similar role e.g. marketing,
advertising, promotions, social media or a public
relations background, telesales, communications
etc.
E
D
Experience of working with people who have a
disability and/or a neurological condition or other
vulnerable adults.
D
Willing to support The Brain Charity’s activities
outside of hours.
E