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Marketing Budget USP The original novel, Susan Boyle and her new song miracle hymn for the film. Poster(s) Core Audience Age: 35-60+ Gender: Female Trailers The official trailer only. http:// www.youtube.com/ watch?v=v2fzS13Qdj0 MARKETING Viral Marketing http:// www.thechristmascandl emovie.com/ https:// www.facebook.com/ TheChristmasCandleUK Merchandise Previews None 8th December Awards/Nominations None Publicity Events Newspaper interviews with the cast Stars appearing on tv news shows http:// www.youtube.com/ watch?v=Xy1S6k9bSRk Reviews Negative reviews such as on rotten tomatoes where someone said “ A real Christmas miracle would cause every copy of this film to spontaneously burst into flames. ” http://www.rottentomatoes.com/m/ the _ christmas _ candle _ 2013/ Other