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Transcript
Have you ever been in love with your marketing? Is that even possible? And what does it mean to LOVE your marketing? It means evolving past fear-based messages that leaves a bad taste in your customers’ mouths. Fear-based marketing is all about triggering the fight-or-flight part of someone’s brain. It actually turns off the rational part of your brain, so you make decisions without thinking. Then, you end up regretting purchases and feeling ashamed. In your marketing, triggering that fight-or-flight ‘lizard’ mentality leaves you stuck with the average consumer. It won’t make you much money and it won’t leave you feeling fulfilled. In fact, 1 in 3 consumers doesn’t even buy fear-based marketing. Those looking for more, are the actualized consumers – the conscious consumers. And they’re the ones with the highest disposable incomes. Evolved marketing gets you to their level. It reaches your highest energy, your truest meaning, and your biggest profits. It helps you reach out in an authentic way that showcases your unique value and draws in all the right customers. Evolved Marketing: - Empowers you to stand out, creatively and strategically, so people get you and want to buy from you right away - Fuels you so you want to market more - Shows you how to communicate your value so people say yes easily - Creates a brand and positioning package just for you, so your actualized, affluent consumer understands what makes you stand out How can you find and release your real value? Join me, Eva Chen, at this Marketing Evolution Event. My one-day workshop gives you: - The know-how of Fortune 500 branding expertise - Deep Discovery of your values and the Words you can use to communicate them to your clients - Marketing tips & tools to market to your most affluent market—the actualized consumer - Your Unique Voice & a Marketing Message that you LOVE - A creative and strategic Brand Package, made up of your best strengths, values and positioning - Inspiration by unleashing your IT Factor I can’t wait to see you there! SEE IMAGE PAYPAL LINK WHY I’m DOING THIS AND MY CREDENTIALS (not sure I need this) I’m giving you: - Over 20 years of marketing and branding experience with Fortune 500 companies - My own experience as an entrepreneur, from failure to ultimate success and profit - Hands-on, tactical workshops, activities, unique positioning and networking to launch your dream into the arms of your best customer base With over 20 years of branding and marketing experience, I’ve seen people trying to force fit themselves into marketing formulas too many times. I’ve even done it myself. And it felt fake. It was uninspiring. Now, I’ve grown my business and fallen in love with my brand again… by discovering my value, realizing my truth and evolving my marketing. And, as an entrepreneur, it makes me sad to see others struggling and failing to make it. I want you to stop wasting your talents. I’m here to help you reach meaning and money, and get you falling in love with your business again.