Download Marketing Courses - Structure 3 Cs STP Customer

Survey
yes no Was this document useful for you?
   Thank you for your participation!

* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project

Document related concepts

Investment management wikipedia , lookup

Transcript
Marketing Courses - Structure
Principles of Marketing
3 Cs
Consumer Behaviour
Customer
Competition
Company
Marketing Management
Market Research
Market Research
STP
Segmentation
Targeting
Positioning
Applied Marketing Models
Judgment and Decision Making
Marketing in the Information Age
4Ps
Product
Promotion
Price
Place
Special Topics in Marketing
Product Management and Branding
Advertising: From Theory to Practice
Pricing Strategy
Sales and Distribution Management
Marketing Courses - Sequence
Principles of Marketing
Core Courses
Marketing Management
Market Research
Product Management and Branding
Consumer Behaviour
Applied Marketing Models
6 of these courses
Pricing Strategy
Advertising: From Theory to Practice
Judgment and Decision Making
Marketing in the Information Age
Sales and Distribution Management
Special Topics in Marketing