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Transcript
Josh Gold
1834 Deacon Drive, Winston-Salem, NC 27109 | [email protected] | 555-555-5555
EDUCATION
Wake Forest University, School of Business
Winston-Salem, NC
Bachelor of Science in Business and Enterprise Management
May 2016
Concentration: Marketing
Major GPA: 3.84; Cumulative GPA: 3.62 never round up your GPA – drop third decimal 3.628 is 3.62
Relevant Coursework: Global Marketing Strategy, Consumer Brand Behavior, Market Research, Consumer Analytics,
Brand Management relevant to your goals – keep to two lines maximum
PROFESSIONAL EXPERIENCE
Mullen
Winston-Salem, NC
Advertising Intern
January 2015–Present

Plan and create loyalty program for Wilco convenience stores through joint branding program with Harris Teeter

Assist account executive in client presentation development including creative strategy, storyboards, and media plans
Hanesbrands
Winston-Salem, NC
Marketing Intern
May–August 2015

Managed $25,000 marketing project budget to conduct focus groups in Atlanta, Chicago, and Dallas for C9 fall
product line styles and colors

Designed and implemented media plan to optimize web, print, and mass media consumer messaging
Travel Specialists
Raleigh, NC
Business Development Assistant
June–August 2014

Developed company website and blog using WordPress to market services to new and existing customers

Established customer relationship management software enabling mass email capability to increase customer reach

Integrated Cloud technology to reduce paper usage by 60% in office environment
Property Group
Cary, NC
Marketing Intern
September 2013–January 2014

Created and implemented mall marketing programs to increase online and onsite customer traffic resulting in greater
merchandise sales

Assisted Vice President of Marketing with business development ventures designed to secure opening of 10 new
stores in various geographic locations

Increased user satisfaction survey response rate by 15% by integrating social media including Facebook, Twitter, and
SurveyMonkey into customer feedback process
STUDY ABROAD
University of Salamanca if need space, shrink to one line and move to education section
Salamanca, Spain
Full Immersion Program Participant
January–June 2014

Led five-member team to conceive advertising campaign for Spanish audience, mediating and managing objectives
to meet marketing project deadlines

Presented plan and results to leadership team in Spanish and English
AWARDS AND ACHIEVEMENTS
Teague Scholarship, Wake Forest University – $4,000 scholarship for outstanding achievement in business 2013, 2014
Chamber of Commerce Grant Award – Marketing and Entrepreneurship Research Award
May 2013
Wake Forest Entrepreneurship Competition – First place finish
March 2014
COMPUTER AND LANGUAGE SKILLS
Computer: Proficient in Microsoft Word, Excel, PowerPoint; WordPress, Salesforce.com
Language: Fluent in Spanish (oral and written)