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The Mass Media and Staying Informed Two Ways To Get Informed How the Government Informs You How YOU Stay Informed How the Government Informs You • Debates=arguments between candidates on TV • Press Releases=Information sent through news papers, the internet, or TV. • Public Meetings=town meetings where candidates meet their constituents Constituents=the people a government official represents • Franking privilege=Senators and Representatives can send mail for FREE! Think: 1. Name those constituents for the scenarios below. Richard Burr is a Senator of North Carolina= President Obama is President of the US= Weldon City council= 2. REVIEW: What colonial region where town meetings held the most (New England, Middle, or Southern)? 3. Why do you think Senators and Representatives get to send you mail for FREE? How YOU Stay Informed • Electronic Media=information sent through electronic devices Examples: TV, internet, radio, text message • Print Media=information sent through writing Examples: newspapers, pamphlets, letters BEST SOURCE OF INFORMATION= Unbiased voter guide, a printed guide that gives ONLY facts about candidates and issues and NOT opinions. Think: 1. Electronic or Print (E or P)? newspaper________radio________internet________pamphlet______ 2. Where does the BEST SOURCE of political information come from? Why? 3. Between electronic and print media, which one do you think is… fastermore accurateeasier to access- gives the most deep and thorough coverage- Political Propaganda Techniques Propaganda=information used to persuade you to do something Propaganda is always biased=get only ONE perspective _______________________________________ “Positive” Propaganda Techniques to BUILD YOU UP Propaganda How does this work? Testimonial People who like them will Getting a famous person vote for you to ENDORSE (support you) Plain-Folks Appeal People think you can relate Saying your JUST like the to them so they think people you are trying to you’ll make decisions that get to vote for you Glittering Generalities Making general, NOT SPECIFIC statements that sound nice to all political sides (Rep, Dem., or Independnet) Bandwagon Saying “EVERYONE” supports me, so YOU should too! help them You can’t find anything to disagree with so you end up supporting the candidate (even if they really don’t fit you) You feel “left out” or “uncool” if you don’t vote like everyone else My example: Testimonial Getting a famous person to ENDORSE (support you) “Positive” Propaganda Techniques to BUILD YOU UP Propaganda How does this work? Testimonial People who like them will vote Getting a for you famous person to ENDORSE (support you) My example: PLAIN FOLKS APPEAL Saying your JUST like the people you are trying to get to vote for you Plain Folks Appeal: Hey I mow the lawn too, I’m just like you! “Positive” Propaganda Techniques to BUILD YOU UP Propaganda Plain-Folks Appeal How does this work? People think you can relate to them so they Saying your think you’ll JUST like the make decisions people you are that help them trying to get to vote for you My example: GLITTERING GENERALITIES Making general, NOT SPECIFIC statements that sound nice to all political sides (Rep, Dem., or Independent) “I will solve poverty in America because I believe in hope and possibility.” Too general, no specifics. Obama: “The Campaign for Change” “Positive” Propaganda Techniques to BUILD YOU UP Propaganda How does this work? Glittering Generalities Making general, NOT SPECIFIC statements that sound nice to all political sides (Rep, Dem., or Independent) You can’t find anything to disagree with so you end up supporting the candidate (even if they really don’t fit you) My example: BANDWAGON Saying “EVERYONE” supports me, so YOU should too! “Positive” Propaganda Techniques to BUILD YOU UP Propaganda How does this work? You feel “left Bandwagon out” or Saying “uncool” if you “EVERYONE” don’t vote like supports me, everyone else so YOU should too! My example: “Negative” Propaganda Techniques to BRING YOUR OPPONENT DOWN Propaganda Name-Calling Calling an opponent only negative things Card-stacking Name-calling repeatedly so that you only show ONE side of the story How does this work? People begin to think of your opponent as bad or incapable of leading You opponent looks like he is the source of ALL problems My example: Name-Calling Calling an opponent only negative things “Negative” Propaganda Techniques to BRING YOUR OPPONENT DOWN Propaganda How does this work? People begin to Name-Calling think of your opponent as bad or Calling an opponent incapable of only negative things leading My example: CARD STACKING Name-calling repeatedly so that you only show ONE side of the story “Negative” Propaganda Techniques to BRING YOUR OPPONENT DOWN Propaganda Card-stacking Name-calling repeatedly so that you only show ONE side of the story How does this work? You opponent looks like he is the source of ALL problems My example: The Media and It’s Effects Sensationalize=the media tends to make things more dramatic and “sensational” Fashion critics tell Kanye West: Stick to music 4. Why do you think the media sensationalizes? Why do they do this? 5. What kind of news do you hear about most often? Is it political? About celebrities? Local news? What? Americans and their Media Americans are not very informed about what happens in other countries around the world, but is this the fault of Americans or the media? 10. Do Americans pay more attention to political or celebrity news? Who is in the news more, Lindsay Lohan or Joe Biden? 11. Why don’t Americans know more about the rest of the world? There are many possible answers for this! IV. Political Media The government can keep American citizens informed about politics in many ways Press Release=the government sends information about what it is going to do to media outlets (television networks, radio networks, newspapers etc.) and the media releases the information to the public 12. Do you think it is the government’s responsibility to keep Americans informed? Why or why not? 1 • http://www.youtube.com/watch?v=ghSJsEVf 0pU 2. 3. 4 5 6 7 8-(Is 2 techniques) • http://www.youtube.com/watch?v=ghSJsEVf0pU • http://www.youtube.com/watch?v=7yr7odFUARg • http://www.youtube.com/watch?v=34pQsHwN9iI& feature=related • http://www.youtube.com/watch?v=TaU3fjVAFbE • http://www.youtube.com/watch?v=8ocngIAeXjQ • http://www.youtube.com/watch?v=-aR3Gpsn4v4 • http://www.youtube.com/watch?v=VhDRVKDcXQo &feature=relmfu