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Propaganda Notes Propaganda is Information used to influence the opinions or behaviors of large numbers of people. Logical Fallacies Arguments that, while convincing are not necessarily valid. Propaganda Techniques Appeal to Authority Bandwagon Take the course that 'everyone else is taking' Black and White Prominent figures support a position, idea, argument or course of action Only two choices, mine or the wrong one Beautiful people You can be just like Brad Pitt if you buy this! Techniques cont. Flag-waving Glittering Generalities Emotionally appealing, no concrete argument Half-truth It will make you more patriotic! Deceptive statement Repetition Repetition= stuck in your head=you buy it Techniques cont. Slogan A brief striking phrase (Big Brother is Watching You) Testimonial Quotations in or out of context How can you beat Propaganda? Ask what has been left out Identify and evaluate assumptions made in it Identify emotional triggers, determine if they are justified Magazines With a partner calculate the percentage of advertisements in your magazine. A= number of pages with ads B= number of pages with no ads C= total number of pages Percentage= (a*100)/c Analyze the advertisements, identify four techniques that have been used. Share your findings with the class
