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Sustainable Development in the (future) Business Curriculum Kevin Turner Programme Leader (from September 2007) Undergraduate Business Programme Brighton Business School BA Business Studies – spot the sustainable development Level 1 Economics Marketing Law Accounting Statistics Personal Development Level 2 Human Resources International Business Information Systems More Accounting Business Processes Case Study Reviewed May 2007, next review 2012? QAA Subject Benchmark – spot the sustainable development MARKETS - the development and operation of markets for resources, goods and services CUSTOMERS - customer expectations, service and orientation FINANCE - the sources, uses and management of finance; the use of accounting and other information systems for managerial applications PEOPLE - the management and development of people within organisations OPERATIONS - the management of resources and operations INFORMATION SYSTEMS - the development, management and exploitation of information systems and their impact upon organisations COMMUNICATION AND INFORMATION TECHNOLOGY - the comprehension and use of relevant communication and information technologies for application in business and management BUSINESS POLICY AND STRATEGY - the development of appropriate policies and strategies within a changing environment, to meet stakeholder interests CONTEMPORARY & PERVASIVE ISSUES - a range of contemporary and pervasive issues. UoB Corporate Plan 2007-12: Curriculum Over the next five years the challenges will be to … ensure that the curriculum takes full account of the challenges of sustainable development and globalisation. During 2007-12 the university will … adapt the curriculum so as to increase the preparedness of Brighton graduates to operate in a complex global context, with an understanding of sustainable development By 2012 the university will have … integrated sustainable development … into present curricula as courses are reviewed. BA Business Studies Example 1 Level 1 Economics Marketing Law Accounting Statistics Personal Development Level 2 Human Resources International Business Information Systems More Accounting e.g. Supply and Demand, Business Processes Externalities, Market Failure Case Study Resources – New Scientist 2007 Years Exhausted Copper 61 2068 Gold 45 2052 Lead 42 2049 Silver 29 2036 Tin 40 2047 Zinc 46 2053 Resources – New Scientist 2007 and MIT Limits to Growth 1972 Years Exhausted Years Exhausted Copper 61 2068 36 2008 Gold 45 2052 11 1983 Lead 42 2049 26 1998 Silver 29 2036 16 1988 Tin 40 2047 17 1989 Zinc 46 2053 23 1995 Natural Gas 38 2010 Petroleum 31 2003 BA Business Studies Example 2 Level 1 Economics Marketing Law Accounting Statistics Personal Development Level 2 Human Resources International Business Information Systems More Accounting Business Processes e.g. Cause-related Case Study advertising, social marketing BA Business Studies Example 3 Level 1 aims to … develop Module an2 Level understanding Economics of a key contemporary Human Resources or issue that impacts business trend Marketing International Business and society e.g. sustainability, climate Law Information Systems change, environmentalism etc. Accounting More Accounting Statistics Business Processes Personal Case Study Development BA Business Studies Example 4 Level 3 Business Strategy Managing People Electives, including Ethics and Corporate Social Responsibility Climate Change and Global Business Operations OP381 Climate Change & Global Business Operations On completion of this module the student should be able to: • Interpret summary reports from scientific sources on the causes and consequences of climate change • Identify factors contributing to greenhouse gas emissions in the activities of individuals and organisations, and propose measures to reduce emissions • Evaluate evidence-based research in the area • Estimate potential impact of climate change on the operations of a global business • Spot new business opportunities arising from different climate change scenarios Assessment (provisional): • Individual “carbon footprint” analysis and action plan (15%) • Individual presentation (15%) • Two individual peer reviews of presentations by fellow students (10%) • Individual project (60%)