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Transcript
DOCUSTAR'S MONTHLY E-NEWSLETTER OCTOBER 2013 IN THIS ISSUE EXECUTIVE INSIGHTS Executive Insights 3 Tips for Building a Social Media Lifelong Learning Environment Industry News By Alan See, Chief Marketing Officer at DocuStar DocuStar News Has rational ignorance impacted your organization's social media activity yet? continue reading Marketing Spotlight: Marketing and Technology 'Thinking Big' As a Marketing Professional By Martha France, Marketing Director at DocuStar Local-Ready Marketing Assessment Social Media Star We know the role of the marketing leader is changing. In fact, a recent article from CMO (a new media title from IDG Communications) goes so far as to say... continue reading INDUSTRY NEWS Why People Share on Social Media Insights into what drives people to share the things they share on social media, broken down by regional differences. Read the story from MarketingProfs here Which Channels And Content Areas Are Deemed Most Important For Content Marketing? Expert marketers have the ability to localize messages that resonate with their audiences. Do you have what it takes? MarketingCharts.com breaks down a Unisphere Research study that examines how businesses are utilizing social media in their content marketing strategies. Read the story from MarketingCharts here DOCUSTAR NEWS E-book: Marketers as Lifelong Learners See how marketers can play a pivotal role in achieving company goals by promoting a culture of learning within the organization in this e-book from CMO Alan See. Download the e-book. TAKE THE LOCALREADY MARKETING ASSESSMENT Website Redesign Coming Soon! Over the next few weeks, DocuStar will begin phasing in a new website design, including more product information and user-friendly site navigation. MARKETING SPOTLIGHT: Marketing and Technology Earlier this week, DocuStar CMO Alan See led a Cincinnati AMA event discussing the impact of technology on the CMO’s attention, especially when it comes to budget. If you weren’t able to attend, you can still check out the infographic here! View "Getting the CMO's Attention" Infographic STAY CONNECTED BLOG www.docustar.com [email protected] October Social Media Star: JAY BROKAMP @JayBrokamp The Number One Sales Question … http://thedigitalnirvana.com/2013/09/the-number-one-salesquestion/ www.linkedin.com/in/jaybrokamp Message managed with ListRocket
