Download Floral Prodigy - MyTeleflora.com

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Floral Prodigy is an innovative tool that tracks a florist’s marketing efforts
to learn which ads, direct mail, online campaigns or any other marketing
tactic generates the most orders.
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The tool, which integrates with Teleflora’s RTI point-of-sale system,
provides florists with statistics including the number of phone calls,
average order value and repeat customers from each marketing campaign.
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In addition to an easy-to-use reporting portal the system sends a daily
email report to keep marketing results at the flower shop owner’s
fingertips.
Know Which Campaigns Work
How it Works
• You assign a unique DID (phone number) to each
marketing campaign
• Floral Prodigy integrates with RTI to collect by
DID:
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# of calls generated
# of sales
Total revenue
Avg. order value
Conversion rate for promotion
Lifetime customer value
Understand Customer Behavior
• Generate more revenue per marketing dollar spent
– Know return on investment for marketing campaigns
– Make better decisions regarding marketing investment
going forward
• Feel confident making marketing decisions
• Improved ability to plan annual marketing campaigns
and marketing investment
• Have marketing ROI information at your fingertips daily
• When integrated with RTI, there is little to no data
entry to setup each campaign
Daily Email Reports
Top Florists Use Floral Prodigy
These shops are already taking
advantage of Floral Prodigy!
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Beneva
Kittelberger
Mancuso’s
Rose Bud
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Trias
Adrian Durban
Flowers of Kingwood
Blossom
Pugh’s
“It’s great to have a program that lets you track
where your marketing dollars are being spent.
Floral Prodigy is very easy to maneuver and the
daily emails let you take a quick glimpse and
have detailed reporting within seconds.”
- Billy Horeth, Kittelberger Florist & Gift.
“When I first heard about it, I could hardly
believe it. This marketing data was not
something I could ever imagine having and now
I wonder how I lived without it!”
- Hortensia Trias, Trias Flowers
Low Monthly Fee
Costs (billed via CHS)
Setup Fee
$750
Module Fee
$250
Monthly Fee
$99/month
Introductory Pricing (thru June 2014)
Setup Fee
$699
Module Fee
$250
Monthly Fee
$70/month
For more information, or to sign up today,
please contact [email protected]