Download 2015 United Group Advertising Plan

2015 United Group Advertising Plan
Thank you for your interest in advertising in United Connects, the quarterly news & marketing
magazine of The United Group® (TUG). The purpose of United Connects magazine is to share
information among our Member Stockholders and Preferred Suppliers, including company profiles and
promoting Supplier products and services. The underlying goal of United Connects is to help increase
your sales to Member Stockholders, which then increases Members’ marketing allowances.
United Connects is mailed four (4) times a year to two or more contacts at each Member and Supplier
company — over 400 independent distributors and more than 170 vendors. Each issue is posted in a
screen-viewable format (PDF) on TUG’s website, making it available to search engine traffic and for
Members and Suppliers to share with customers and sales teams ― effectively extending your
advertising dollars with a link to your company website. TUG also distributes United Connects to
membership prospects, to editors of the national trade press, and at industry trade shows
(http://unitedgroup.com/united-connects).
► All Preferred Suppliers who purchase print advertising in United Connects magazine also receive
FREE quarterly website ads which run on both the public and Member-secure portals of the website.
(See page 2 for web ad specifications.)
1. From the list that follows, choose the ad that best suits your budget and needs.
2. Contact Sarah Brodie for an advertising contract.
3. Submit final digital ad file (press-ready jpeg or PDF) to Sarah by deadline and include the web
page link that will be embedded in your ad.*
*Please email files 10MB or less to [email protected]. Larger files may be uploaded to your ftp server for
download or written to CD and mailed to Sarah Brodie.
Ad rates and sizes for United Connects magazine (all ads are 4-color)
Ad Size
Specifications
One-time
ad rate
4-issue ad
rate (each)
4-ad
Discount
Full-page with bleed**
8.25”w x 10.75” l
$1,200
$900
25% per ad
Full-page with border
7.375”w x 10”l
$1,200
$900
25% per ad
Half-page vertical
3.625”w x 10”l
$600
$450
25% per ad
Half-page horiz.
7.375”w x 5”l
$600
$450
25% per ad
Quarter-page vertical
3.625”w x 5”l
$300
$225
25% per ad
7.375”w x 2.4375”l
$300
$225
25% per ad
Quarter-page horiz.
**Full-page ads with bleed must have .125” bleed on all sides.
Bleed trims off in production; we recommend keeping live type .5” from edges of page.
Phone: 540-248-0480 ● Fax: 540-248-0481
[email protected] ● www.unitedgroup.com
2015 United Group Advertising Plan
Deadlines for 2015 All Advertisements & Free Editorial Coverage
Issue II
Issue III
Issue IV
Issue V
Ads & press releases
due no later than:
Monday
Feb. 23
Monday
May 11
Friday
Sep. 18
Monday
Nov. 16
Target mail date***
w/o Mar. 30
w/o June 29
w/o Oct. 19
w/o Dec. 28
***Proofing, printing and mailing the magazine requires 10-12 working days, not including major holidays.
Specifications for ALL website ads:
Maximum file size: 30K
Format: jpg/gif/rich media (except DHTML)/3rd-party tag, clickthrough URL
Duration: Rotates every 30 seconds between other advertisers
Public 1-Rectangle Ad
Size: 300 x 250 pixels
Placement: Home Page and other screens on Public side of www.unitedgroup.com
Public 2-Footer Ad
Size: 728 x 90 pixels
Placement: Home Page and other screens on Public side of www.unitedgroup.com
Private-Square Ad
Size: 225 x 225 pixels
Placement: Side navigation bar of secure side of website (used exclusively by United Group Members)
Advertisers may designate a clickthrough link for website ads, and each ad may have a different link. Please
indicate link when submitting ad artwork in jpg or gif format.
Ads will run on TUG website for the quarter following magazine publication. For example, web ads submitted
with print ad for Issue 1 will run from during the 2nd quarter, April 1, 2015 through June 30, 2015.
OTHER INFO:
Payment is due in full within 30 days of the invoice date and should be remitted to: Jeff Albritton, The
United Group, 3121 Mercedes Drive, Monroe, LA 71201 ([email protected]). Payment
options include company check, purchase order and credit card (VISA, MasterCard, American Express
and Discover).
Please contact Sarah Brodie, Director of Communications and editor/publisher of United Connects at
540-248-0480, [email protected], 302 Rainbow Drive, Staunton VA 24401 (satellite office).
Phone: 540-248-0480 ● Fax: 540-248-0481
[email protected] ● www.unitedgroup.com