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Transcript
Children and Young People’s Empowerment Project
Job Description: Marketing and Communications Officer
Funded by Cabinet Office’s Local Sustainability Fund and delivered by Big Lottery
Fund
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Salary: £28,203 per year pro rata
Location: Sheffield
Job Type: Fixed Contract for 9 months
Pension: 8% Employer contribution
Hours: 30 per week
Category: Marketing
Sectors : Youth/Children
Job Reference : CHILYPEP/MCO/2016
Reporting to:
Managing Director
Role Purpose:
Working within a highly focused small organisation, the Marketing and
Communications Officer will work closely with the Managing Director, staff team,
Board of Trustees, Young people and External Consultants, providing editorial,
strategic, creative and operational support across our charity’s work. He or she will
play a key role in ensuring our communications are both influential and informative
for the full range of our stakeholders, taking responsibility for monitoring practices
and measuring success. The MC Officer will co-develop and manage the
organisation-wide marketing and communication strategies across the entire
spectrum of communication disciplines including: media and public relations,
celebrity management, internal communications, brand marketing, advertising,
marketing, new media and production of materials:
Job Description
Key Responsibilities will include:
 Lead on copywriting for all marketing communications and activities
 Manage the design, production and printing of promotional literature
 Support development of brand materials and act as brand guardian - ensuring the
organisation, all staff and external parties follow brand guidelines
 Develop, manage, update, write content for website and newsletters
 Support the implementation of a social media strategy and maintain social media
accounts
 Liaise with volunteers, staff and stakeholders, ensuring good communication
through the projects and staff are well briefed on key communication issues
 Produce marketing plans for campaigns
 Increase the organisation’s profile and reputation across all media, and with
influencers and organisations
 Develop key messages, lead on creating and maintaining appropriate and
consistent language and terminology across all media
 Support the charity’s fundraising, services, education and public affairs activities
 Oversee the management of a case study database
 Prepare and monitor annual communications budget
 Report on and analyse all aspects of communications
 Manage any relevant volunteers and interns
 Attend meetings of the Management Committee and other committees/meetings as
required
 Participate in training and supervision arrangements as required
 To contribute to and foster team spirit in the CHILYPEP Team
 Carry out other duties, as negotiated with the Managing Director, which do not
change the nature of the job
The post-holder will be required to undergo a DBS (Disclosure & Barring Service) check.
All applicants must have existing permission to work in the UK
CHILYPEP is an Equal Opportunities Employer and welcomes applications from all
sections of the community.
Children and Young Peoples Empowerment Project Limited
Registered in England and Wales No. 05317925
Registered Charity No. 1114047
Patron: The Rt Hon David Blunkett
Person Specification
In Order to apply you should have the following qualifications, skills, experience and
attributes:
Person Specification
Knowledge
Abreast of developments in the youth sector
Knowledge of charity sector
Experience
Proven experience of contributing to and delivering an integrated
marketing and communication strategy against agreed objectives
Demonstrable experience of building positive, fruitful partnerships
Demonstrable experience of developing and applying a consistent
brand identity and/or brand guidelines across a range of publications
Skills
Excellent relationship management
Experience in using websites for marketing and in developing and
uploading website content and information
Proven excellent copywriting, copyediting and proofreading
A high level of accuracy and attention to detail, proofreading and
collating information into reports
Excellent digital skills: use of Content Management Systems, MS
Office, e-marketing programs and social media channels
Effective gathering of information and creation of content for print and
digital
Design and print production management
Campaign analysis, feeding into campaign/project reports e.g. emarketing
Excellent project management including project schedules, managing
budgets, content creation, production, distribution
Reporting on schedules, targets and campaign/project progress
Audience data collection and data analysis
Recording, maintaining and mining database records, using Contact
Relationship Management systems
Excellent timekeeping, and the ability to juggle a wide range of
competing demands
Ability to work under pressure to manage, plan and deliver multiple
projects within tight deadlines and to budget
Qualifications
Degree or equivalent in a relevant subject area e.g. marketing, PR,
publishing
Professional membership (such as Chartered Institute of Marketing)
Attributes
Positive team player
Target-driven
Motivated by constantly improving marketing performance
Proactive and dynamic
Flexible and adaptable
Demonstrates initiative and personal leadership
Creative and innovative, with the confidence to challenge existing
ideas and develop new proposals
E-Essential
D-Desirable
Criteria:
S-Shortlist
I-Interview
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