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Integrated Marketing Infrastructure Solutions CHALLENGE: Many business leaders in competitive industries and marketplaces realize that aggressive marketing of their products and services is necessary, but do not have the infrastructure, people or other resources in place to do so. These leaders are also, understandably, reluctant to commit to long-term, high-cost marketing campaigns without having all of the right pieces in place first. Additionally, many of these leaders want to “test the waters” to evaluate marketing initiatives being undertaken before signing long-term contracts. These obstacles hinder the implementation of strategic and necessary marketing solutions to help their businesses grow. OPPORTUNITY: As a response to these challenges, Bond Public Relations & Brand Strategy introduces its Integrated Marketing Infrastructure Solutions. Our tiered series of highly-focused marketing initiatives and programs allows businesses to choose short-term marketing solutions that are necessary to their organizations at that time. Simply select the relevant project(s) or campaign(s) from our a-la-carte menu of marketing initiatives in each series. We will work with you to determine which configuration works best for your business. Liftoff Series 4 - 10 weeks Starting at $3,000 Marketing & PR Planning Series 4 - 12 weeks Starting at $5,000 Campaign Series 12+ weeks Starting at $12,000 • • • • • • • • • • • • • • Brand Identity & Basic Collateral Toolkit Brand Brief / Brand Strategy Website Development / Content & Copy Social Media Account Set-up (Twitter, Facebook, LinkedIn, etc.) • Literature Development / Content & Copy (brochures, executive biographies, FAQ’s) • Development of Internal Processes, including internal marketing position(s) • • • • Brand Identity & Basic Collateral Toolkit Brand Brief / Brand Strategy Website Development / Content & Copy Digital Media Strategy Development Literature Development / Content & Copy (brochures, executive biographies, FAQ’s) Development of Internal Processes, including internal marketing position(s) Marketing Calendar Development (for media opportunities, conferences, tradeshows, etc.) Competitive Analysis of Marketplace Marketing Plan Development • • • • • • • Brand Identity & Basic Collateral Toolkit Brand Brief / Brand Strategy Website Development / Content & Copy Digital Media Execution Literature Development / Content & Copy (brochures, executive biographies, FAQ’s) Development of Internal Processes, including internal marketing position(s) Marketing Calendar Development (for media opportunities, conferences and tradeshows, etc.) Competitive Analysis of Marketplace Market Plan Development Implementation of marketing plan initial campaign (recommended for three months) Close coordination with client Ongoing evaluation of campaign, analysis of marketplace and competitors Please contact us at Bond Public Relations & Brand Strategy | 1104 Sixth Street, New Orleans, LA 70115 | ph: 504-897-0462 | e: [email protected] | w: bondpublicrelations.com