• Study Resource
  • Explore Categories
    • Arts & Humanities
    • Business
    • Engineering & Technology
    • Foreign Language
    • History
    • Math
    • Science
    • Social Science

    Top subcategories

    • Advanced Math
    • Algebra
    • Basic Math
    • Calculus
    • Geometry
    • Linear Algebra
    • Pre-Algebra
    • Pre-Calculus
    • Statistics And Probability
    • Trigonometry
    • other →

    Top subcategories

    • Astronomy
    • Astrophysics
    • Biology
    • Chemistry
    • Earth Science
    • Environmental Science
    • Health Science
    • Physics
    • other →

    Top subcategories

    • Anthropology
    • Law
    • Political Science
    • Psychology
    • Sociology
    • other →

    Top subcategories

    • Accounting
    • Economics
    • Finance
    • Management
    • other →

    Top subcategories

    • Aerospace Engineering
    • Bioengineering
    • Chemical Engineering
    • Civil Engineering
    • Computer Science
    • Electrical Engineering
    • Industrial Engineering
    • Mechanical Engineering
    • Web Design
    • other →

    Top subcategories

    • Architecture
    • Communications
    • English
    • Gender Studies
    • Music
    • Performing Arts
    • Philosophy
    • Religious Studies
    • Writing
    • other →

    Top subcategories

    • Ancient History
    • European History
    • US History
    • World History
    • other →

    Top subcategories

    • Croatian
    • Czech
    • Finnish
    • Greek
    • Hindi
    • Japanese
    • Korean
    • Persian
    • Swedish
    • Turkish
    • other →
 
Profile Documents Logout
Upload
Green Marketing Green Marketing Theory, Practice, and Strategies
Green Marketing Green Marketing Theory, Practice, and Strategies

... Value ...
Marketing Manager for Client Projects
Marketing Manager for Client Projects

...  Develop and manage client marketing plans & programs focusing on brand integrity, profitability, customer acquisition and loyalty.  Gather industry research and information as necessary for marketing planning.  Conduct database analysis for use in customer profiling and promotion campaign format ...
Is this the future of marketing for law firms?
Is this the future of marketing for law firms?

... Simply adding extra marketing bodies to address things like websites, social media and strategic communications is not in itself enough. Clients no longer separate marketing from the practice group or industry sector specialty services we offer - marketing is the service. Everyone in every firm now ...
Marketing Objectives File
Marketing Objectives File

... • Sales – increasing volume or value of sales over a given period of time. • Market Share – Similar to a sales target, but given context in relation to changes in the market and competitor performance also. • Brand Awareness – Increasing recognisability of the business and its products. • But some o ...
Marketing Concepts - Veterinary Staff Unlimited
Marketing Concepts - Veterinary Staff Unlimited

... Normally businesses create one and three year objectives Types of objectives: ...
Business Marketing-BartChristiaens
Business Marketing-BartChristiaens

... Social Media Marketing • Social sharing is very influential and impactful • Social referral is highly successful to reach new contacts • Failing to manage your social presence will harm your business Example: Bandwidth ...
sugato roy
sugato roy

... Develop product concept, launch strategy, execution plan as well as managing market survey, testing, distribution & pre & post launch promotions for new product launches. Ensure increased and continuous availability of product by increasing outlets by area / by types / by potential, merchandise mate ...
Annie`s, Inc. Marketing Communications Intern
Annie`s, Inc. Marketing Communications Intern

... By the end of the internship you will:  Have a solid understanding of consumer-driven CPG marketing  Know how to use marketing research to assess consumer needs  Learn to bring to life Annie’s brand voice & positioning, acting as a consumer ambassador for the brand  Help create on-brand content ...
Introduction to Sports Marketing Notes
Introduction to Sports Marketing Notes

... The sports and entertainment industries have become two of the most profitable industries in the United States. Fans spend billions of dollars each year on recreation and related products and services. ...
NEWS RELEASE
NEWS RELEASE

Sales Executive / Senior Sales Executive Location
Sales Executive / Senior Sales Executive Location

... When consumers engage in these challenges they can be rewarded with discounts, competition entries, badges, points and level-ups in mobile phone games. Every consumer receives individual tactics based on their profile, behaviour and location, and the brand gets rich information to analyze and optimi ...
Here - Ripl
Here - Ripl

... and advertising media to online marketing channels has not been leveraged by small businesses relative to their larger counterparts. The growth in adoption of Internet-connected mobile devices, and the attendant social media revolution, has changed that in dramatic ways. Several years ago, small bus ...
Price - oakv.cz
Price - oakv.cz

... Exercise 2: Fill in the gaps with information from the ellipse below the text to get correct statements. You will not use all information there. a) The marketing concept is that a company´s choice of what goods and services to offer should be based on the goal of satisfying .............. . b) Aim o ...
KATE MICHEL ERDOZAIN
KATE MICHEL ERDOZAIN

... • Increasing unaided awareness of Liberty Hospital from 62% to 72% in just over a year, while that of competing hospitals remained statistically flat by developing tv, radio, direct mail and outdoor. • Increasing the number of GEHA’s new health plan members by 1,000% over the previous year and all ...
Jaime`s Resume in Microsoft Word.
Jaime`s Resume in Microsoft Word.

... Produce and implement strategic marketing plan for shipping and logistics start-up. Recruit, train and manage marketing and telesales teams with aggressive weekly sales targets. Enhance the organization’s brand by planning and executing the conception, pricing, promotion, and distribution of shippin ...
Marketing Coop
Marketing Coop

Top marketing tips to get 2013 off to a great start
Top marketing tips to get 2013 off to a great start

... Marketers love a good matrix ...
Ch. 28 Marketing Infromation Systems
Ch. 28 Marketing Infromation Systems

... Solve market problems and gauge the potential of new ideas Helps a company keep track of what is happening with its current markets ...
KotlerMM_ch10 - UMM Directory
KotlerMM_ch10 - UMM Directory

... Mountain Dew: To young, active soft-drink consumers who have little time for sleep, Mountain Dew is the soft drink that gives you more energy than any other brand because it has the highest level of caffeine. ...
The Marketing Mix
The Marketing Mix

Hospitality Marketing
Hospitality Marketing

... the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals. ...
marketing manager
marketing manager

... Global Exhibitions ...
B. Mailing List - International Business courses
B. Mailing List - International Business courses

... C. to predict who the organization's best source of business will be D. A & C ...
MARKETING MANAGEMENT CONCENTRATION
MARKETING MANAGEMENT CONCENTRATION

... What  is  marketing?   Marketing  is  about  developing  deep  customer  insights  and  then  using  those  insights  to  develop,   launch,  promote,  price,  and  deliver  new  products  and  services.  Marketing  is  also  about  keeping ...
Marketing Plan
Marketing Plan

... • “Olympic marketing helps perpetuate the work of the Olympic Movement, by providing resources, programs and financial support. All programs and actions of a partner should be designed to enhance and protect the Olympic image and ...
< 1 ... 555 556 557 558 559 560 561 562 563 ... 594 >

Viral marketing

Viral marketing, viral advertising, or marketing buzz are buzzwords referring to marketing techniques that use pre-existing social networking services and other technologies to try to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of viruses or computer viruses (cf. Internet memes and memetics). It can be delivered by word of mouth or enhanced by the network effects of the Internet and mobile networks. Viral advertising is personal and, while coming from an identified sponsor, it does not mean businesses pay for its distribution. Most of the well-known viral ads circulating online are ads paid by a sponsor company, launched either on their own platform (company webpage or social media profile) or on social media websites such as YouTube. Consumers receive the page link from a social media network or copy the entire ad from a website and pass it along through e-mail or posting it on a blog, webpage or social media profile. Viral marketing may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, text messages, email messages, or web pages. The most commonly utilized transmission vehicles for viral messages include: pass-along based, incentive based, trendy based, and undercover based. However, the creative nature of viral marketing enables an ""endless amount of potential forms and vehicles the messages can utilize for transmission"", including mobile devices.The ultimate goal of marketers interested in creating successful viral marketing programs is to create viral messages that appeal to individuals with high social networking potential (SNP) and that have a high probability of being presented and spread by these individuals and their competitors in their communications with others in a short period of time.The term ""VRL marketing"" has also been used pejoratively to refer to stealth marketing campaigns—marketing strategies that advertise a product to people without them knowing they are being marketed to.
  • studyres.com © 2026
  • DMCA
  • Privacy
  • Terms
  • Report