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2012 Transitions Retailer of the 1
FOR IMMEDIATE RELEASE
Contact
Courtney Myers
Manuel Solis
Havas PR
Transitions Optical
412 456 4707 tel
800 533 2081 tel 7196 ext
[email protected]
[email protected]
Transitions Optical and Vision Associates Inspire Aberdeen IronBirds Fans to Live a Life
well lit® at Ripken Stadium
PINELLAS PARK, Fla., August 6, 2014 – In support of MLB Hall of Famer and Transitions®
lenses ambassador Cal Ripken, Jr., Transitions Optical and Vision Associates, a Marylandbased retail chain, have teamed up to serve as the Official
Sponsors of the Aberdeen IronBirds Day Games for the
2014 season.
Transitions Optical and Vision Associates will have a
presence at eight games played at Ripken Stadium this
summer. Upcoming games include:

Sunday, Aug. 10 - VS Jamestown Jammers

Sunday, Aug. 24 - VS Lowell Spinners

Sunday, Aug. 31 and Monday, Sept. 1 - VS Hudson
Valley Renegades
Thus far, hundreds of spectators have had the
opportunity to learn about the link between
vision and how Transitions® adaptive lenses™
can positively impact their experience with
outdoor activities, like watching a baseball
game, by continuously filtering and optimizing
the amount of light their eyes receive. Fans
-moreTransitions Optical, Inc. 9251 Belcher Road Pinellas Park Florida 33782 727-545-0400 tel 727-546-4732 fax
www.Transitions.com
TIronBirds Outreach – 2
were also offered free vision screenings and given lens cleaning cloths and information about
the Transitions® family of products, particularly the recently introduced Transitions® Signature™
lenses. Clear eyeglass wearers also received Transitions® Trial Decals™ so that they could
discover what it’s like to wear Transitions lenses in their own prescription eyeglasses.
Transitions Optical and Vision Associates also have an expanded presence at Ripken Stadium
through video board displays, program advertisements and social media. The companies are
also raffling off a Cal Ripken, Jr. signed baseball at each game and a signed jersey for the
season.
“Tapping into people’s passion points is a great way for our partners to connect with consumers
in places where they traditionally may not be thinking about eye health,” said Patience Cook,
associate director, North America marketing Transitions Optical. “Through our outreach, we can
help them realize the role vision plays in their ability to enjoy their hobbies and passions.”
About Transitions Optical
Transitions Optical is the leading provider of plastic photochromic (adaptive) lenses to optical
manufacturers worldwide. Having been the first to successfully manufacture and commercialize
plastic adaptive lenses in 1990, and as a result of its relentless investment in research and
development and technology, Transitions Optical offers a wide variety of products, setting new
standards of advanced performance to provide ever increasing visual comfort and UV
protection.
Product leadership, consumer focus, and operational excellence have made the Transitions®
brand one of the most recognized consumer brands in optics.
Transitions Optical has been awarded the Gallup Great Workplace Award for 2013 for the fifth
consecutive year.
For more information about the company and Transitions lenses, visit TransitionsPRO.com.
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Note: For additional information or images, please contact Christina Wetzel at 412-456-4301 or
[email protected].