Survey
* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project
* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project
13 Colonies Brochure Rubric Student Name: ________________________________________Class:__________ 4 3 2 1 Content Accuracy (be sure to include facts from your research in your brochure to help persuade family and friends) All facts in the brochure are accurate. Propaganda technique used accurately. 99-90% of the facts in the brochure are accurate. Propaganda technique used with 1 mistake. 89-80% of the facts in the brochure are accurate. Propaganda technique used with 2 or more mistakes. Fewer than 80% of the facts in the brochure are accurate. Propaganda technique not used. Writing Organization Each section in the brochure has a clear beginning, middle, and end. Almost all sections of the brochure have a clear beginning, middle and end. Most sections of the brochure have a clear beginning, middle and end. Less than half of the sections of the brochure have a clear beginning, middle and end. Spelling & Proofreading No spelling errors remain after one person other than the typist reads and corrects the brochure. No more than 1 spelling error remains after one person other than the typist reads and corrects the brochure. No more than 3 Several spelling spelling errors errors in the remain after one brochure. person other than the typist reads and corrects the brochure. Writing Vocabulary The author correctly uses several new words and a slogan. The author correctly uses a few new words and a slogan. The author tries to use some new vocabulary, and a slogan. The author do not incorporate new vocabulary and do not use a slogan. Attractiveness & Organization The brochure has exceptionally attractive formatting and well-organized information. The brochure has attractive formatting and well-organized information. The brochure has wellorganized information. The brochure's formatting and organization of material are confusing to the reader. CATEGORY Graphics/Pictures Graphics go well with the text and there is a good mix of text and graphics. Graphics go well with the text, but there are so many that they distract from the text. Graphics go well with the text, but there are too few and the brochure seems "text-heavy". Graphics do not go with the accompanying text or appear to be randomly chosen. Sources Careful and accurate records are kept to document the source of 9485% of the facts and graphics in the brochure. Careful and accurate records are kept to document the source of 8475% of the facts and graphics in the brochure. Sources are not documented accurately or are not kept on many facts and graphics Careful and accurate records are kept to document the source of 95100% of the facts and graphics in the brochure. Comments: Your Goal as an advertisement executive for the Old England Colonial Expansion Company is to persuade family and friends back home in England to immigrate to the New World. Your Role as an advertisement executive is to create an attractive brochure, using one propaganda technique advertising 1 of the 13 colonies. The Audience, family and friends in England, must decide which colony to settle in and begin a new life. The Situation: You have selected your colony and researched the history. The Product: An attractive, well-constructed and organized brochure about your colony. This brochure must contain 1 propaganda technique, as well as include facts about your colony to persuade family and friends to immigrate to your great colony. Your colony must have a slogan, included on the brochure. Propaganda Techniques 1. Testimonial: a public figure or celebrity promotes or endorses your colony 2. Repetition: your colony name or keyword or phrase is repeated in your brochure 3. Compare and Contrast: family and friends are led to believe your colony is better than the others 4. Transfer: your colony is associated with a well-respected person or group 5. Loaded Words: using words with strong, positive and emotional connotations and associations to describe your colony 6. Bandwagon: makes the appeal that “everyone else is moving to your colony, and so should you” 7. Plain Folks: attempt to convince friends and family back home in England that a famous person believes that your colony is the best and all kinds of immigrants should move there