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11/10/2011 QuickSummary • Intro to S&P • Information Processing • Bottom‐Up Processing • Top‐Down Processing • Psychophysics • Sensation Thresholds • Sensory Adaptation Exam #2 Review PSYC&100 VisionSummary Visionsofar… • Vision: The Stimulus • Vision: The Sense Organ • Visual Processing • Color Vision • Vision: The Stimulus • Electromagnetic Spectrum • Hue & Brightness • Vision: The Sense Organ • Visual Processing • Color Vision • Form Perception • Figure/Ground • Grouping • Trichromatic Theory • Opponent Process • Depth Perception • Visual cliffs • Vision Effects • • • • Phi Phenomena Motion Blindness Lightness Constancy Hermann Grid • Vision Effects • (visual perception) AuditionSummary • Audition: The Stimulus • Sound waves • Frequency • Amplitude • Decibel • Auditory • Processing Summary: Classical Conditioning Ivan Pavlov James Watson Stages Classical Conditioning: Applications Definition of terms (UCS, CS, UCR, CR) Pavlov’s dogs Baby Albert Experiment Advertising (examples) Acquisition & Extinction Stimulus Generalization & Discrimination Drug abuse Exposure therapies Immune system drugs 1 11/10/2011 Summary: Schedules of rein. Reinforcement & Punishment: Summary 7 8 Reinforcement: increases frequency of behavior Positive: Adding a pleasant stimulus Negative: Removing an unpleasant stimulus Primary & secondary reinforcers Add stimulus Punishment: decreases frequency of behavior 9 Remove stimulus Schedules of Reinforcement Continuous Partial/Intermittent Fixed Strengthen Behavior Weaken Behavior + Reinforcement + Punishment Add pleasant Add unpleasant - Reinforcement - Punishment Remove unpleasant Remove pleasant Ratio Ratio Fixed Interval Variable Interval Variable Shaping and Differential Reinforcement Positive: Adding an unpleasant stimulus Negative: Removing a pleasant stimulus Observational Learning: Summary Overview of Observational Learning Modeling Mirror Albert Bandura Bobo Neurons Memory Components: Summary •Sensory Memory: Iconic & Echoic •Working Memory •Short Term Memory •Long Term Memory Doll Experiments Implications of observational learning Encoding: Summary •Routes to encoding (automatic & effortful) •Importance of rehearsal in encoding •Influences on encoding –Serial Position Effect –Meaning –Mental Imagery –Spacing Effect –Chunking Memory Storage: Summary •Is the brain’s storage capacity limited? - No •What information gets stored? –Only important information –Implicit and explicit memories •How is memory stored? –Synaptic changes and • neural pathways 2 11/10/2011 Memory Retrieval: Summary Forgetting: Summary •Ebbinhaus’s “Forgetting Curve” •Forgetting as memory •Recall & Recognition failure •Context Effects –Encoding failure –Retrieval failure –Interference –Godden & Badley (1975) –State-Dependent Memory –Mood-Dependent Memory •Proactive & Retroactive Interference •Amnesia –Clive Wearing Prenatal Summary Development: Summary so far… Prenatal Development Germinal Stage Embryonic Stage Fetal Stage Prenatal Development Infancy and Childhood Motor Development Brain Development Cognitive Development Piaget’s Theory 15 16 Some Definitions • • Sex • Socializing agents • • Methods of socialization Biological category based on chromosomes, hormones, & genitals Gender • • Constructing the Schema Psychologically, socially, and culturally based categories for girls/boys and women/men Gender Stereotypes • Organized, widely shared sets of beliefs about the characteristics of females and males (Matlin, 2004) Modeling • Agent demonstrates behaviors that child observes • Enactive experience • Reward or punishment for pre‐ or pro‐scribed behaviors • Direct tutoring • Telling children what is expected of them • How have you experienced these methods? • 3 11/10/2011 QuickRecap QuickRecap • You are hiking and your friend points out a rock formation and says it looks like camels kissing. You look and look, but only see brownish rocks. What processing are you using? • Hue or color is determined by • • • • • Bottom up A. Amplitude B. Wavelength C. Strength D. Intensity • What processing is your friend using? • Top down 19 QuickRecap QuickRecap • Some people see a moth and others see heads and hands in the adjacent picture. This exemplifies: • Which structure in the eye has sense receptors for light? • • • • 20 A. Cornea B. Iris C. Lens D. Retina • • • • A. phi phenomenon B. motion blindness C. lightness constancy D. figure/ground 21 QuickRecap QuickRecap • Infants’ ability to perceive depth has been tested with • • • • 22 • Which is NOT one of the visual effects we discussed? A. context effects. B. the visual cliff. C. monocular cues. D. binocular cues. • • • • 23 A. Closure B. Motion after effect C. Change blindness D. Phi phenomenon 24 4 11/10/2011 Quick Recap 25 Quick Recap 26 Brian ate a tuna salad sandwich that had gone bad after being in the sun too long. Not long after eating, Brian became extremely nauseated and felt awful. After that, even the sight of a tuna sandwich caused Brian to feel nauseated. In this scenario, what is the conditioned stimulus (CS)? A) Tuna B) Nausea C) Bad mayonnaise D) Sight of any sandwich Martin likes to shower in the men’s locker room after working out. During a shower he hears a toilet flushing nearby. Suddenly boiling hot water comes out of the showerhead, causing Martin serious discomfort. Later on in the shower, he hears another toilet flush and he immediately jumps out from under the showerhead. In this scenario, what is the conditioned response (CR)? A. B. C. D. Quick Recap 27 jumping out of the shower sound of the toilet flushing men’s locker room boiling hot water Quick Recap 28 Watson conditioned Baby Albert to fear white rabbits by pairing rabbits with a long banging noise. After time, Baby Albert also began to fear Watson’s white beard. This is an example of: After getting ill from eating her friend’s Thanksgiving turkey, Natalia couldn’t stand the sight or smell of turkey. However, when her friend baked a whole chicken, Natalia thought it sounded good. This illustrates: A. B. C. D. A. B. C. D. generalization. discrimination. extinction. acquisition. Quick Recap 29 generalization. discrimination. extinction. acquisition. Quick Recap 30 For some children who bite themselves or bang their heads, squirting water into their faces when they hurt themselves has been observed to decrease the frequency of these self-abusive behaviors. This best illustrates the potential value of: In ________, a response is strengthened to avoid something unpleasant. A. B. C. D. punishment. conditioned reinforcers. negative reinforcers. latent learning. A) punishment B) negative reinforcement C) partial reinforcement D) positive reinforcement 5 11/10/2011 Quick Recap 31 Quick Recap 32 Luke gets paid a fixed sum after every four pianos he tunes. He is on a _________ schedule of reinforcement. A. B. C. D. If you want to teach a pigeon to eat out of your hand, you would place some bird seed closer and closer to you until it finally had to come to your hand. This is called: A) intermittent reinforcement. shaping. C) partial reinforcement. D) continuous reinforcement. fixed interval fixed ratio variable interval variable ratio B) What type of operant conditioning? What type of operant conditioning? A woman buys a blouse after hearing that it makes her look beautiful. Positive reinforcement A child is forced to miss a party because of a low grade. Negative punishment A child loses his video game privilege because he received a poor grade. Negative punishment A man receives a shock while attempting to rewire an electrical outlet. Positive punishment A man buys flowers for his wife because she has cut him off. Negative reinforcement (man’s behavior), or positive reinforcement (wifes’ behavior) A depressed patient receives extra attention after a suicide attempt. Positive reinforcement What type of operant conditioning? Which schedule of reinforcement? A schizophrenic patient feels less intelligent when taking medication. Positive punishment A heroin user feels euphoria after shooting up. Positive reinforcement A smoker suffers withdrawal cravings while trying to quit. If smokes the cigarette after craving, negative reinforcement. 1. You have a quiz in your math class once a week. Fixed Interval 2. If you ask your mom for money, she will send it to you approximately every two weeks Variable Interval 3. Your roommate always turns down her music the third time you ask. Fixed Ratio 4. Your professor responds to every e‐mail you send Continuous 5. You get one date about every 5 times you ask someone out. Variable Ratio 6 11/10/2011 Quick Recap • • • • • We have all had the experience of the tip-of-thetongue phenomenon. We are asked to remember someone’s name. We are certain that we know the name and feel as if we are just about to remember it, yet it remains elusive. What type of forgetting might be at work here? A. B. C. D. Quick Recap •When you solve a math problem in your head, you have to hold the information there while you calculate. This calls into play ___ memory. • A) rehearsal • B) working • C) conscious • D) arithmetic encoding failure retroactive interference retrieval failure motivated forgetting Quick Recap • Brief, visual, sensory memory that is like a Quick Recap • Making information meaningful occurs in snapshot, and only lasts for less than a second is called: • • • • A) echoic memory. B) iconic memory. C) short-term memory. D) immediate memory. the process of ___ so that we may store it in memory. • • • • A) construction B) storage C) encoding D) sensory memory Quick Recap Quick Recap •When studying information, like concepts in your textbook, you must work at it and pay attention. This is called ___ processing. •A) meaningful •B) deliberate •C) effortful •D) redundant • According to the serial position effect, you will remember more: • • • • A. B. C. D. items at the beginning and end of a list, than in the middle. items in the middle of a list, than at the beginning and end. vocabulary words if you process them visually. vocabulary words if you process them acoustically. 7 11/10/2011 Quick Recap Quick Recap •Processing a word, or words, via ____ produces the best recognition later. • • • • • Your friend says, “I wait to study all the material the night before the test, so it is fresh in my mind.” You tell her from what you have learned: A) visual encoding B) storage potential C) semantic encoding D) acoustic encoding • • • • Quick Recap •Which of the following would be predicted by Ebbinghaus’ famous forgetting curve? Several years after learning the dates of important historical events for a college class, students: Quick Recap •When we remember how to do something, but cannot consciously explain it or even recall the information when asked, ___ is involved. •A. will remember most of the dates, and will remember them for years to come. •B. will remember most of the dates, and will slowly start to forget them. •C. will have forgotten most of the dates, but what they do remember, they’ll remember for years to come. •D. will have forgotten most of the dates, but during the years to come, they •A) episodic memory •B) explicit memory •C) implicit memory •D) semantic memory will again remember what they initially forgot. Quick Recap Quick Recap • The tendency to recall more sad events when a person is currently sad is an example of ___ memory. •A) flashbulb •B) iconic •C) melancholic •D) mood-congruent A) that you agree this is the best way to prepare for a test. B) she should rehearse the material as many times as she can the night before the test. C) she should audio tape the material and replay it in her sleep. D) that she should spread her studying across many days. • You are used to driving a car with a standard shift. Today you are driving a friend’s car that has an automatic transmission. As you drive, you keep trying to shift gears, but there is no shift. This tendency is most likely due to: A. retroactive interference. B. proactive interference. C. motivated forgetting. D. encoding failure. • 8