Download VP, Marketing - Human Resources Students Association

HRSA Mission
VP Marketing
Human Resources Student Association (HRSA)
The HRSA’s mission is to challenge,
connect and support aspiring human
resources professionals throughout the
progression of their careers by providing
them with learning, developmental and
networking opportunities.
Role Overview
About the HRSA
The VP Marketing manages the brand and communications of the HRSA.
This person leverages the vision and mission of the HRSA to create internal
and external marketing material that engages the student body and the
business world. From graphic design to public relations, they grow the
brand equity of the HRSA.
The Human Resources Student Association (HRSA)
is a non-profit, student run organization at the Ted
Rogers School of Management, dedicated to
facilitating the exchange of information between
students, alumni, academics, industry experts,
professional associations/designated bodies and our
business partners.
Duties
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Responsible for creating and implementing marketing campaigns
for all HRSA events and services (i.e. posters/flyers, awareness and
promotion, mass marketing to students)
Manage all social media, Facebook, LinkedIn, YouTube, and Twitter
accounts, responding to inquiries and requests for information
within a 48 hour period
Work with Directors of Marketing and Communication to create
and carry out marketing initiatives
Ensure proper media coverage of events, securing digital collection
of events (photos, videos, blogging, newspaper articles)
Work with Executive Vice President to prepare materials for all
events (nametags, thank-you cards)
Work with Vice President of OBCC and Vice President of Events to
develop theme and communications strategy for respective events,
including coordinating ongoing communications with attendees,
guest speakers, and HRM student body
Work with Vice President of Information Technology to update
web-content
Requirements
Important Links
Official Website
www.hrsa.ca
Facebook
https://www.facebook.com/HRSA.Ryerson
Twitter
http://www.twitter.com/trsm_hrsa
LinkedIn
http://www.linkedin.com/groups/Human-ResourcesStudent-Association2863673?gid=2863673&trk=hb_side_g
YouTube
http://www.youtube.com/hrsaRYERSON
- Media creation (graphic design, photo, video) is a strong asset
- Enrolled as a Full Time student at the Ted Rogers School of Management
- Human Resources Major / Minor
- Must have above 2.0 GPA and in Clear standing
- Available for 5-10 hours a week
Human Resources Student Association (HRSA)
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