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© Creafi Online Media Mobile [email protected] www.creafi-online-media.com WHO WE ARE Creafi Online Media Mobile, is an advertising agency specialised in mobile internet marketing which offers personalised solutions nationally and internationally focused in obtaining the best possible returns for our customer's campaigns Our team is characterised by the dedication we apply to each of our advertisers to offer continuous support and optimization as well as positive results for all their campaigns. We accompany our clients throughout the whole advertising campaign process, maintaining close collaboration with reports, optimization options, parallel campaign possibilities and design changes for new creatives. © Creafi Online Media Mobile [email protected] www.creafi-online-media.com AdMarketplace Web based marketplace Ad sales and inventory management Comprehensive targeting Brands Media Agencies Publishers Aggregators Operators Blogs Web Sites Owners Forums Consumers Campaign management Real-time reporting & analytics © Creafi Online Media Mobile Operators Consumers Apps Brands Developers [email protected] www.creafi-online-media.com OUR GLOBAL MOBILE ADVERTISING ADMARKETPLACE 3,000+ publishers delivering a global audience across 190 countries 2 Billions of page impressions per month 2,600+ advertising campaigns per month Up to 98% fill rates for Publishers High CTR for Advertisers Best of breed mobile advertising technology Global & country specific inventory and campaigns © Creafi Online Media Mobile [email protected] www.creafi-online-media.com PUBLISHERS: REPORTING Transparent real-time reporting with the most detailed analytics available Publisher reports Snapshot report By campaign By site and app By creative By location Key metrics available on each report Ad requests Ad impressions CTR Spend eCPC eCPM © Creafi Online Media Mobile [email protected] www.creafi-online-media.com ADVERTISERS: INVENTORY We manage more that 2 billion monthly impressions throughout the world on both mobile internet sites and on Smartphone applications (Android, Iphone, Ipads and tablets, etc.) We place specific banners sizes for each of the handsets in order to ensure a successful impact on the user © Creafi Online Media Mobile [email protected] www.creafi-online-media.com ADVERTISERS: ADVANCE AND INTUITIVE TARGETING Day Parting Target your audience at the right time of the day and day of the week Operators: Target specific mobile operators across the world Devices Select specific devices or brands of devices to display your campaigns Language: Run global campaigns across international sites and apps Localization: Select the countries and specific geographic locations to target © Creafi Online Media Mobile Mobile Platform: iPhone OS, Android, Java Tags: Match your ads with sites or apps using our contextual tag functionality Demografic: Select the gender and age range for your campaign [email protected] www.creafi-online-media.com ADVERTISERS: POST-CLICK POSIBILITIES Web Directs users to any mobile or web page and create bespoke landing pages for these campaigns Click-to-call Increase the odds of that user turning into a lead or a customer for your business iPhone App Store application Enables users to click on your ad and start downloading your Apple app to their phone. Option available on Apple devices Click-to-audio Direct users to audio ads such as podcasts or music downloads that play out after users have clicked on the ad. Option available on Apple devices Click-to-video Direct users to a rich video ad for your product or service straight from your banner or text link. Option available on Apple devices Apple iTunes store Create campaigns that direct users straight into your Apple iTunes store purchase pages. Option only available on Apple devices © Creafi Online Media Mobile [email protected] www.creafi-online-media.com ADVERTISERS: REPORTING Transparent real-time reporting with the most detailed analytics available Advertising Reports Snapshot Report By campaign By site and application By creative By location Key metrics available on each report © Creafi Online Media Mobile Impressions Clicks CTR eCPC/eCPM Spend CPA/CPD [email protected] www.creafi-online-media.com SOME OF OUR CLIENTS AND MEDIA PARTNERS © Creafi Online Media Mobile [email protected] www.creafi-online-media.com ADVERTISERS: CASE STUDIES (App Install tracking) Goal Action Metrics Drive downloads of the Booking.com app with a target Cost Per Download. One click to the iTunes App Store download page. A conversion is recorded the first time the app is opened. © Creafi Online Media Mobile [email protected] www.creafi-online-media.com ADVERTISERS: CASE STUDIES (Mob. site conversion tracking) Goal Action Metrics Generate test drive and brochure requests with a Cost Per Lead target. One click to a mobile web site where consumers can enter some details. Conversion tracking enables advertisers to optimise Cost Per Lead. © Creafi Online Media Mobile [email protected] www.creafi-online-media.com ADVERTISMENT: CASE STUDIES (clicks to video) Goal Generate awareness and interest in going to see the film Yogi Bear. © Creafi Online Media Mobile Action One click to an inapp auto-play 30 second video short. Metrics Measuring average view times and number of completed views. [email protected] www.creafi-online-media.com ADVERTISERS: CASE STUDIES (social, mobile and video) Campaign HTML 5 site Facebook page Video Drive consumers to find out more about the Hall Pass film. Hall Pass mobile site containing rich media and more information about the film. Leverage the power of “Like” to get friends engaged and push updates. Leverage the power of sharing with friends and enable emotional connection via video. © Creafi Online Media Mobile [email protected] www.creafi-online-media.com ADVERTISERS: CASE STUDIES (Geo-targeting) Goal Action Metrics Target consumers within specific USA DMA regions. One click on banner for consumer redeem a coupon which is sent by text message. Consumer redeems coupon in-store at POS. © Creafi Online Media Mobile [email protected] www.creafi-online-media.com CONTACT Jens Haxgart – [email protected] Seville & Marbella | Spain es [at] creafi-online-media.com B.A. | Argentina ar [at] creafi-online-media.com London | UK uk [at] creafi-online-media.com Miami | USA us [at] creafi-online-media.com © Creafi Online Media Mobile [email protected] www.creafi-online-media.com