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Nexxus Social Social Media Analytics and Compliance Social Media Analytics and Compliance Social Media Analytics and Compliance Whether you are in Senior Management, Brand Management, Market Research, Competitive Intelligence, Corporate Affairs & Public Relations, Drug Safety or Corporate Security, realizing the value of social media remains challenging given the complexities and regulatory barriers around the rising use of social media. Whether you you are are in in Brand SeniorManagement, Management,Market Brand Management, Market Research, Competitive Whether Research, Competitive Intelligence, CorporateIntelligence, Affairs & Public Corporate Affairs & Public Relations, Drug Safety or Corporate Security, realizing the value of social Relations, Drug Safety or Corporate Security, realizing the value of social media remains challenging given the Whether you you are are in in Brand SeniorManagement, Management,Market Brand Management, Market Research, Competitive Whether Research, Competitive Intelligence, CorporateIntelligence, Affairs &media Public remains challenging the complexities and regulatory barriers around the use of social media. complexities and regulatory barriers around the rising use of Corporate Affairs & Public Relations, Drug Safety or Corporate Security, realizing therising value of social media Relations, Drug Safety or given Corporate Security, realizing the value ofsocial socialmedia. media remains challenging given the Taking Enterprise Social Listening Engagements remains given the complexities regulatory barriers around the rising use of social media. complexities and regulatory barriers around and the rising use of social media. Tochallenging The Next Actionable Level TAKING ENTERPRISE SOCIAL LISTENING Nexxus Social is a recognized leader in health care social ENGAGEMENTS TO THE NEXT ACTIONABLE TAKING ENTERPRISE SOCIAL LISTENING media analytics. The cloud-based platform offers a robust LEVEL ENGAGEMENTS TOand THEservices NEXT ACTIONABLE set of products that automate the collection of Nexxus Social leader in in health health is a recognized leader LEVEL social mediaMedia content. care social media analytics. The cloud-based platform Nexxus Social Media is a recognized leader leader in in health health offers services that robustanalytics. setreal-time of products and services that careThese provide monitoring of adverse events, socialamedia The cloud-based platform automate collection of social media content. the collection of social media content. offers services that extensive insights a robust setand of products and services that reputation opportunities to deliver These provide real-time monitoring of adverse events, events, monitoring of adverse automate collection of social social media content. the collection of media content. into health care practitioner and patient associations, and reputation opportunities to deliver deliver extensive and opportunities to extensive These monitoring of adverse events, provide real-time monitoring of adverse events, patient behaviour and sentiments. insightsand health care care practitioners practitioner and patient intoopportunities health (HCPs), reputation opportunities to deliver deliver extensive extensive to behaviour and sentiments. associations, and patient behaviour and sentiments. insights health care practitioner and patient into health care practitioners (HCPs), and sentiments. associations, and patient behaviour and sentiments. Leading Technology and Humanbehaviour Expertise, Optimized for Health Care Leading Technology and Human Expertise, Optimized for Health Leading Technology andproprietary Human Expertise, Optimized forincluding Health Care Care Semantically linked medical ontologies, patient language, combined with a white list •••Semantically linked proprietary medical ontologies, including patient language, Leading Technology and Human Expertise, Optimized for Health Care • Semantically linked proprietary medical ontologies, including patient language, combined with a white list Leading and Human Expertise, Optimized for Health Care of Technology health-related sources help capture more content combined with aproprietary whiteonline list ofmedical health-related online sources helprelevant capture more relevant content • Semantically linked ontologies, including patient language, of health-related online sources helpontologies, capture more relevantpatient content • Semantically linked proprietary medical including language, combined with a white list • Customized algorithms provide key performance indicators (KPIs) that answer specific questions Customized algorithms provide key performance indicators that answer specific questions for life combined with aalgorithms white list of health-related online sources helpthat capture more(KPIs) relevant content Customized provide performance indicators of• health-related online sources helpkey capture more relevant content answer specific questions for life sciences organizations for life sciences organizations • Customized algorithms provideteam key performance indicators (KPIs)and thatactionable answer specific questions sciences organizations • A medically trained analyst turns analytics into insights recommendations • Customized algorithms provide key performance indicators that answer specific questions for life sciences organizations • life A medically trained analyst team turns analytics into insights and actionable recommendations for sciences organizations • A medically trained trained analyst team turns team analytics into analytics insights andinto actionable recommendations A medically analyst turns insights and actionable recommendations • A medically trained analyst team turns analytics into insights and actionable recommendations •• •• Ensure Compliance Compliance and Minimize Risk Ensure and Minimize Risk Ensure Compliance and Minimize Riskdetection • Patent-pending native Adverse Event (AE) Ensure Compliance and Minimize Risk Patent-pending native Adverse Event (AE) detection •• Patent-pending native Adverse Event (AE) detection •Ensure Compliance and Minimize Risk Social Media native Command Center validating threats 24/7 •• Patent-pending Adverse Event (AE) detection • Social Media Command Center validating threats 24/7 Patent-pending native Adverse Event validating (AE) detection Social Command CenterCenter validating threats 24/7 SocialMedia Media Command threats 24/7 ••••• Social Media Command Center validating threats 24/7 Global Offering Global Offering • Services supported in more than 100 countries Global Offering Global Offering worldwide • Services supported in 100 countries • Services supported in languages more thanthan 100 countries Services supported inmore more than 100 countries worldwide and Offeringand 52 •Global • worldwide 52 languages worldwide andand 52 languages 52 languages • Services supported in more than 100 countries worldwide and 52 languages Tailored Solutions Tailored Solutions • Breadth of portfolio allows for customized solutions Tailored Solutions Tailored Solutions to address specific clientforneeds • Breadth of portfolio allows customized solutions solutions to address ofofportfolio allows customized •Tailored • toBreadth •• Breadth portfolio allows forfor customized solutions Solutions Canadian-specific content address specific client needs specific needs to address specific clientfor needs •• Breadth ofclient portfolio allows customized solutions Canadian-specific content to address specific client needs Canadian-specific content •• IMS BROGAN 16720 ROUTE TRANSCANADIENNE, KIRKLAND, QUEBEC H9H 5M3 • OTTAWA 535 LEGGET DRIVE, TOWER C, 7TH FLOOR, KANATA, ONTARIO K2K 3B8 IMS HEALTH One IMS Drive, Plymouth Meeting, PA 19462 imshealth.com Nexxus Commercial Application SuiteL5N 7Y2 TORONTO 6755 MISSISSAUGA ROAD, SUITE 200, MISSISSAUGA, ONTARIO IMS BROGAN 16720 ROUTE TRANSCANADIENNE, KIRKLAND, QUEBEC H9H 5M3 • OTTAWA 535 LEGGET C, 7TH FLOOR, KANATA, ONTARIO K2K 3B8 ©2014 IMS Health Incorporated and its affiliates. All rights reserved. Trademarks are registered in theDRIVE, UnitedTOWER States and in various other countries. IMS HEALTH One IMS Drive, Plymouth Meeting, PA 19462 imshealth.com TORONTO 6755 MISSISSAUGA ROAD, SUITE 200, MISSISSAUGA, ONTARIO L5N 7Y2 ©2014 IMS Health Incorporated and its affiliates. All rights reserved. Trademarks are registered in the United States and in various other countries. More Relevant Insights Nexxus Social offers not only analytics, but deeper, more relevant insights to help answer important questions such as: •• How can social media channels be leveraged to engage with key stakeholders such as Key Opinion Leaders (KOLs)? •• Who are the critical Key Social Advocates (KSAs) for my brand and disease areas of interest? •• What types of activities are competitors undertaking and how are these being viewed by HCPs and patients? •• What is the sentiment for our brand (positive, negative or neutral) and what is driving this sentiment? Social Media Product Portfolio Product What does it do? Typical users Conference Buzz Monitoring • Allows for monitoring of social media activity (i.e., Twitter, blogs, forums, • Senior management • Brand managers • Product marketing & news channels) generated about medical conferences in real-time. • Provides an understanding of what clinical data, scientific sessions/poster presentations, modifications to treatment guidelines are resonating most with KOLs/KSAs • Allows pharmaceutical companies to uncover what initiatives and Digital marketing • Market research marketing activities are being undertaken by competitors BrandAlert Digital KOLs • Measures brand sentiment and share of voice • Identifies unmet HCP and patient needs • Provides competitive intelligence • Builds digital profiles of doctors and patients to find alternative communication channels • Real-time insights about HCPs to make field interaction more effective • Integrates digital profiles of HCPs with CRM and marketing applications • • • • Senior management Brand managers Product marketing Global market research • Senior management • Brand managers • Sales and marketing for ease of use • Runs social media campaigns micro-targeting HCPs AETracker • Finds adverse events, off-label and other legal risks in company sponsored social media and mobile channels • Helps company sponsored social media and mobile channels to be compliant • • • • Senior management Brand managers Legal and regulatory Drug safety and PV CoProtect • Reputation and issues monitoring • Legal and regulatory • Drug safety and PV Data Solutions • Historical social media and search data on companies, brands, • Business intelligence and disease states groups 16720 Route Transcanadienne, Kirkland, Quebec H9H 5M3 • Ottawa 535 Legget Drive, Tower C, 7th Floor, Kanata, Ontario K2K 3B8 Toronto 6700 Century Avenue, Suite 300, Mississauga, Ontario L5N 6A4 ©2015 IMS Health Incorporated and its affiliates. All rights reserved. Trademarks are registered in the United States and in various other countries.