Download Create Your Core Marketing Message Example of a Core Marketing

Create Your Core Marketing Message
Example of a Core Marketing Message:
My name is David Donahoo, from The Eyes of Horus, As you are aware, many people
nowadays suffer from fears, anxiety, stress and other negative feelings and thoughts,
which impact their businesses and their life. What I do is help you to be free of those
blocks, and empower you with the right tools to achieve optimum results. David
Donahoo, from The Eyes of Horus.
Creating your Core Marketing Message
The marketing statement is a magnetic way to connect is to NOT tell them what you do, BUT
to TELL them HOW what you do benefits them:
1) Identify the problem you solve or the people you work with - I help these kinds of
people with these problems:
 E.g. You know how many people nowadays suffer from fears, anxiety, stress and
other negative feelings and thoughts, which impact their businesses and their life
 Describe your Problem:
2) (Solution) -This kind of solution / outcomes I help clients get:
 E.g. What I do is help empower them to be free of the negativity and have
empowering habits
 Describe your solution / outcomes:
The structure of the Core Marketing message is
A) Start with formal introduction:
 My name is name, from Business name
B) OPTIONAL- If you want you can add you job title:
 As a job title,
C) Format: You know how people nowadays are ……(problem), Well what I do is help them
….. (your solution)
David Donahoo
The Eyes of Horus
Email: [email protected]
Page 1
Mob: 0419 517 716
www.theeyesofhorus.com.au
Create Your Core Marketing Message
Putting your Core Marketing Message together
1. My name is (name) …..
2. From (company) …..
3. You know how people nowadays are (problem) …..
4. what I do is help them (your solution) …..
References:


Robert Middleton – www.actionplan.com
Michael Oliver - Network Marketing – How to Sell without fear, anxiety or losing your
friends; www.naturalselling.com
David Donahoo
The Eyes of Horus
Email: [email protected]
Page 2
Mob: 0419 517 716
www.theeyesofhorus.com.au