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Transcript
Marketing Mix and Channels Focus Marketing Mix and Channels Objective Channels to reach your different customer segments What marketing mix is right for growth strategy? Instructions Create a profile for your target audience. Considering the profile for your target audience, which channel or channels do you think would work best to reach your target audience? Describe your target audience, the channels to reach that audience, and why you came to that conclusion in 3-5 paragraphs.
