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Town Meeting th 4 June 2013 Overview Meeting • Fashion Show/ Fashion Week Update o What a success! We find out from those involved how it went! o Find out How it’s going & what’s left to do o Still need to get this filled in find out how you can help from Mark Walton o o Town Talk & Spreading the Word High Street Forum o What’s the status Bernie Pitch from WBC will give you the latest o New projects and ideas discussion • Super Sunday Update • May Fayre / Town Survey Update • Volunteers Needed • Marketing & PR Update • Regeneration Update • What Next • Next Meeting Wed 24th July What a Success!!! Positive feedback from • retailers involved • Fashion Show Atendees • Customers on Discount Card • Great TT & Town Exposure • Super Sundays / Market • • • • • One Month pilot programme o o o o Artisan Market 7th July Children’s Market 14th July Local Food Market 21st July International Food Market 28th July o o o Overall Planning & Organisation Co-ordinating Finances, keeping track of payments and costs Talking to Retailers & getting the Town Open o o o o o o o o o o Graphics for Banners, Posters & Adverts / Flyers Arrange Banners to be put up Flyers – Co-ordinate where and when to hand out Flyers –weekly hand outs need volunteers on a rota Social Media – Melanie? PR – Press releases & Push to press mailing list Photographs on the market Days Collect Testimonials (video) and written from traders and customers Post Event – wrap up press Creating the Buzz and getting the posters Flyers etc. distributed Still need a few more Stalls – Do you know anyone? Volunteers Needed for .. Marketing Work Required CAN YOU HELP? May Fayre • • • • • • Great Success!! Raised awareness Positive PR for Events Surveys Filled in Lots of Town Feedback Still need to input the Surveys – need volunteers o Takes 30 seconds on line o All you need is a PC or tablet , internet connection, 1hr and a cup of coffee o Need all inputed by the end of June o Speak to Mark to grab a stack o Not filled it in go to .. o https://www.surveymonkey.com/s/TownFeedback Marketing & PR Update • We have a great team working on this o o Need more people!! Fantastic Joined up effort to get the Fashion Week & Fashion Show off the ground! o Town Talk Facebook • Now up to 1.5k likes • We need more … please share the page and the updates and ask your Town Team Website • Gaining momentum a lot of content to update @WokyTT - Twitter • Mel doing a sterling job, do with more tweeters • Follow comment and retweet please Press Releases, Media Interface & Graphics • Rachel & Kirsti has done some great work on the PR’s • Still so much to do • Current PR Areas o o o • Marketing Strategy Needed o o o Bigger Picture & Long Term Strategy Plan to create a calendar and a joined up plan of events and campaigns to run between now and Christmas • Get Business community working smarter and together to promote each other Branding work with Regeneration Team to get this right Marketing & PR Update • Marketing Campaigns o o o o o o High Street Forum –lunch time – Wed 3rd July • Specialist Forum for those with an Active interest in the High Street • Key Activities o Networking o Planning Joined up Town Marketing Campaigns o Advice & Support – external presentations & training offers o Joined up Voice – make action council projects (regeneration) Monthly High Street Campaign Super Sundays • Jan and Lynda have done some great base work • Need help to put the plan in to action & create the Buzz Town Team Promo & Volunteer Recruitment Wokingham Town Events • Support the PR of Town Council & charity run events All Future TT Events & Projects Volunteers Needed • • • • • • Marketing & Promo – (George) o o o Marketing / PR / Social Media skills to work across projects where needed Run and Manage Campaigns Footwork spreading the word and the Buzz o o o o Co-ordinate the Project Run the Marketing Campaign Volunteers at the markets to help out Footwork spreading the word and the Buzz o Inputting the results o o o o Financial Help • Book Keeping / Accounts / Process Project / Team Management PA Skills – organise meetings & chase people Volunteering Manage and co-ordinate volunteers o o Build Networks Liaison- Get in the know with Town & Borough Council keep TT informed Sunday Markets (Stan) Surveys (Mark W) Back Office – (George / Juliet) Partnerships – (Mark A) Please Give your Names at the end of the Night on form and we will be in touch .. Regeneration Update Bernie Pitch • Overview of Regeneration • Status Update o Phase 1 – works starting date o Phase 2 & 3 - Planning Status and planned Dates What Next?? • Need a Plan for the rest of the Year! • We need Ideas / Volunteers for Future Events o Do you have a burning passion? o Have an idea for something you think will be great for the Town and / or help your business? • Possible Ideas o o o o o o o o Autumn Winter Fashion Week Food & Drink Week Father Christmas Late Night Opening Christmas Markets Free Parking after 3pm / Wednesday’s Christmas Carnival Stall ?????????????????? • YOU DECIDE !!! o Email us with your thoughts and Ideas Next Meetings • Big Town Team Meeting o Wednesday 24th July o Wednesday 25th September • Same time, same place! • Marketing & PR Meeting o Friday 14th June • 10 am Cantley Lodge Arts Bar • Markets & Events o Tues 11th June , Tuesday 10th September • 6.30pm, Shute End • Steering Group o Behind the scenes bit for team leads, finances & Project updates o 10th July 6pm Shute End