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Zeroing in on the Right Analytics Products for your
Enterprise Needs
By – Rupal Mudholkar / Nita Khare, Solution Architects, TCS
CAMS - Cloud, Advanced Analytics with Big Data, Mobility, Social Collaboration are the current
Market Trends…
Clients are exploring the option of cloud based offerings to understand how it can minimize the IT
cost and gain productivity especially for standard analytics like Campaign Management, regulatory
analytics like Basel etc. Customers understand the importance of Advanced Analytics models for
more accurate decision making and forecasting. They are also realizing the benefits of mobile
channel for anywhere information access for better management productivity and ongoing
collaboration.
In addition to these buzzwords, Self Service BI is the demand of the business users who want agility
in decision making based on the information which is sanitized and gives them the flexibility of
getting information at their disposal.
In this article, let us explore how to “Right-Fit” IBM Technology Products for your Business Analytics
needs.
Below image explains the IBM’s Business Analytics Portfolio. Green represents the fast moving
market leading products and Purple represents the products which are catching up in the market.
The key capabilities of the Cognos Family help you to select the correct Cognos product from the
entire stack for your organization
Exploring the Cognos Business Intelligence Suite related to the Business needs it serves
The critical components with their functionalities in the Self Service BI arena are shown below
Product
Features
Cognos Insight:
• Personal Desktop based analytic solution
• Build Custom, dashboards and applications without scripting
• “What If” Scenarios Analysis and “Write Back “
• Share and Collaborate
Workspace:
• Self Serving dashboard assembly solution
• Leverage existing content(reports) and assemble them
• Custom display type and palettes
Workspace Advanced
• Self Serving BI Report Authoring solution
• Integrated OLAP features
• Combine best feature of ad-hoc multidimensional and
professional authoring
• Support PDF,HTML ans XLS format
Query Studio:
•
•
Self-Serving Ad hoc reporting
Simple query and data analysis
The Comparison Chart below will help you select the right-fit tool for the analytic needs of your
stakeholders for Self Service BI
Feature
Ad hoc reporting
Ad hoc analysis
Basic charting
Advanced charting
Basic filtering
Advanced filtering
Basic calculations
Advanced calculations
Properties pane
External data
Freeform design
Query Studio
Analysis Studio
X
X
X
X
X
X
X
X
Cognos Workspace
Advanced
X
X
X
X
X
X
X
X
X
X
X
To sum it up Cognos BI is used for standard reporting and dashboarding and SPSS for Predictive Analytics and
data mining with Big Data and/or normal Data Warehouse.
Cognos Mobile, Active Reports are gradually picking up in mobility arena giving the user flexibility to
use the existing underlying Cognos architecture and exposing the information on the mobile
platform.
Cognos RTM enables you to integrate Analytics on the Go when integrated with Infosphere Streams
engine for Big Data in Motion Analytics
Integration with Websphere Portal gives you a single stop view into your Enterprise wide
information along with Collaboration required as your organization grows.
Get what you can afford with cloud-based or software as a service (SaaS) editions of IBM Business
Analytics software as an alternative to start your Analytics journey
Smart Cloud analytics can be used as end to end Operational Analytics solution for the entire BI
platform.
Sky is the Limit with IBM Business Analytics!!