Download World War 1: Propaganda

World War 1:
Propaganda
Canadian History 11
Definition

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Propaganda is
information designed
to affect public opinion
about an issue. It is
created to persuade
the public to do or
believe something.
Today cigarette
companies pay big
money for propaganda
ads.
Techniques



Propaganda is used to appeal to a
specific social groups, for example
young men, women, mothers.
Propaganda usually does not give all
of the important facts. It usually
gives only one point of view.
We will look briefly at 10 techniques
employed by propaganda campaigns.
Glittering Generalities

Use slogans that
capture attention
and stick in the
memory.
Transfer

Transferring ideas
and emotions from
one idea to
another.
Testimonial

Using a well known
individual or
organization to
products.
Plain Folks

Using words or
phrases that
appeal to ordinary
people.
Bandwagon

Suggesting that
everyone is doing
it and so should
you.
Card Stacking

Strongly promoting
favourable points
while reducing or
avoiding negative
points.
Hidden Fears

Playing upon the
individual's sense
of insecurity.
Direct Order

Appealing to the
desire in people to
be told what to do.
Either Or Disease

There are only two
possibilities,
`right` and
`wrong`.
Name Calling

Using put down
words or phrases
as labels for a
person, group, or
thing.
Military Propaganda Today



Today the Canadian Military and
American Military spend millions on
propaganda adds on television. Focus
on recruiting.
http://www.forces.ca/v3/engraph/co
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http://www.forces.ca/v3/engraph/ho
me/home.aspx?bhcp=1
Assignment


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Make your own Propaganda poster. We will
provide the paper. Draw a picture and use
some sort of caption. Include 2 of the 10
above mentioned techniques. (Specify
techniques on the back). Also I would like
you to tell me which social group you are
targeting.
‘Gimmie marks’
Marking Rubric – Creativity /3, Content /3,
Techniques & Target Group /3, Effort /3