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Memory The persistence of learning over time through the storage and retrieval of information. Extreme memory – Mr. S The Memory process • Encoding • Storage • Retrieval Encoding • The processing of information into the memory system. Typing info into a computer Getting a girls name at a party Storage • The retention of encoded material over time. Pressing Ctrl S and saving the info. Trying to remember her name when you leave the party. Retrieval • The process of getting the information out of memory storage. Finding your document and opening it up. Seeing her the next day and calling her the wrong name (retrieval failure). Parallel Processing • Unlike a computer, we process many thing simultaneously (unlike a computer that is step by step) – Connectionism – memories are a product of interconnected neural networks In the lunch room you process information about the people, the voices, and the smells simultaneously Exit Ticket • Which column was easier to complete? The second or third column? • Out of the memory processes we just discussed, which caused the biggest issue in completing the activity? Explain. • How can you use this information to help you in other classes? Studying Memory Memory Models: • Atkinson and Shiffrin Theory – Sensory memory – Short-term memory – Long-term memory • Modified version of the three-stage processing model of memory (Alan Baddeley) • Working Memory Sensory Memory • The immediate, initial recording of sensory information in the memory system. • Stored just for an instant, and most gets unprocessed. Examples: •You lose concentration in class during a lecture. Suddenly you hear a significant word and return your focus to the lecture. You should be able to remember what was said just before the key word since it is in your sensory register. •Your ability to see motion can be attributed to sensory memory. An image previously seen must be stored long enough to compare to the new image. Visual processing in the brain works like watching a cartoon -- you see one frame at a time. •If someone is reading to you, you must be able to remember the words at the beginning of a sentence in order to understand the sentence as a whole. These words are held in a relatively unprocessed sensory memory. Short-Term Memory • Memory that holds a few items briefly. • Seven digits (plus or minus two). • The info will be stored into long-term or forgotten. How do you store things from short-term to long-term? Rehearsal You must repeat things over and over to put them into your long-term memory. Short Term Memory Test • • • • • • • 7485 36218 479103 2384971 36891756 747210324 8230138476 Working Memory (Modern day STM) • • Another way of describing the use of short-term memory is called working memory. Working-Memory has three parts: 1. Audio 2. Visual - spatial 3. Integration of audio and visual (controls where you attention lies) – central executive Studying Memory Memory Models: Working Memory • Modified version of the three-stage processing model of memory –Working memory Studying Memory Memory Models: Working Memory Long-Term Memory • The relatively permanent and limitless storehouse of the memory system. Two ways to encode information • Automatic Processing • Effortful Processing Automatic Processing • Unconscious encoding of incidental information. • You encode space, time and word meaning without effort. • Things can become automatic with practice. • Implicit Memory (nondeclarative memory) – retention independent of conscious recollection For example, if I tell you that you are my best class, you will encode the meaning of what I am saying to you without any effort. Effortful Processing • Encoding that requires attention and conscious effort. • Rehearsal is the most common effortful processing technique. • Through enough rehearsal, what was effortful becomes automatic. • Explicit Memory (declarative memory) – memory of facts and experiences that one can consciously know and declare • Effortful processing • Sensory Memory • Iconic memory – a momentary sensory memory of visual stimuli • Echoic memory – a momentary sensory memory of auditory stimuli Things to remember about Encoding 1. The next-In-Line effect: we seldom remember what the person has just said or done if we are next. 2. Information minutes before sleep is seldom remembered; in the hour before sleep, well remembered. 3. Taped info played while asleep is registered by ears, but we do not remember it. Distributed Practice • Spacing effect – DO NOT CRAM! –Massed practice v. Distributed practice • Testing effect – enhanced memory after retrieval rather than simply rereading Levels of Processing • Shallow processing – encoding on a basic level based on structure or appearance of word • Deep processing – encoding based on the meaning Building Memories: Encoding Dual-Track Memory: Effortful Processing and Explicit Memories: Making Material Personally Meaningful • Making material meaningful • Self-reference effect Self-Reference Effect • An example of how we encode meaning very well. • The idea that we remember things (like adjectives) when they are used to describe ourselves. Peg-word system Take out a piece of paper and…. List the U.S. Presidents The Presidents Washington J.Adams Jefferson Madison Monroe JQ Adams Jackson Van Buren Harrison Tyler Polk Taylor Fillmore Pierce Buchanan Lincoln A.Johnson Grant Hayes Garfield Arthur Cleveland Harrison Cleveland McKinley T.Roosevelt Taft Wilson Harding Coolidge Hoover FD.Roosevelt Truman Eisenhower Kennedy L.Johnson Nixon Ford Carter Reagan Bush Clinton Bush Jr. Obama Serial Positioning Effect • Our tendency to recall best the last and first items in a list. Presidents Recalled If we graph an average person remembers presidential list- it would probably look something like this. Tricks to Encode • Use imagery: mental pictures Mnemonics use imagery. Such as peg word system. (one is bun, two is shoe, three is tree, four is door, five is hive, six is sticks, seven is heaven, eight is gate, nine is swine, ten is hen) Or ”My Very Educated Mother Just Served Us Nine Pizzas" Mars, Venus, Earth, Mercury, Jupiter, Saturn, Uranus, Neptune, Pluto. Give me some more examples…. Chunking • Organizing items into familiar, manageable units. • Often it will occur automatically. 1-4-9-2-1-7-7-6-1-8-1-2-1-9-4-1 Do these numbers mean anything to you? 1492, 1776, 1812, 1941 how about now? Chunk- from Goonies Chunking 1,3 and 5 make little sense to us. But when we chunk the characters differently (2,4,6) they become easy to remember. Storage How we retain the information we encode Review the three stage process of Memory Storage and Long-Term Memory • We have yet to find the limit of our long-term memory. • For example, Rajan was able to recite 31,811 digits of pi. • At 5 years old, Rajan would memorize the license plates of all of his parents’ guests (about 75 cars in ten minutes). He still remembers the plate numbers to this day. How does our brain store long-term memories? • Memories do NOT reside in single specific spots of our brain. •They are not electrical (if the electrical activity were to shut down in your brain, then restart- you would NOT start with a blank slate). Long-Term Potentiation (LTP) • The current theory of how our long-term memory works. •Memory has a neural basis. •LTP is an increase in a synapse’s firing potential after brief, rapid stimulation. In other words, if you are trying to remember a phone number, the neurons are firing neurotransmitter through the synapse. The neuron gets used to firing in that pattern and essentially learns to fire in that distinct way. It is a form of rehearsal (but for our neurons). Long-Term Potentiation (LTP) • Drugs that block LTP in mice interfere with learning •Drugs that enhance LTP in mice increases learning Memory Storage Synaptic Changes • Aplysia – sea slug (20, 000 nerve cells) • Long-term potentiation • Mild neurocognitive disorders • Head injuries Memory Storage The Amygdala, Emotions, and Memory • Amygdala – boosts memory forming areas in frontal lobe and basal ganglia • Triggered by stress • Can sear events in brain (PTSD) Stress and Memory • Stress can lead to the release of hormones that have been shown to assist in LTM. • Similar to the idea of Flashbulb Memory. Flashbulb Memory • A clear moment of an emotionally significant moment or event. Where were you when? 1. You heard about 9/11 2. You heard about the death of a family member 3. During the OJ chase Types of LTM Memory Storage Retaining Information in the Brain: Explicit-Memory System: The Frontal Lobes and Hippocampus • Hippocampus – not permanent storage – Amnesia – Damage to either – Consolidation during Sleep - hemisphere The Hippocampus • Damage to the hippocampus disrupts our memory. • Left = Verbal • Right = Visual and Locations • The hippocampus is the like the librarian for the library which is our brain. Memory Storage Retaining Information in the Brain: Implicit-Memory System: The Cerebellum and Basal Ganglia • Cerebellum – classical cond. • Basal Ganglia – procedural skills Memory Storage Retaining Information in the Brain: Implicit-Memory System: The Cerebellum and Basal Ganglia • Infantile amnesia – cannot recall first 3 years of life but still develop reactions and skills - hippocampus develops late - we access explicit memories using words Memory Storage Retrieval How do we recall the information we thought we remembered? Lets Jog Our Memory!!!!!!! Take out a piece of paper Name the Seven Dwarves Turn your paper over. Now pick pick out the seven dwarves. Grouchy Gabby Fearful Sleepy Smiley Jumpy Hopeful Shy Droopy Dopey Sniffy Wishful Puffy Dumpy Sneezy Pop Grumpy Bashful Cheerful Teach Snorty Nifty Happy Doc Wheezy Stubby Poopy Seven Dwarves Sleepy, Dopey, Grumpy, Sneezy, Happy, Doc and Bashful Retrieval: Getting Information Out Measuring Retention • Recall - retrieving information that is not currently in your conscious awareness • Recognition identifying items previously learned • Relearning - learning something more quickly the second or later time Recall versus Recognition I probably cannot recall the Smurfs, but can I recognize them? Lazy Smurf or Lethargic Smurf Papa Smurf or Daddy Smurf Handy Smurf or Practical Smurf Brainy Smurf or Intellectual Smurf Clumsy Smurf or Inept Smurf Retrieval Cues • Things that help us remember. Give out priming worksheet •We often use a process called priming (the activation of associations in our memory) to help us retrieve information. PRIMING • Priming occurs when people respond faster or better to an item if a similar item preceded it. •For the most part, priming is considered involuntary and is most likely an unconscious phenomenon. Priming Exercise 2 Context-dependent memory • It helps to put yourself back in the same context you experienced (encoded) something. • If you study on your favorite chair at home, you will probably score higher if you also took the test on the chair. Retrieval: Getting Information Out Retrieval Cues: Context-Dependent Memory Mood-Congruent Memory • The tendency to recall experiences that are consistent with one's current good or bad mood. • If you are depressed, you will more likely recall sad memories from you past. • Moods also effect that way you interpret other peoples behavior Forgetting Encoding Failure Encoding Failure • We fail to encode the information. • It never has a chance to enter our LTM. Test Your Memory Which is the real penny? Storage Decay • Even if we encode something well, we can forget it. • Without rehearsal, we forget things over time. • Ebbinghaus’s forgetting curve. Ebbinghaus’s Forgetting Curve Retrieval Failure • The memory was encoded and stored, but sometimes you just cannot access the memory. Types of Retrieval Failure Proactive Interference • The disruptive effect of prior learning on the recall of new information. If you call your new girlfriend your old girlfriend’s name. Types of Retrieval Failure Retroactive Interference • The disruptive effect of new learning on the recall of old information. When you finally remember this years locker combination, you forget last years. Forgetting Retrieval Failure: Interference • Proactive interference (forward acting) • Retroactive interference (backwardacting) List the capitals Alaska Vermont Pennsylvania New Mexico Washington Oregon South Dakota Wyoming Montana Missouri Mississippi Connecticut Kansas New Hampshire Michigan Delaware Idaho Maine North Carolina Illinois Alaska (J) Vermont (M) Pennsylvania(H) New Mexico (SF) Washington (O) Oregon (S) South Dakota (P) Wyoming (C) Montana (H) Missouri (JC) Mississippi (J) Connecticut (H) Kansas (T) New Hampshire (C) Michigan (L) Delaware (D) Idaho (B) North Carolina (R) Illinois (S) Maine (A) Alaska (J) (Juneau) New Mexico (SF) (Santa Fe) South Dakota (P) (Pierre) Missouri (JC) (Jefferson City) Kansas (T) (Topeka) Delaware (D) (Dover) North Carolina (R) (Raleigh) Vermont (M) Pennsylvania(H) (Montpelier) (Harrisburg) Washington (O) Oregon (S) (Olympia) (Salem) Wyoming (C) Montana (H) (Cheyenne) (Helena) Mississippi (J) Connecticut (H) (Jackson) (Hartford) New Hampshire (C) Michigan (L) (Concord) (Lansing) Idaho (B) Maine (A) (Boise) (Augusta) Illinois (S) (Springfield) Motivated Forgetting • We sometimes revise our own histories. Honey, I did stick to my diet today!!!!!! Motivated Forgetting Why does is exist? One explanation is REPRESSION: • in psychoanalytic theory, the basic defense mechanism that banishes anxiety-arousing thoughts, feelings and memories from consciousness. Forgetting My Trip To Cheesecake Factory You go to the Cheesecake Factory for dinner. You are seated at a table with a white tablecloth. You study the menu. You tell the female server you want Avocado Egg Rolls, extra sauce, Roadslide Sliders, Thai Lettuce Wraps, and Chino-Latino Steak (medium). You also order a Cherry Coke from the beverage list. A few minutes later the server returns with your Avocado Egg Rolls. Later the rest of the meal arrives. You enjoy it all, except the ChinoLatino Steak is a bit overdone. Cheesecake factory How did you order the steak? Was the red tablecloth checkered? What did you order to drink? Did a male server give you a menu? Memory Construction • We sometimes alter our memories as we encode or retrieve them. • Your expectations, schemas, environment may alter your memories. Misinformation Effect • Incorporating misleading information into one’s memory of an event. My parents told me for years I met Guidry. I have the memory- but it never happened!!! Misinformation Effect Depiction of Accident Misinformation Effect Leading Question: About how fast were the cars going when they smashed into each other? Source Amnesia (Source Attribution) • Attributing to the wrong source an event we have experienced, heard about, read about or imagined. Déjà Vu • That eerie sense that you have experienced something before. • What is occurring is that the current situation cues past experiences that are Is déjà vu really a very similar to the present glitch in the Matrix? one- your mind gets confused. Memory Construction Errors Repressed or Constructed Memories of Abuse? • Areas of agreement – Sexual abuse happens – Injustice happens – Forgetting happens – Recovered memories are incomplete – Memories before 3 years are unreliable – Hypnotic memories are unreliable – Memories can be emotionally upsetting Improving Memory • • • • • • • Rehearse repeatedly Make the material meaningful Activate retrieval cues Use mnemonic devices Minimize interference Sleep more Test your own knowledge, both to rehearse it and to help determine what you do not yet know