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Transcript
Pro Plan Puppy with Optistart
Relaunch
Nestlé Purina PetCare PTC
Agenda
1.
2.
3.
4.
Protective Systems
Puppy’s Critical 1st Year of Life
Growing Up Is Stressful
Importance of Nutrition
Nestlé Purina PetCare PTC
1. Protective Systems
Nestlé Purina PetCare PTC
Protective Systems
• Protective systems work together to protect, support and
promote health & well-being.
• Support health throughout life:
– Skin & Coat System
– Immune System
– Digestive System
• Systems are interlinked and interdependent
• Nutrition is paramount so these systems function optimally
• Pro Plan works with the natural protective systems of the
dog and helps the dog protect itself.
Nestlé Purina PetCare PTC
Skin & Coat Protective
System
• The skin is the main organ of interaction with the
external environment.
• Provides a shield to the other protective systems.
• Protective functions:
- Physical barrier to the body
- Immune defenses
- Limits water loss
- Prevents physical trauma
Nestlé Purina PetCare PTC
Immune Protective System
Nestlé Purina PetCare PTC
Immune System
Function
• The immune system is a
complex body wide network
designed to recognize, repel or
destroy foreign invaders.
• Acts systematically on both a
global scale and locally
(digestive and skin/coat
systems) to provide protection.
Nestlé Purina PetCare PTC
The Immune Response
• An immune response is initiated by non-specific
(innate) functions that confer early containment
of the pathogen.
• It is followed by a specific (acquired) response
that confers immune memory to the host,
enabling it to make a vigorous and rapid
immune response to subsequent infections.
Nestlé Purina PetCare PTC
Innate and Adaptive Immunity
Innate
Infection
Adaptive
(Primary)
Adaptive
(Memory)
Time
Infection 1
Nestlé Purina PetCare PTC
Infection 2
Digestive Protective System
Nestlé Purina PetCare PTC
Natural GI Defense Mechanisms
Frontier between outside world and inside
the animal
• Defenses:
– Digestion
– Physical barrier
– Gut-associated lymphoid
tissue (GALT) – immune
system in the gut which
accounts for 70% of the body’s
immune system
– Intestinal microflora
Nestlé Purina PetCare PTC
Bacteria of the Digestive Tract
• Several hundred different species (over 1 billion
bacteria per gram of feces).
• Balance of beneficial and potentially harmful bacteria.
• Beneficial bacteria (e.g., Bifidobacteria,
lactobacilli)
• Potentially harmful bacteria (e.g., Clostridia)
Nestlé Purina PetCare PTC
Effect of Beneficial Bacteria on
Immune Function
• Block attachment of
pathogens
• Some excrete immune
stimulating factors
• Short Chain Fatty Acids
– Lower pH  pathogens
don’t grow well
• Stronger barrier integrity
inhibits toxin
absorption
Nestlé Purina PetCare PTC
Imbalance Intestinal Bacteria /
Microflora
STRESS
Travelling
Change of environment
Life stage/style effects
Puppies/Kittens
Senior animals
Infection
Dietary change / poor nutrition
Individual thresholds
Nestlé Purina PetCare PTC
What Happens in the Gut During
Infection?
 Nutrient intake
Anorexia
 Nutrient absorption
Malabsorption
Intestinal damage
Nutrient loss
Diarrhea
INFECTION
Activation of inflammatory/immune response
 Metabolic rate
Redistribution of nutrients
 Nutrient requirements
Nestlé Purina PetCare PTC
Is Balanced Intestinal Bacteria
Essential?
• What happens if we don’t establish a balanced
gut bacteria / microflora population soon after
birth?
– Susceptible to infections
– Poor reproduction
– Short life
Poor immune function
• Balanced microflora in humans:
– Decreased allergies
– Decreased skin disease
Nestlé Purina PetCare PTC
3 Main Protective Systems
Provide GLOBAL protection via the LINK of the 3 key
protective systems
Skin&coat
Digestive
Immune
Each of the 3 systems operates at peak efficiency
together only when supplied with common and
optimal levels of essential nutrients.
Nestlé Purina PetCare PTC
Protective Systems Are Interlinked
• Less than optimal performance in any one of
these three systems will lead to problems
affecting the other systems
• Optimal performance in an individual system will
enable the other systems to operate to their full
potential
• Each of the 3 systems operates at peak efficiency
together only when supplied with common and
optimal levels of essential nutrients
Nestlé Purina PetCare PTC
Protective Systems at Work
• Consider the wide variety of
circumstances and different stressors that
puppies and dogs face during their lives
– Consider how this challenges the dog’s
protective systems
• These stressors, in most cases, require the
protective systems to work harder
• During these times, vital nutrients will help each
of these protective systems protect the dog
Nestlé Purina PetCare PTC
2. Puppy’s Critical 1st Year of Life
Nestlé Purina PetCare PTC
The Puppy’s Critical
First Year
• All 3 protective systems must work together in
harmony to fully protect the puppy.
• If any one system is not working 100%, it can lead
to problems with the other systems
• Nutrition is critical in order for the systems to
function optimally and in harmony.
• Sub-optimal or imbalanced nutrition can adversely
affect protective systems.
Nestlé Purina PetCare PTC
The Best Start
The 1st year of the protective systems:
1. Digestive System: Doubles in weight 1st 24
hours
2. Skin & Coat System: Hair replacement cycle
shorter compared to adult dogs
3. Immune System: “The Immunity Gap” –
immunity reaches low point from around 3
weeks to 5 months of age
You only have 1 chance to build
the best foundation.
Nestlé Purina PetCare PTC
The 1st Year
How Puppies Develop during their 1st Year – Skin & Coat
Health
• 95% of dog’s hair is composed of protein
• 25 - 30% of the daily protein in their diet is used for normal
hair and skin growth
Puppies need a diet that provides
rich nutrition with high quality protein
to nourish healthy skin and a
protective, lustrous coat -- an
outward sign of good health
Nestlé Purina PetCare PTC
Immune System Changes During 1st
Year
• Until weaning, puppy receives antibodies & other
immune components from mother’s milk.
– At weaning, antibody levels drop.
– Immunity reaches low at 3 weeks till about 5 months of
age.
– “Immunity Gap” until immune system matures around 5
months old.
– Ingestion of mother’s colostrum and milk is critical to
protect the health of the puppy.
Nestlé Purina PetCare PTC
Digestive Tract Changes During 1st
Year
• Digestive tract undergoes most drastic change in
function of any organ except lungs
• Within first 24 hours – digestive tract must take
over from the placenta the huge task of
transferring nutrients from outside world to young
puppy.
• By 3 weeks: cells doubled in thickness; amount of
enzymes will have increased many fold since birth
Nestlé Purina PetCare PTC
Digestive Tract Changes During 1st
Year
• Fully capable of digestion & absorption of
mother’s milk.
• 1st 24-48 hrs: colostrum provides passive transfer
of immunity from mother to puppy.
– Colostrum also contains growth factors etc for the
growth of gut.
• At weaning, gut transitions from digestion mother’s
milk to food.
Transition to fully
functional physical
barrier complete 1222 weeks
Nestlé Purina PetCare
PTC of age.
3. Growing Up Is Stressful
Nestlé Purina PetCare PTC
What Happens in the Gut with Stress?
LARGE INTESTINE
Bifidobacteria
Clostridium perfringens
Negative effects
Positive Effects
Energy for
gut cells
pH (more acidic)
Help prevent diarrhea
Enterotoxins
Helps Mineral Absorption
Nestlé Purina PetCare PTC
Potential
carcinogens
Putrefactive
substances
What Happens in the Gut After
Stress?
• Shifts in microbial
population
• shedding of pathogenic
bacteria
• function of protective
intestinal barrier
Nestlé Purina PetCare PTC
Stress Effects the Protective
Systems
• Stress can result in suppression of the Immune
System or an alteration of the Digestive System
– Poor faecal quality or stress-related diarrhoea
• Stool Quality and Digestive Health are rated as
major concerns of puppy owners
Nestlé Purina PetCare PTC
Growing Up is Stressful
• Stresses in puppies include:
–
–
–
–
–
–
Bathing
Going to a new place
Meeting new people
Being in a crate
Playing
Vet visits
Nestlé Purina PetCare PTC
Effect of Bathing on Fecal Score
Fecal Score
85
80
Score
75
70
65
60
48 hr prior
48 hr prior
48 hr during
48 hr during
Nestlé Purina PetCare PTC
48 hr after
48 hr after
4. Importance of Early Nutrition – Can
Immune and Digestive Tract Protective
Systems Be Influenced by Diet?
Nestlé Purina PetCare PTC
Nutrition early in life during the
critical growth period can have a
major influence on health, longevity
and incidence of disease later in life.
Nestlé Purina PetCare PTC
Natural antibodies and other bio-active growth
factors like those found in milk or eggs may
influence a puppy’s immature immune system and
gut microflora.
Nestlé Purina PetCare PTC
Milk
• Constituents of milk have
health benefits
• Whey fraction of milk:
– Natural product of cheese
making
– Protein rich fraction
– Contains many bio-active
compounds
• Whey proteins include:
 Major Whey Proteins
 b-Lactoglobulin [50%]
 a-Lactalbumin [20%]
 Immunoglobulin [10%]
 Glycomacropeptide [10%]
 Serum albumin [5%]
 Minor Whey Proteins [5%]
 Lactoperoxidase [1%]
 Lactoferrin [2%]
 b-microglobulin
 Lysozyme
 Insulin-like growth factor
 TGF-b
Nestlé Purina PetCare PTC
Potential Biological Functions of Milk
Components
• Research studies have demonstrated that
components of milk have many beneficial effects:
– Inhibit growth of undesirable microflora
– Promote growth beneficial bacteria, lactobacilli and
bifidobacteria
– Act as a prebiotic and stimulates the immune system
– Role in maintaining a healthy gut wall
– Many others…
Nestlé Purina PetCare PTC
Colostrum
• First milk produced by mother
• Contains
– Antibodies (IgG mainly as well as IgA and IgM)
– Enzymes, protein, fat, vitamins (A, D, E, K), low level of
carbohydrate, other bio-active components
• Provides passive transfer of immunity to young puppy
– Occurs first 12-36 hours after birth
– After this period, puppy still gets immunity benefits from mother’s
milk
• Within day or two after birth, puppy’s GI tract populated
with bacteria (microflora) – transfer from mother’s
colostrum is dominant source.
– Helps establish healthy intestinal microflora population.
– Breastfed humans have predominance of beneficial bacteria and
lower faecal pH vs cow milk-based formula-fed babies.
Nestlé Purina PetCare PTC