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SEO Project Management
Success with a Virtual Team
By Nicole Munoz
You got your first client!
Now what?
Welcome New Clients
Project Management System
Backlink Reports
MajesticSEO.com
Compare Top 5 Competitors
OpenSiteExplorer.com
Evaluate Keyword Difficulty
Ranking Reports
Track Rankings
Outtask, Outsource, Assign to
Team
Master Project Tracker
Master Project Tracker
Master Project Tracker
Use Control Numbers
Trackers in Basecamp
Web Assistant Tracker
• Where to Upload (Submityourarticle, Hubpages, Web
2.0)
• Keyword and Url for the author resource box
• Pen Name to Use (Usually we have Multiple
Accounts)
Web Assistant Tracker
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Web Asst - Name of Who Assigned To
Url Where Uploaded
Bookmarked – Name of Which Account Used
R/S = Rss Feeds of Document and Author
T = Where Pinged
U = Webmaster says yes or no if added to juicer site
Building Your Outsource Team
Project
Manager
Writers
Link
Builders
Webmaster
Research
Assistant
Outtask
Service Providers
Companies
Google Forms / Docs
Training Workers
Testing Workers - Systems
Inspect what you
Expect
Inspect their work
Issue Payment
Communication = Key to Success
Worker Checklist
Foreign Workers
US Workers
• Signed Independent
Contractor Agreement
• Fully Filled out W8-Ben
• Test Project Completed
• Signed Independent
Contractor Agreement
• Own business license for
their state
• W-9 Signed and on file
• Test Project Completed
Hiring a Project Manager
Project Managers Responsibilities!
Paying Your Workers
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Keep In House or Bookkeeper
Have Admin Assistant Issue Payments
Pay via
or
Keep Records of each worker if audited. Must
be able to prove they were “real” workers and
did “real” work. (Ask your lawyer for legal
advice.)
How to set Pricing for Workers
How much should they make per
hour?
Calculate Piece Work Rate so they
earn that amount.
Assign Task that covers equivalent
of 5-10 hours of work.
Project Based Pricing Example
If owner can do at rate of 10 per hour,
budget for workers at 5 per hour.
PH rate is approx $2.50 per hour for
entry level work. Divide $2.50 by 5 per
hour.
Piece work rate is $.50 per unit of work
for working at the slowest acceptable
rate.
Training Your Workers
Developing Your Team
Online
Business
Manager
Admin Asst.
Bookkeeper
Project
Manager
Team One
Research
Assistant
Writers
Link Builders
Project
Manager
Team Two
Writers
Link Builders
Web
Developer
Webmasters
Team Development
Out-Tasking
Outsourcing
Project Based
Hourly
Workers
PH or US
PH or US
High Turnover
High Costs
High Volume,
Low Quality
Long Term,
High Quality
Not Always
Available
Always
Available
Outsourcing Sources
Recommended Resources
Go to:
To see the list of software and resources we use.
Questions?
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twitter.com/stompermom
Facebook.com/nicolemunoz
Linkedin.com/in/nicolemunoz
www.startrankingnow.com
www.stompermom.com